Don’t Be a Turkey: Why Thanksgiving Might Not Be the Best Time to Launch Your Book

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Authors' Allies

Rebecca Hallbach Paciorek

32 episodes

4 days ago

For the past decade, I've worked closely with authors and noticed that independent authors often struggle to get exposure compared to traditionally published authors. This led me to start the Authors Allies Roundtable, a membership designed to help indie authors build their marketing skills piece by piece. From Facebook vlog to here, Books and Brew is now the Authors' Allies podcast, we'll be sharing tips and tricks for book promotion and interviewing talented authors. Be sure to subscribe and follow us on social media. #books #coffee #indieauthor #author #bookmarketing #authorsallies

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Don’t Be a Turkey: Why Thanksgiving Might Not Be the Best Time to Launch Your Book

Authors' Allies

4 minutes 20 seconds

2 months ago

Don’t Be a Turkey: Why Thanksgiving Might Not Be the Best Time to Launch Your Book

Thinking about launching your book during Thanksgiving week? You might want to hold that cranberry sauce. In this Authors Allies Book Bites episode, host Rebecca Hallbach Paciorek breaks down the real pros and cons of a holiday launch — from skyrocketing ad costs to distracted readers — and offers smart strategies if your timing can’t budge.

You’ll learn:
✨ Why Thanksgiving week is one of the most competitive publishing windows of the year
✨ When it actually makes sense to launch during the holidays
✨ Three things to do if your launch date can’t move
✨ The best “sweet spot” months to give your book the attention it deserves

Whether you’re planning your next release or revamping your launch timeline, this episode will help you choose the moment that makes your book shine (not get buried under Black Friday deals).

🎧 Listen now & Follow us on Socials

💌 Free gift: Grab your 10 Steps to Your Ultimate Book Marketing Plan eBook HERE.

This episode was done with AI assistance.