Every two weeks, the B2B Breakthrough Podcast brings you the knowledge, insights and strategies that you need to continue to grow your business. By learning from industry experts, successful e-commerce business owners, and the team at Alibaba.com, you’ll be well on your way to your next big business breakthrough.
If you’re facing challenges on your path to success as a small business owner, we’re here to give you the tools you need to break through and reach the next level.
All content for B2B Breakthrough Podcast is the property of Alibaba.com and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Every two weeks, the B2B Breakthrough Podcast brings you the knowledge, insights and strategies that you need to continue to grow your business. By learning from industry experts, successful e-commerce business owners, and the team at Alibaba.com, you’ll be well on your way to your next big business breakthrough.
If you’re facing challenges on your path to success as a small business owner, we’re here to give you the tools you need to break through and reach the next level.
Limitless Looks, Less Waste: Holly Garrard on Building a Purpose-Driven Fashion Brand
B2B Breakthrough Podcast
43 minutes 18 seconds
2 weeks ago
Limitless Looks, Less Waste: Holly Garrard on Building a Purpose-Driven Fashion Brand
Why do most sustainable fashion brands stick to "boring and beige," and how is one founder proving colorful conscious fashion can thrive?Breaking the beige barrier in sustainable fashion takes more than good intentions—it requires bold vision, strategic sourcing, and a willingness to challenge industry stereotypes. In this episode of B2B Breakthrough, host Ciara Cristo chats with Holly Garrard (https://www.linkedin.com/in/fundae-founder-holly-garrard/), founder and chief visionary officer of Fundae (https://www.fundae.com), the eco-chic footwear brand redefining what sustainable style looks like. With a patent-pending modular shoe system that transforms one pair into limitless looks, Holly shares how she left her corporate media career at ESPN to prove that fashion can be colorful, conscious, and commercially viable. Learn how she navigated product development challenges, built supplier relationships through strategic sourcing, and created a brand rooted in purpose-driven pillars that guide every business decision.
Tune in to learn:
(00:00) From ESPN to Eco-Chic: Holly's Journey to Fundae
(10:23) Patent-Pending Innovation: Creating the Modular Shoe System
(13:47) Sourcing Sustainable Materials Through Alibaba.com
(26:18) Mission-Driven Business: The Four Pillars of Fundae
(34:15) Solopreneur Realities: Navigating the Gig Economy
(37:28) From D2C to Wholesale: The Future of Fundae
Check out our three most downloaded episodes:
The Marmals Method: How to Sell Toys, Test Ideas & Thrive on the Convention Circuit(https://b2b-breakthrough-podcast.castos.com/episodes/the-marmals-method-how-to-sell-toys-test-ideas-thrive-on-the-convention-circuit)
Scale Your Business Using These (Free) Audience Research Strategies (https://b2b-breakthrough-podcast.castos.com/episodes/scale-your-business-using-free-audience-research-strategies)
Crowdfunding Unpacked: Kickstarter’s Blueprint for Small Business Success (https://b2b-breakthrough-podcast.castos.com/episodes/crowdfunding-unpacked-kickstarters-blueprint-for-small-business-success )
B2B Breakthrough Podcast
Every two weeks, the B2B Breakthrough Podcast brings you the knowledge, insights and strategies that you need to continue to grow your business. By learning from industry experts, successful e-commerce business owners, and the team at Alibaba.com, you’ll be well on your way to your next big business breakthrough.
If you’re facing challenges on your path to success as a small business owner, we’re here to give you the tools you need to break through and reach the next level.
