Authors Who Lead - Learn to write a book from bestselling authors and leaders

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Authors Who Lead - Learn to write a book from bestselling authors and leaders

Azul Terronez - Author, TEDx Speaker, Coach

376 episodes

1 week ago

Send us a text Julia Packwood has the idea. She feels the call. She even has deadlines and bylines. Yet when she sits down to write, it feels like a battle. In this episode, Azul reframes that struggle: the hard feeling is not a problem to be fixed, but rather a rite of passage. Then the conversation turns practical, moving the writing practice out of the office and into nature, separating drafting from editing, and measuring progress by words, not time. A warm, honest episode for anyone tryi...

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Entrepreneurship

All content for Authors Who Lead - Learn to write a book from bestselling authors and leaders is the property of Azul Terronez - Author, TEDx Speaker, Coach and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Send us a text Julia Packwood has the idea. She feels the call. She even has deadlines and bylines. Yet when she sits down to write, it feels like a battle. In this episode, Azul reframes that struggle: the hard feeling is not a problem to be fixed, but rather a rite of passage. Then the conversation turns practical, moving the writing practice out of the office and into nature, separating drafting from editing, and measuring progress by words, not time. A warm, honest episode for anyone tryi...

Show more...

Entrepreneurship

Episodes (20/376)

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Why Writing Your Book Feels Like a Battle with Julia Packwood

Send us a text Julia Packwood has the idea. She feels the call. She even has deadlines and bylines. Yet when she sits down to write, it feels like a battle. In this episode, Azul reframes that struggle: the hard feeling is not a problem to be fixed, but rather a rite of passage. Then the conversation turns practical, moving the writing practice out of the office and into nature, separating drafting from editing, and measuring progress by words, not time. A warm, honest episode for anyone tryi...

1 week ago

47 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

How to Build TEDx Talks That Actually Move People, with Alexia Vernon and Kaia Vernon-Oliveira

Send us a text What does it really take to deliver a TEDx talk that resonates? In this episode of Authors Who Lead, communication expert Alexia Vernon and TEDx speaker Kaia Vernon-Oliveira share what authors need to know about developing a powerful big idea, connecting with an audience, and building speaking confidence that opens doors. Timestamp: 00:00 Introduction to Alexia Vernon and Kaia Vernon-Oliveira 01:11 What has changed in the TEDx landscape 03:45 Why authors should build speaking ...

3 weeks ago

34 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Loving Life & Living Your Genius Zone with Dr. Gay Hendricks

Send us a text After eight years of hosting Authors Who Lead, Azul finally sits down again with the man who inspired the show from the very beginning: Dr. Gay Hendricks, author of The Big Leap, Conscious Loving, and his new memoir, Loving Life. In this intimate, spiritually rich conversation, Gay shares the stories behind his memoir, the pivotal moment on the ice that changed everything, the quiet teachers in his family (including his Aunt Kat), and how suffering can open the doorway to your ...

1 month ago

36 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Why Your Book Isn’t a Side Project — And Why You’re Still Stuck | Azul Terronez

Send us a text You’re a coach, entrepreneur, or leader with a powerful message. You know a book would expand your influence, elevate your authority, and open doors. So why does it still feel impossible to start? In this solo episode, Azul breaks down why brilliant, experienced leaders get stuck — and why your book is not a side project. You’ll learn the exact mindset shift needed to overcome overwhelm, silence self-doubt, and take the first real step toward becoming a published authority. If ...

1 month ago

8 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Hollywood Legacy Meets Real Writer’s Work | Carla Malden

Send us a text Novelist Carla Malden joins Azul to discuss her latest book, Playback—a nostalgic, time-traveling story about reconciling past ideals with present reality. They explore the character of Mari Caldwell, Carla’s cinematic writing style, and the emotional process of co-authoring a memoir with her father, Oscar-winning actor Karl Malden. Timestamp: 0:00 — Introducing Carla Malden and Playback 3:10 — The nostalgia and time travel behind Mari Caldwell’s story 8:00 — Writing a novel t...

1 month ago

35 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Why Books Still Matter in a World Full of Noise | Rob Walling

Send us a text In a world where everything online disappears in 24 hours, why are books still the thing we remember? I recently sat down with Rob Walling — a serial entrepreneur who has started six companies, bootstrapped five of them, and written multiple bestselling books, including Start Small, Stay Small and The SaaS Playbook. What struck me most in our conversation wasn’t just his track record. It was how deeply he believes in books as a creative act and a lasting force in a noisy world....

1 month ago

53 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

How to Work with an Editor (and Why It’s a Creative Partnership) | Azul Terronez

Send us a text Writing a book isn’t just about putting words on a page — it’s about letting others help you shape your message into its most powerful form. Azul Terronez explains the stages of editing, how to find the right editor, and how collaboration turns a manuscript into a masterpiece. Timestamp: 00:00 Introduction and editing insights 04:02 Editing voice, tone, and flow 07:46 Choosing editors: curated platforms 09:48 Writing with an editor Full show notes COMMUNITY PROGRAMS 📚 Write a...

1 month ago

13 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

How Neuropsychology Can Accelerate Your Results | Dr. Shannon Irvine

Send us a text In this episode of the Authors Who Lead podcast, I welcome Dr. Shannon Irvine, an accomplished neuropsychologist, entrepreneur, and founder of the SINC Neurocoach Models. This riveting conversation peels back the curtain on Dr. Shannon’s journey from idea gestation to book launch, giving us an inside look at the neuroscience-driven method she shares in her new book, The 67-Day Year. Her work blends scientific rigor with practical wisdom and timeless principles, helping an...

2 months ago

34 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

How to Write a Book | Azul Terronez

Send us a text Writing a book is a dream for many, but not every idea deserves 200 pages. In this solo episode of Authors Who Lead, I unpack one of the most common questions I hear from aspiring authors: How do I know if my idea is big enough for a book—or if it’s better off as a blog post, podcast, or talk? This question matters more than people realize. Books take time, energy, and long-term commitment. So before you dive in, let’s figure out what really makes a book-worthy idea—and how to ...

3 months ago

19 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Breaking the Status Quo | Amy Cerny Vasterling

Send us a text What does it really mean to be yourself in a world that rewards conformity and disconnection? In this episode of Authors Who Lead, I sit down with Amy Cerny Vasterling—a public speaker, author, and intuitive—to discuss her powerful new book and what it means to live beyond the model society presents to us. With two decades of research and deeply personal insights, Amy shares how we become disconnected from ourselves—and how to reconnect with our inner truth. This conversation i...

3 months ago

37 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Start Before You’re Ready | Azul Terronez

Send us a text If you’ve ever dreamed of writing a book but find yourself stuck in “prep mode,” you’re not alone. In this solo episode of Authors Who Lead, I delve into the real mindset blocks that prevent aspiring authors from taking that crucial first step. After years of coaching writers—and navigating my own resistance—I’ve identified three common myths that stop talented storytellers from sharing their message. Here’s how you can move past them and finally start writing. Timestamp: 00:0...

3 months ago

13 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

How Signature Frameworks Turn Book Ideas Into Impactful Businesses | Charlotte Crowther

Send us a text For so many authors, writing a book feels like the pinnacle of their work—the culmination of years of learning, creativity, and leadership. But when the final chapter is written, there’s often a gap. Those powerful ideas don’t always leap from the page into programs, products, or lasting impact. On this episode of Authors Who Lead, I sit down with Charlotte Crowther—founder of Signature Framework—to explore how authors can codify their ideas into clear, visual frameworks that f...

3 months ago

37 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Embracing Authenticity | Azul Terronez

Send us a text In today’s world, where knowledge is abundant and AI can churn out answers in seconds, readers crave something deeper—authenticity. On this episode of Authors Who Lead, I share lessons I’ve learned working with authors who want to lead with their story, not just their expertise. I reflect on my work with bestselling author and negotiation expert Kwame Christian to explore why embracing your uniqueness isn’t just helpful—it’s essential. Timestamp: 00:00 Importance of personal p...

4 months ago

17 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

The Long Haul Leader: Redefining Success and Burnout | Chris Ducker

Send us a text When we talk about leadership and entrepreneurship, the conversation often veers toward hustle culture, 80-hour workweeks, and the kind of relentless, sleep-when-you’re-dead mentality that’s glorified on social media. But what’s the real cost? In this episode of Authors Who Lead, I speak with Chris Ducker—entrepreneur, mentor, and author—about the deeply personal experiences that inspire his new book, Long Haul Leader. This isn’t just another business strategy book. It’s a can...

4 months ago

50 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Turning Expertise Into Authorship | Dr. Amy McMichael

Send us a text When I think of someone too busy to write a book, Dr. Amy McMichael immediately comes to mind. She juggles her roles as a professor in the Department of Dermatology at Wake Forest School of Medicine, a practicing dermatologist, and a mentor to countless students. She has every reason not to add “author” to her already full plate. But in our conversation on the Authors Who Lead podcast, it becomes clear that it’s her deep commitment to mentorship that fuels her decision to write...

5 months ago

40 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Why Small Ideas Make Great Books | Dan Andrews

Send us a text In this episode of Authors Who Lead, I sit down with Dan Andrews—writer, entrepreneur, and founder of the Dynamite Circle—to dig deep into what it means to write and lead in today’s creative landscape. Our conversation is a goldmine for aspiring authors who wrestle with the pressure to be original, the fear of starting, and the all-too-familiar sting of writer’s block. Together, we explore how the writing process—far from being mystical or reserved for geniuses—is something dee...

5 months ago

57 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Family Stories to Fiction | Azul Terronez & Steve Vannoy

Send us a text When the world slowed during the pandemic, Steve Vannoy and I found an unexpected gift in that stillness. We began recording stories from his father, Smokey Vannoy—vivid tales of a bygone West Virginia filled with cinder-bottom towns, red-light districts, and river adventures. What started as a collection of oral history soon grew into something more—a shared book project, born from legacy and love. Adventures in Cinder Bottom became more than a family story. It turned into a v...

6 months ago

29 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

The Last Book Written by a Human | Jeff Burningham

Send us a text What does it mean to be human in a world increasingly shaped by artificial intelligence? This existential question pulses at the heart of episode 358 of the Authors Who Lead podcast, where I sit down with entrepreneur, investor, and now author Jeff Burningham. Our conversation, anchored in Burningham’s newly released book, The Last Book Written by a Human: Becoming Wise in the Age of AI, explores personal disruption, spiritual awakening, and the bold, hopeful possibilities that...

6 months ago

46 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

The Real Reasons You Haven’t Written Your Book—And How to Move Past Them | Azul Terronez

Send us a text Have you ever felt like you had a book inside you, but just couldn’t get started? 81% of North Americans believe they have a book in them—but only a tiny fraction ever see that dream to completion. In this episode, I explore the real reasons people don’t write their books, debunk common myths, and share actionable steps to help you finally move from wishing to writing. Timestamp: 00:00 Empowering Aspiring Writers 05:09 Defining Your Why in Writing 06:51 Overcoming Writer’s Blo...

6 months ago

10 minutes

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Lean Learning | Pat Flynn

Send us a text In the world of authorship and digital entrepreneurship, few names carry as much respect as Pat Flynn. In this episode of Authors Who Lead, I share the story of my apprenticeship under Pat—a journey rooted in service, vulnerability, and taking fast, decisive action. Our conversation delved deep into the principles at the core of Pat’s latest book, Lean Learning: How to Achieve More by Learning Less, and unpacked how stepping forward before you feel “ready” is often the ke...

7 months ago

47 minutes