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Attribution Nation
Drew Smith
32 episodes
3 weeks ago
"Attribution Nation" is your passport to the vibrant community of marketing enthusiasts, entrepreneurs, and data aficionados. We offer valuable insights into the intricate world of marketing attribution in a unique mini-series format, each exploring a distinct aspect of the attribution universe. Whether you're a seasoned marketing professional, a sales person annoyed with the "credit game," or a curious data explorer, we invite you to subscribe and become a part of our thriving attribution nation.
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All content for Attribution Nation is the property of Drew Smith and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
"Attribution Nation" is your passport to the vibrant community of marketing enthusiasts, entrepreneurs, and data aficionados. We offer valuable insights into the intricate world of marketing attribution in a unique mini-series format, each exploring a distinct aspect of the attribution universe. Whether you're a seasoned marketing professional, a sales person annoyed with the "credit game," or a curious data explorer, we invite you to subscribe and become a part of our thriving attribution nation.
Show more...
Business
Technology
Episodes (20/32)
Attribution Nation
Paradox of Choice: Sam Allen on Rationalizing the Martech Stack
3 weeks ago
50 minutes 47 seconds

Attribution Nation
Reed Hansen on Making Attribution Work in Big Tech, Higher Ed, and Small Business
1 month ago
48 minutes 14 seconds

Attribution Nation
Creativity with Rigor: Bruno Bertini on B2B, Measurement, and the "Power of You"
2 months ago
50 minutes 24 seconds

Attribution Nation
From Meetings to Movement: Kimberly Storin on Brand, Attribution, and Zoomtopia
2 months ago
47 minutes 24 seconds

Attribution Nation
Why Attribution is Broken and What to Do Instead
3 months ago
41 minutes 34 seconds

Attribution Nation
Outcome-Driven at Hyperscale: Ed Breault on AI Agents, OKRs, and Expansion
3 months ago
45 minutes 31 seconds

Attribution Nation
Unlocking Marketing Success with Data Insights that WORK
4 months ago
50 minutes 39 seconds

Attribution Nation
Navigating Partner-Led Marketing
4 months ago
45 minutes 3 seconds

Attribution Nation
Forecasts and Funnels: Catherine Gutierrez on Proving Marketing's Value
4 months ago
45 minutes 48 seconds

Attribution Nation
Embracing AI and The Future of Marketing with Megan Lueders
5 months ago
51 minutes 37 seconds

Attribution Nation
Engineering to Marketing: Jayashree Rajan on Data-Driven Marketing Strategies
5 months ago
48 minutes 14 seconds

Attribution Nation
From Apple to Box: A CMO's Real Talk on Measurement
6 months ago
46 minutes 15 seconds

Attribution Nation
From Chaos to Clarity: James Leedom's Blueprint for Attribution Success
11 months ago
55 minutes 52 seconds

Attribution Nation
Clean, Simple, and Diligent: Kate Colbert's Guide to Winning with Attribution
11 months ago
39 minutes 7 seconds

Attribution Nation
Plug In and Level Up: Getting Technical with Nic Zangre
11 months ago
56 minutes 41 seconds

Attribution Nation
Adoption, Action, and Accuracy: Steffen Hedebrandt's Take on Attribution
11 months ago
43 minutes 28 seconds

Attribution Nation
Mini-Series 4 Recap: What 4 Experts Say About Going Deep In the Technical Specifics for the Leading Attribution Platforms
11 months ago
39 minutes

Attribution Nation
Mini-Series 3 Recap: Attribution vs. Media Mix Modeling. What we learned from 3 experts
1 year ago
39 minutes 54 seconds

Attribution Nation
Mustaches, MMM and MTA
1 year ago
54 minutes 43 seconds

Attribution Nation
From Adobe to CEO: How has attribution shifted?
1 year ago
56 minutes 2 seconds

Attribution Nation
"Attribution Nation" is your passport to the vibrant community of marketing enthusiasts, entrepreneurs, and data aficionados. We offer valuable insights into the intricate world of marketing attribution in a unique mini-series format, each exploring a distinct aspect of the attribution universe. Whether you're a seasoned marketing professional, a sales person annoyed with the "credit game," or a curious data explorer, we invite you to subscribe and become a part of our thriving attribution nation.