In this episode of Behind the Story, host Jelani Gonzalez sits down with Rajiv “Raj” Nathan, the dynamic founder of Startup Hypeman, to uncover how storytelling drives startup success.
Raj shares how his journey from hip-hop performer to pitch coach taught him that the real hype starts within. He breaks down his storytelling framework, lessons in authenticity, and how to turn a simple pitch into a powerful narrative that investors, customers, and audiences remember.
If you’ve ever struggled to explain your vision clearly — or you want to learn how to tell your story with purpose and power — this episode is for you.