
In this episode of Beers with Contractors, hosts Will and Terry welcome back Christian Olson from Footprint Capital. They dive into the future of the home services industry, predictions for 2026, and the impact of technology like AI on business operations. Christian shares valuable advice for small to mid-sized companies considering private equity and mergers, emphasizing the importance of understanding financials, branding, and having a solid succession plan. The conversation highlights the role of investment banking in finding the right fit for business transitions and discusses potential red flags and opportunities within the industry. Don't miss this insightful chat to learn more about operating and scaling a successful home service business!
00:00 Trailer
00:41 Welcome Back, Terry!
02:56 Meet Christian Olson from Footprint Capital
04:26 Christian's Journey and Expertise
07:57 The Role of Technology in Home Services
14:14 Understanding Private Equity
23:18 Preparing Your Business for Private Equity
29:45 The Foundation Repair Industry's Hidden Sophistication
30:04 Expanding Horizons: Insights from Other Industries
31:08 Influencer Marketing in Unexpected Places
31:47 The Importance of Branding and Visibility
36:28 Financials and Metrics: Preparing for an LOI
37:29 Adapting to Change: The Role of AI and Technology
41:13 The Emotional Side of Selling a Business
45:57 Finding the Right Fit: The Role of Advisors
58:11 Conclusion
Contact Christian Olson at:
Email: colson@footprintcapital.com
Website: https://www.footprintcapital.com/
LinkedIn: https://www.linkedin.com/in/christian-olson-68329b6/
Instagram: https://www.instagram.com/footprintcapital/
Facebook: https://www.facebook.com/footprintcapital/
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https://www.foundationrescuesupply.com/
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