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BootTrapped

Khalid Saleh & Ayat Shukairy

30 episodes

3 hours ago

In this episode of BootTrapped, Khalid and Ayat talk about how they manage sales, marketing, and teamwork together. They discuss how working well together helps their company grow and succeed. They share stories and tips on ensuring everyone is on the same page and working towards the same goals. They talk about how they use marketing to help sales and how they all work together to make sure customers are happy. Communicating clearly and working as a team shows how businesses can grow and suc...

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Entrepreneurship

All content for BootTrapped is the property of Khalid Saleh & Ayat Shukairy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

In this episode of BootTrapped, Khalid and Ayat talk about how they manage sales, marketing, and teamwork together. They discuss how working well together helps their company grow and succeed. They share stories and tips on ensuring everyone is on the same page and working towards the same goals. They talk about how they use marketing to help sales and how they all work together to make sure customers are happy. Communicating clearly and working as a team shows how businesses can grow and suc...

Show more...

Entrepreneurship

Episodes (20/30)

BootTrapped

#28 – Balancing Acts: Sales, Marketing, and Team Dynamics

In this episode of BootTrapped, Khalid and Ayat talk about how they manage sales, marketing, and teamwork together. They discuss how working well together helps their company grow and succeed. They share stories and tips on ensuring everyone is on the same page and working towards the same goals. They talk about how they use marketing to help sales and how they all work together to make sure customers are happy. Communicating clearly and working as a team shows how businesses can grow and suc...

1 year ago

22 minutes

BootTrapped

#27 – Workload Management & Handling Enterprise Client Expectations

In this episode of BootTrapped, Ayat, and Khalid discuss various challenges and updates in their businesses, Invesp and FigPii. They delve into topics such as time off policies, workload balancing, client management, and product updates. Ayat shares insights into the challenges of managing time off and workload distribution in their agency. She discusses better processes for handling staff absences and client expectations. Khalid talks about the generous free plan offered by FigPii and the ch...

1 year ago

17 minutes

BootTrapped

#26 – Making Tough Decisions in Business, Team Management and Client Engagement

In this episode of the Bootstrapped podcast, hosts Khalid and Ayat delve into various topics that encapsulate the highs and lows of running a business. Khalid starts the conversation with a light-hearted discussion about the different "voices" one adopts in professional settings, such as the "sales voice," before sharing his frustrations and learning experiences from video recording mishaps. On the other hand, Ayat touches upon more serious subjects, including the difficult decision to...

1 year ago

29 minutes

BootTrapped

#25 – Company Culture, Quarterly Assessments, Challenges With Hiring And Retaining Employees

In this latest episode of the BootTrapped podcast, Khalid and Ayat discuss various topics related to their business ventures and the challenges they're facing. They touch upon issues such as changing company culture, implementing new processes like quarterly assessments, challenges with hiring and retaining employees, marketing strategies including LinkedIn advertising, and conducting customer interviews. Khalid reflects on the importance of knowing when to pull the plug on certain initiativ...

1 year ago

23 minutes

BootTrapped

#24 – Handling Internal Feedback and Building Stronger Teams

In this enlightening episode of BootTrapped, co-hosts Ayat and Khalid delve into the complex world of internal team dynamics, sharing firsthand experiences from their dual ventures at Invesp, a pioneering digital marketing agency, and FigPii, a cutting-edge SaaS company. Facing the challenges of rapid growth, they discuss the delicate art of managing complaints and issues through strategic restraint and wisdom. The conversation illuminates the importance of not rushing into hasty decisions wh...

1 year ago

24 minutes

BootTrapped

#23 – Lessons on Documentation, Scaling, and Negotiations

Join Ayat and Khalid in this insightful episode of BootTrapped as they dive deep into the challenges of documentation, scaling, and negotiations. Discover the importance of organized documentation in running a successful company and the lessons learned from navigating the complexities of scaling operations. Khalid shares a valuable lesson in negotiations, emphasizing the need to hold your ground when necessary. The duo discusses their experiences in conference pitching, shedding light ...

1 year ago

18 minutes

BootTrapped

#22 – Defining Roles, Reflecting on Decisions, and Planning for Success in 2024

From defining roles and responsibilities within the organization to making crucial hiring decisions, Khalid & Ayat provide candid reflections on their journey, emphasizing the importance of learning from both successes and regrets. As they discuss the significance of clear communication, structured growth, and the evolving dynamics of their team, you will gain a unique perspective on the transformative year that was and the strategic plans set in motion for a successful 2024. Tune in to h...

1 year ago

17 minutes

BootTrapped

#21 – Client Management, Team Dynamics, and Lessons Learned In 2023

Join hosts Khalid and Ayat in this episode of Bootstrapped as they unravel the complexities of client management and share candid insights into their growing team. Ever wondered about the challenges of identifying the ideal client or managing client expectations effectively? How does a husband-wife team lead two companies, Invesp and ThickPie, through growth and transformation? Discover the evolving dynamics of their nearly 40-member virtual team and the crucial role of company culture in a t...

2 years ago

22 minutes

BootTrapped

#20 – Black Friday Recap, Client Satisfaction & Building a Consistent Sales Cycle

In this episode of Bootstrapped, Khalid and Ayat talk about managing goals, autonomy, and client satisfaction within their respective companies, FigPii and Invesp. They discuss the balance between giving teams the freedom to achieve set goals and the need for involvement when objectives aren't met. The hosts share insights into their experiences during Black Friday and Cyber Monday, revealing the diverse outcomes for their clients. Additionally, they reflect on the importance of provid...

2 years ago

22 minutes

BootTrapped

#19 – Onboarding Clients, Marketing Experiments, and Dual Company Update

Welcome to BootTrapped, where Khalid and Ayat, co-founders of Invesp and FigPii, delve into the dynamic world of entrepreneurship. In this episode, they explore the intricacies of optimizing CRO processes, tackling the challenge of onboarding new clients, and navigating the measurement metrics for marketing experiments. Join them as they candidly discuss their experiences in running two companies simultaneously and provide insightful weekly updates on their entrepreneurial journey.

2 years ago

27 minutes

BootTrapped

#18 – Behind the Scenes: Unveiling the Realities of Entrepreneurship

In this latest episode of BootTrapped podcast, hosts Khalid and Ayat take their listeners on a candid journey through the highs and lows of entrepreneurship. Opening with a reflection on the previous week's challenges, the duo delves into the nitty-gritty of onboarding a new team member, highlighting the importance of transparency in showcasing both successes and setbacks. As Ayat shares the smoother onboarding process, the conversation shifts towards the intricate balance between main...

2 years ago

20 minutes

BootTrapped

#17 – Strategies for Defining Responsibilities in Your Business

In this episode of BootTrapped, hosts Khalid and Ayat candidly discuss the challenges and reflections that come with defining roles and responsibilities within a growing company. They share valuable insights into the fundamental importance of role clarity for smooth business operations. Tune in to hear how they grapple with the complexities of defining roles, especially in a fast-paced environment where client expectations and team dynamics constantly evolve. With transparency and honesty, th...

2 years ago

22 minutes

BootTrapped

#16 – Agency Insights: Balancing Client Work and Internal Reflections

In this episode of BootTrapped, hosts Khalid and Ayat dive deep into the challenges faced by their agency, sharing valuable insights and lessons learned along the way. With a focus on hiring, culture, and client relationships, they reflect on the importance of adopting fresh perspectives to tackle business obstacles. The episode unfolds with a candid discussion about their hiring struggles, emphasizing the need for reevaluating their approach to finding the right talent. Ayat introduces the c...

2 years ago

21 minutes

BootTrapped

#15 – Growth Pains: A Candid Conversation about Startup Hurdles and Solutions

In this episode of the BootTrapped podcast, hosts Khalid and Ayat delve into the challenges faced at Invesp (a conversion rate optimization company) and FigPii (a SaaS company). They candidly discuss their recent experiences, including struggles with onboarding new team members, adapting to evolving processes, and managing financial aspects. Khalid shares his frustrations with team expansion and exploring cost-saving measures, such as moving away from cloud hosting services. Ayat refle...

2 years ago

22 minutes

BootTrapped

#14 – Navigating Storms: Crisis Management, Company Culture, and Team Building

In this week's episode of the Bootstrapped podcast, your hosts Khalid and Ayat dive deep into the heart of entrepreneurship, discussing the challenges faced during times of crisis. Drawing from their own experiences and insights, they unravel the intricacies of managing a company in the midst of a storm. Tune in for an insightful conversation that explores the human side of entrepreneurship.

2 years ago

30 minutes

BootTrapped

#13 – Navigating Entrepreneurial Challenges With Karen, Founder of Apiary Digital

Join hosts Khalid and Ayat in a deep dive conversation with Karen, the dynamic founder of Apiary Digital, a renowned agency specializing in handpicking top-tier talent for high-growth organizations. In this insightful episode of the Bootstrapped podcast, Karen candidly shares her extraordinary entrepreneurial odyssey, from the initial uncertainties of venturing into the business world to the organic expansion of her consulting venture, culminating in the birth of Apiary. Karen delves into her...

2 years ago

43 minutes

BootTrapped

#12 – Crafting a Vision, Satisfying Clients, The Who Method and FigPii Acceleration

In this episode of "The Bootstrapped" podcast, hosts Khalid and Ayat dive into the complexities of client satisfaction and the importance of establishing a consistent flow and vision in your business. They share insights on seeking guidance from a business coach to navigate challenges, introduce the "Who Method" of hiring to build a stellar team, and discuss strategies for turbocharging the speed of FigPii, their featured tool. Join Khalid and Ayat as they unpack the nuances of maintai...

2 years ago

28 minutes

BootTrapped

#11 – Inside Our Company: Onboarding, Growth, and Project Challenges

In this week's episode of the BootTrapped podcast, join us, Khalid and Ayat, as we dive deep into the whirlwind of running two companies and the challenges that come with rapid growth. It was a whirlwind of a week filled with back-to-back meetings, and we're here to share the inside scoop. We'll discuss the intricacies of handling growth as a small agency, sharing our strategies and insights on how to scale while maintaining the essence of what makes your business unique. On top of that, we'l...

2 years ago

25 minutes

BootTrapped

#10 – Boosting Sales Effectiveness, Hiring Right, And Contemporary Time-off Frameworks

Join hosts Khalid and Ayat on a dynamic episode of BootTrapped, where they delve deep into the world of effective business practices. Discover the secrets to building a winning team through smart hiring strategies while unlocking the art of sales excellence to drive your business forward. Tune in as they explore innovative approaches to time-off policies that prioritize both employee well-being and productivity. Get ready to revolutionize your business game with actionable insig...

2 years ago

35 minutes

BootTrapped

#9 – Navigating Decision-Making as Business Partners

Tune in to a dynamic episode of the BootTrapped podcast hosted by Khalid and Ayat, where they dive into the art of making decisions at lightning speed. As partners steering the ships of both Invesp and FigPii, they intimately understand the challenges of timely decision-making. Join them as they unravel their strategies for overcoming the common hurdle of decision paralysis. In this episode, Khalid and Ayat draw from their own experiences and shed light on the significance of swift cho...

2 years ago

29 minutes