Send us a text Curious how AI is reshaping the way we work and communicate? In this episode, I join Philip Weiss on The #ZNL Podcast to explore how AI is transforming marketing, communications, and knowledge work. I share practical insights on implementing AI, building domain-specific assistants, and navigating ethics, governance, and risk. We also discuss AI hype vs. reality, essential skills for communicators, and the opportunities and challenges ahead in a rapidly evolving AI l...

Send us a text The McKinsey 2025 AI report reveals that AI is no longer just a trend; it’s transforming organisations at their core. In this episode, I explore how generative and agentic AI are moving from pilots to central strategy tools, why only a small group of “AI high performers” are scaling AI enterprise-wide, and how culture, governance, and workflow redesign are key to unlocking real business impact. Learn what separates the AI leaders from the rest and why the era of experimen...

Send us a text If you’re building AI assistants, one question is critical: Have you tried to break them? In this episode, I explore red-teaming, the practice of testing AI systems with adversarial scenarios to uncover vulnerabilities, biases, or unsafe behaviours before real users do. Learn why red-teaming matters for security, trust, compliance, and continuous improvement, and discover six practical steps to test your ChatGPT-based assistant. Need More Support? If you’re ready to ex...

Send us a text ChatGPT is piloting Group Chats, a new feature that lets people and AI collaborate in the same conversation. In this episode, I explore how Group Chats work, who can join, and how they can help plan projects, brainstorm ideas, generate content, and keep everyone on the same page. Currently piloted in select countries on Web, iOS, and Android, this feature shows how AI is evolving to support real-time teamwork and smarter collaboration. Need More Support? If you’re read...

Send us a text The NHS has completed one of the world’s largest healthcare AI trials, with Microsoft 365 Copilot delivering an average 43 minutes saved per worker per day across 90 organisations. When scaled, that’s up to 400,000 staff hours saved monthly, redirected straight into frontline patient care. In this episode, I break down how Copilot is transforming daily work, summarising millions of emails, speeding up documentation, automating HR and FOI requests, and boosting productivity by 2...

Send us a text Everyone wants to “do AI,” but few can explain why. In this episode, I explain why defining your purpose is the foundation of any successful AI strategy. I share my own AI 'why' to build expertise, stay relevant in marketing and communications, create AI-first products, and guide you through the key questions to uncover yours. From data and workflows to culture, governance, and capability, your ‘why’ will shape every decision you make. Need More Support? If you’re ready to e...

Send us a text In this episode, I sit down with John Rood, founder of Proceptual, to explore the vital role of AI governance in today’s organizations. We discuss how companies can manage risk, navigate regulations like the EU AI Act, and implement governance frameworks that ensure AI is used responsibly and effectively. John explains the challenges of shadow AI, the importance of AI literacy across all levels, and how fostering a culture of experimentation and continual improvement can help o...

Send us a text Perplexity has shared its 42-page internal productivity playbook, revealing how its team actually uses AI in their daily work. In this episode, I break down the highlights and key takeaways. You’ll discover how Perplexity staff use AI to cut distractions, enhance their skills, and produce high-quality results through clear, practical workflows. It’s a simple, structured approach that focuses on habits, not hype. Tune in to learn how you can apply the same principles to make AI ...

Send us a text Feeling like you’re falling behind with AI? You’re not alone. In this episode, I break down the three biggest reasons people don’t learn AI and how to overcome them. Here’s what I cover: “I don’t have time.” You don’t need a course — you need a habit. Learn how a simple 5-minute daily AI routine can build momentum fast. “I don’t know how to create leverage.” I’ll show you how to give AI real jobs in your workflow so it saves time and multiplies results. “It’s mo...

Send us a text Imagine building a complete app just by describing it, no code, no setup, just your idea turned into reality. That’s what Vibe Coding with Google’s Gemini now makes possible. In this episode, I dive into Google’s new AI Studio and Firebase Studio, showing you how to create working app prototypes with nothing more than a few well-crafted prompts. You’ll learn: What Vibe Coding really means and how it’s changing app development.When to use AI Studio for quick AI-first prototypes....

Send us a text AI-generated videos, images, and even digital influencers are flooding our feeds, but does that mean the end for real creators? In this episode, I explore how AI is transforming the creator economy rather than destroying it. I share why authenticity and human connection still matter most, how creators can use AI as a collaborator, and why the industry is forecast to hit nearly $500 billion by 2027. AI isn’t killing creativity, it’s evolving it. The future belongs to creat...

Send us a text When I teach AI, whether it’s a masterclass, a corporate training, or a university lecture, I’m not just showing people how to use ChatGPT. I’m teaching them how to think differently. In this episode, I’m taking you behind the scenes of how I teach AI, from understanding the science behind it to building literacy, acting ethically, and creating your own roadmap for real-world results. Need More Support? If you’re ready to explore how AI can make your marketing smarter and mo...

Send us a text Artificial intelligence is not only changing marketing, healthcare, or finance. It is now making its mark in one of Ireland’s favourite topics: the weather. In Episode 227, I explored how AI is being used in weather forecasting and discussed the launch of AIMSIR, a new AI-powered meteorological centre developed by Met Éireann in partnership with University College Dublin (UCD). I also shared highlights from my interview on Good Morning Dublin on Dublin City FM, where we talked ...

Send us a text In this episode, Cordula Droege, Chief Legal Officer of the International Committee of the Red Cross, delivers a stark warning at the United Nations: AI must never decide matters of life and death without human control. She calls for urgent, legally binding regulation to ensure AI in the military remains under human oversight, grounded in humanitarian law and ethics. As Droege reminds world leaders, history shows that new technologies rarely make war more humane. Without consci...

Send us a text There’s nothing worse than being in a toxic relationship, but what if the one you’re in is with AI? In this episode, I explore groundbreaking research from Harvard Business School titled “Emotional Manipulation by AI Companions.” The study uncovers how popular AI companion apps like Replika, Chai, and Character.ai use emotionally manipulative conversation tactics, from guilt trips to FOMO hooks, to keep users engaged, even when they try to leave. Tune in to learn how to spot th...

Send us a text As AI becomes part of everything we do, one big question remains: what’s the real cost to our planet? In this episode, I explore how AI’s growing energy use and carbon footprint are shaping the environmental debate, and what researchers say we can do to reduce the impact. From renewable-powered data centres to smarter, energy-efficient algorithms, we’ll look at how AI can be both a problem and a solution and why responsible innovation is key to a sustainable future. Need ...

Send us a text Agentic AI can plan, run, and optimise multi-step workflows on its own, but you stay in control. In this episode, I share six practical ways to test Agentic AI in your daily work: from summarising emails and onboarding clients, to managing knowledge bases, repurposing content, scanning industry updates, and mapping stakeholders. Plus, tips on the right tools to use with Google Workspace or Microsoft 365. Save time, reduce noise, and let AI handle the busywork, ...

Send us a text Elon Musk might just have knocked Wikipedia off its top chart status with the release of Grokipedia, but what’s the difference, and why should we care? Another AI disruption knocking a legacy site off its number one spot. Unlike Wikipedia, which is built and edited by a global volunteer community, Grokipedia’s content is predominantly produced and curated by xAI’s Grok large language model, with limited options for users to propose corrections through feedback forms...

Send us a text In today's long-listen episode, I'm bringing you behind the scenes of my recent AI Masterclass offered to those who pre-ordered AI Playbook before or on the day of the launch on September 12th. For my loyal podcast listener, I'm sharing snippets from the class! Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company traini...

Send us a text I was in LA for Adobe MAX last week but within 24 hours I was on an Aer Lingus flight home to say a final farewell to my life-long friend Mairead who passed away suddenly. So let’s dedicate this episode to her and to our beautiful friendship that I will deeply miss. No AI partner or conversation will ever come close to the moments we had. But I took at a look back at their keynotes on YouTube and picked out 7 updates worth noting. Need More Support? If you’re ...