đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing. Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why strong client partnerships remain the foundation of impactful work. The conversation touches on e...
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đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing. Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why strong client partnerships remain the foundation of impactful work. The conversation touches on e...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing. Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why strong client partnerships remain the foundation of impactful work. The conversation touches on e...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Edie Gelardi, Division President at Duggal Visual Solutions, to explore her journey into the world of visual communications. Edie shares how she moved from marketing into leading large-scale visual projects, highlighting the role creativity plays in building meaningful brand stories. She breaks down the rise of pop-up experiences, the logistics behind executing them well, and why strong client relationships are ...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Will Trowbridge, CEO and founder of Saylor, to dive into the evolution of a modern creative agency. Will walks through his journey from Disney and Netflix to launching Saylor, sharing what he learned along the way and what it really takes to build an agency from the ground up. He opens up about the wins and challenges of entrepreneurship, the importance of strong client relationships, and how AI is reshaping the...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson chats with Kat Ott, President of Havas Chicago, about her journey from client-side marketing to leading one of the industryâs most innovative agencies. Kat shares how she fosters a strong agency culture, empowers teams, and drives groundbreaking campaigns. The conversation explores the creative process, the role of AI in modern marketing, and strategies for attracting and retaining top talent. She also reflects on her personal...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson chats with Max Pollack, Co-Founder and Managing Partner of MATTE Projects, a creative agency merging entertainment and advertising. Max shares how his passion for music led to building a world-class creative agency known for crafting unforgettable brand experiences and cultivating fandom through culture-driven storytelling. The conversation dives into the evolution of experiential marketing, the intersection of creativity and ...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Grace Leong, CEO of Hunter, one of the industryâs leading PR and marketing communications agencies. Grace opens up about her path into public relations, the power of storytelling in shaping brand narratives, and her people-first approach to leadership that fosters a positive workplace culture. The conversation dives into the evolution of PR, the growing role of AI in communication strategies, and the realities o...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson chats with Bre Rossetti, Chief Strategy Officer at Havas Media Network & Arnold Worldwide. Bre shares her journey in advertising, the creative strategies behind successful campaigns, and how collaboration with clients drives impactful work. They discuss hiring and team dynamics, the role of AI and technology in shaping modern advertising, and how to balance data with creativityâall while keeping curiosity and inspiration a...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson chats with Jay Rinsky, Founder and Chief Creative Officer of Little Cinema & LCDigital, an Emmy-nominated experiential agency redefining live entertainment and immersive storytelling. Jay shares how an accidental dive into audio-visual performance led him to build one of the most innovative experiential studios collaborating with top entertainment brands. They explore the ups and downs of growing Little Cinema, how the pan...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Nic Hill, Co-founder & Chief Innovation Officer at Sawhorse Productions, to unpack his journey from indie filmmaking to leading a studio that creates immersive experiences and branded content for some of the worldâs biggest brands. Nic shares how storytelling, technology, and collaboration come together in modern production â and what it takes to stay ahead in a landscape shaped by constant innovation. The c...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Dominick Paielli, Co-founder of the Clementine Group and CreatorCore, to explore the fast-moving world of the creator economy. Dominick shares his journey into talent management, the challenges of building and scaling a modern agency, and how technology plays a vital role in supporting creators. He breaks down strategies for negotiating brand deals, why clear communication is essential, and what it takes to stay...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jason Swenk, a former agency owner who scaled and sold his business before launching Agency Mastery 360 to mentor others. Jason reflects on his path from âaccidentalâ agency founder to seasoned entrepreneur, sharing the clarity and systems that fueled growth and the tough choice to sell. He offers practical insights on building a sustainable agency culture, attracting top talent, and creating experiences that st...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Stephanie Spicer, President of Luquire, an independent agency with a long-standing reputation for shaping brands. Stephanie shares her unexpected journey into advertising and the leadership style that has guided her career. She opens up about Luquireâs unique approach to strategy and creativity, and how the agency continues to thrive in an evolving landscape. The conversation explores the impact of remote work o...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Anson Sowby, Co-Founder and CEO of Batteryâa creative agency behind bold, innovative campaigns. Anson shares his path from the gaming industry to building Battery, offering insights into how marketing strategies have evolved and why influencer marketing continues to be a powerful tool. He reflects on the agencyâs groundbreaking partnership with Netflix, the challenges and wins of scaling an agency, and how AI is...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Dustin Arts, Co-Founder and Creative Director of Familiar Creaturesâan independent agency blending creativity, culture, and strategy to deliver standout campaigns. Dustin shares the story of Familiar Creaturesâ journey, from navigating the shift between freelancing and agency life to building a strong culture that drives both people and ideas forward. He reflects on the challenges and rewards of scaling an agenc...
đ§ In this episode of the Agency Side Podcast, recorded on July 22, host Justin Levinson sits down with Biz Hennigan, Partner and General Manager of Superdigitalâa creative agency reshaping how brands connect through a remote-first model and bold, innovative work. Biz shares the story of Superdigitalâs evolution, from its early days to becoming a trusted partner for leading brands. He highlights how collaboration and teamwork thrive in a distributed environment, and why adaptability has been c...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Katie Meyer, CEO and Director of Events at MoonLabâa women-owned event production agency redefining creativity with sustainability. Katie shares her journey from breaking into the events world to leading an agency with a national footprint. She talks about how MoonLab has grown by fostering strong client relationships, embracing hands-on craftsmanship, and innovating through its in-house fabrication shop, BlockL...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mark Billik, founder and managing partner of BeCoreâan experiential agency known for bold brand activations with clients like Nike, Red Bull, and Netflix. Mark shares how BeCore started in a garage and grew into a powerhouse in experiential marketing by focusing on immersive, people-first experiences. He breaks down what makes a brand moment truly memorable, and how his team stays creatively agile in a fast-evol...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson chats with Josh Golsen, owner of Part 4âan entertainment marketing agency blending creative vision with cultural impact. Josh walks us through his journey from dreaming of animation to leading campaigns for iconic franchises like X-Men â97. He shares how his team uses storytelling, music, and social media to connect brands with audiences in meaningful waysâand what it really takes to stand out in todayâs crowded content space....
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Oscar HĂśglund, co-founder and CEO of Epidemic Soundâa company on a mission to soundtrack the internet and redefine how we think about music in the digital age. Oscar shares the behind-the-scenes journey of building Epidemic Sound from the ground up, including the tough questions they faced in disrupting a centuries-old music industry. From licensing challenges to empowering artists through tech and transparency...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Christine GÜÜsâaward-winning marketing leader, Director of Marketing at Croud, and co-host of the House of Content podcast. Christine shares her journey from Helsinki to New York and how her global perspective shapes the way she thinks about storytelling, strategy, and brand building. They explore the evolution of her podcast, how the creator economy is redefining brand relationships, and why positioning is more...
đ§ In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing. Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why strong client partnerships remain the foundation of impactful work. The conversation touches on e...