Winter tends to get labeled as the “slow season” for photographers—but it doesn’t have to be. In this episode, I’m sharing a few practical mindset shifts and strategies to help you keep booking sessions during the winter months, even when the weather isn’t ideal and you don’t have a studio. If Q1 usually feels quiet or unpredictable in your business, this episode will encourage you to work with the season instead of waiting it out. In this episode, we talk about: Why winter bookings slow down...

Happy New Year! 🥳 Are you ready for your best year yet in your photography business?! I know I am! In today's episode we are chatting about the 3 things your need in place so you can have an insanely profitable year. Let's dive in. Would you take just a minute and leave a rating and review for the podcast? It helps me get in front of the right photographers who needs this and gives me a chance at hearing direct feedback from you. Grab what you need! 👇 Pricing for Profit Form...

Ever feel overwhelmed by content creation and marketing for your photography business? In this episode, I'm sitting down with Carissa Wu on the Get A Heck Yes podcast to break down my complete guide to ChatGPT for photographers. I'm sharing exactly how I use this free tool as my marketing assistant to save hours every week on everything from social media captions to blog posts and SEO. If you've been hesitant to jump on the AI train or you've tried ChatGPT but weren't impressed with the...

Hey friend—this is a quick bonus episode, and I’ll keep it short and to the point. If you’re listening to this and thinking, “January is usually slow for me” or “I really want this year to be different in my business,” I made something specifically for you. Then it's time to join the free 30 Day Marketing Challenge kicking off January 2nd, 2026. You can sign up here. ________________________________________________________________________________________ Start the new year strong with...

I recently joined Sabrina Gebhardt on the Shoot It Straight podcast to talk about one of the biggest challenges photographers face—booking more clients and converting inquiries into paying sessions. As a family photographer and business coach with 14 years of experience, I shared the lessons I’ve learned (often the hard way!) about what actually works. We covered: The 3 biggest obstacles that keep photographers from booking more clients—self-doubt, impatience, and generic messaging. Why ...

Ever wonder what camera settings professional photographers actually use? In this episode, I'm pulling back the curtain on my exact camera settings for outdoor, indoor, and studio photography sessions. I break down the technical details in a way that's easy to understand, whether you're just starting out or looking to refine your approach. I'm sharing hard-won wisdom from years of trial and error, in-person workshops, and mentorship—including why shooting underexposed might transform yo...

In this episode of The Unscripted Podcast, I sit down with Anna Hutchcroft to talk about one of the most common struggles photographers face — why your pricing isn’t the problem when you’re not booking. I share the real reasons photographers struggle to attract clients, plus how to shift your mindset and marketing to stand out and convert more inquiries into bookings. We dig into: Why your mindset matters more than your price listSix practical strategies to attract more leadsHow to master in-...

We might not be done with 2025 just yet, but it’s time to start planning for your most profitable (and peaceful) year yet in 2026. In this episode, I’m walking you through a simple three-part process to reflect on your past year, dream big for what’s next, and create a realistic action plan you can actually stick to. Here’s what you’ll learn: The key questions to review from 2025 before setting new goalsHow to set meaningful business and lifestyle goals for 2026My step-by-step method for turn...

We’ve all been there—wondering why our friends and family don’t hire us for photos when we know we’d do an amazing job. In this episode, I’m breaking down the truth about why that happens and how to stop taking it personally so you can shift your focus toward finding clients who truly value your work. Here’s what you’ll learn: Why friends and family often hesitate to book you (and why it’s not about your talent)How to move past discouragement and build confidence in your businessWhere to focu...

Hey friend! In this episode, I'm breaking down why email marketing is an absolute must for your photography business—especially if you're struggling to book clients from social media alone. I'm sharing real numbers from my own business (like how I filled all 7 of my Christmas mini spots using just 3 emails with a 46% open rate!), plus I'm walking you through exactly how to build your list starting with past clients and your current social media followers. I'm also diving into why ...

It’s time to audit your pricing and make sure your photography packages are actually setting you up for profit in 2026. In this episode, I’m walking you through a hands-on pricing audit so you can stop guessing what to charge and start paying yourself what you deserve. Grab your notebook and calculator—we’re doing the work together in real time! Here’s what you’ll learn: How to find your true hourly rate (and what it reveals about your pricing)My step-by-step formula for setting profitable se...

Let’s talk about reviews—because they’re one of the most powerful ways to build trust and attract new photography clients. But how do you actually get more of them without feeling pushy or awkward? In this episode, I’m breaking down the simple system I use (and teach inside The Fully Booked Method) to help you collect more glowing reviews with ease. Here’s what you’ll learn: The best time to ask for a review so clients actually follow throughHow to make the process easy and natural (no awkwar...

It’s that time of year again—Black Friday is coming, and it’s one of the best opportunities to bring in cash flow and fill your calendar before the slower season hits. In this episode, I’m walking you step-by-step through how to plan your Black Friday strategy so you’re ready to launch with confidence instead of scrambling at the last minute. Here’s what you’ll learn: 5 creative Black Friday offer ideas that don’t involve discounting your sessionsHow to plan, prep, and promote your sale witho...

If you’re in the middle of busy season feeling like you’re drowning in sessions, editing, and everyday life—this episode is for you. I’m sharing real strategies to help you handle the chaos, reduce overwhelm, and protect your energy so you can make it through this season without burning out. Here’s what you’ll learn: How to set boundaries and know your true capacitySimple ways to delegate and outsource (at home and in business)The power of batching and shifting your routines during busy seaso...

If you’ve been overlooking word-of-mouth marketing in your photography business, this episode is your wake-up call. I’m diving into why referrals and client experiences are more powerful than any ad or Instagram post—and how to intentionally build a business that keeps your name on everyone’s lips. Here’s what you’ll learn: The #1 marketing strategy photographers often ignore (and how to fix it)Simple ways to turn every client into your biggest hype personHow to weave client experience into y...

If you’ve ever questioned whether you’re good enough, struggled with imposter syndrome, or felt stuck in comparison, this episode is for you. I’m recasting one of our most-loved episodes all about building confidence as a photographer. In this conversation, I share: Why confidence isn’t something you “wake up with” but something you develop dailyThe role of community, mentorship, and mindset in growing your businessCommon myths holding photographers back (and how to break free from them)Pract...

Slow season doesn’t have to mean slow income! In this episode, I’m sharing five creative strategies to help you keep cash flowing even when the inquiries slow down. Whether you’re worried about winter sessions drying up or just want to be prepared ahead of time, this episode will give you practical, doable ways to stay profitable all year long. Here’s what you’ll learn: • How to use Black Friday and holiday gift card promotions to bring in upfront cash • Low-effort ways to boost p...

In this episode, I’m diving into four simple automations that will completely transform your client experience and free up your time. I know one of the biggest fears photographers have is losing that personal touch when they automate — but I promise, these systems will actually help you connect with your clients even more. Here’s what you’ll hear about in today’s episode: • The must-have booking confirmation email that reassures your clients instantly • How to stop chasing payment...

Love it or hate it, Instagram is still one of the best platforms to land photography clients—but only if you’re using it the right way. In this episode, I’m sharing three simple but powerful strategies that go beyond just posting pretty pictures and actually help you book more sessions. Here’s what you’ll learn: How to optimize your profile and captions with Instagram SEOWhat makes a post “save-worthy” (and how that leads to more bookings)How to use stories to start conversations that convert...

Cancellations, reschedules, and refund requests—ugh, none of us like dealing with them, but they’re a part of running a photography business. In this episode, I’m walking you through how to protect your time and income while still being kind and professional when these situations pop up. You’ll walk away with confidence knowing exactly how to handle them. Here’s what you’ll learn: The contract clauses every photographer needs to avoid messy situationsScripts you can use when clients cancel or...