It's This Week in Bourbon for January 9th 2026. Meat Church BBQ Makes an Investment in Pursuit Spirits, The Weavers of Uncle Nearest File a Civil Suit against their former CFO, and Watch Hill Whiskey Company unveils two new limited releases.Show Notes: Meat Church BBQ acquires minority stake in Pursuit Spirits to fuel distribution and innovation Uncle Nearest co-founders file 223-page fraud lawsuit against former CFO Michael Senzaki Kentucky Bourbon Country Auction unveils rare Elijah Craig and Four Roses "12 Lots" benefiting veterans Ohio-based A.M. Scott Distillery files for Chapter 11 bankruptcy with $3.35 million in debt Bardstown Bourbon Company earns second consecutive EPA ENERGY STAR certification for energy efficiency Whiskey House of Kentucky achieves major ISO certifications for quality, safety, and environmental excellence The Whiskey Social App launches new Clubs feature to enhance community bottle tracking and discovery Sotheby’s announces first live single-owner American whiskey auction estimated at $1.17M–$1.68M Give 270 surpasses $2 million in donations and launches Weller “Rainbow” vertical charity raffle Watch Hill Whiskey Company debuts 18-year Exceptional Series Batch 03 and Chef Series Rye New Riff Distilling expands single barrel program to include 6-year-old 100% Malted Rye Learn more about your ad choices. Visit megaphone.fm/adchoices

We all like to think we’re experts after a few pours at the bar, but what does it actually take to be a certified Master of Bourbon? Today we’re joined by two guys who didn't just stop at being enthusiasts; they went all the way to the top of the credential ladder. We are thrilled to welcome Will Breeden, co-owner of Indiana Small Batch, and Chase Henry, Brand Ambassador for New Riff, to talk about the true grind behind the glass. Will and Chase share their personal journeys, from following family legacies to turning a passion for American whiskey into a full-blown career. But the real meat of this episode is talking about the Master of Bourbon certification through the Council of Whiskey Masters. This isn't just some weekend course; it’s a rigorous, high-stakes process that demands a staggering depth of knowledge. We talk about the educational hurdles, the career doors it opens, and why this prestigious title is becoming a gold standard in the industry. Ryan and I also put our guests in the hot seat and had them answer some oral exam questions to see how they’d handle the pressure, and let’s just say things got real when the tables were turned they asked us the questions. So whether you’re looking to make the jump from enthusiast to professional or you just want to level up your own whiskey IQ, this may set you down the path to becomg the next Master of Bourbon. Show Notes: Introducing Will Breeden and Chase Henry, their backgrounds, and paths into bourbon In-depth discussion on the Master of Bourbon certification and its significance Will’s unique career transition from nuclear medicine to bourbon Chase’s evolution from Scotch lover to bourbon ambassador Breakdown of the examination process, including theory and sensory evaluation Personal experiences and unexpected challenges during their certification journey Engaging exchanges with sample oral exam questions Practical tips for those looking to start their bourbon education Recommended resources for further exploration of bourbon certification Learn more about your ad choices. Visit megaphone.fm/adchoices

Jack Daniel’s Toasted Barrel is now a year-round release, and this one absolutely delivers. Big banana notes, toasted marshmallow, chocolate, and pie crust vibes at 100 proof make this a surprisingly balanced and flavorful pour. This might be one of Jack’s best expressions yet.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It used to be that picking a single barrel was something reserved for the most dedicated enthusiasts. But today? They're everywhere. Every content creator has a club. There are regional and national facebook groups dedicated to it. And there's thousands of retailers all pushing their own single barrels. It has become an obsession that has completely transformed our industry. In this episode, we’re talk about the evolution of the single barrel craze from its massive explosion back in 2014 to abundance we’re navigating today. We share some personal stories and debate over "sticker" culture. We also hit on the business side where major distillers are favor high-volume accounts while the small retailers get left behind. Another issue we're seeing is the skyrocket prices for legacy programs like Four Roses. There's a lot of players in this game and we give our suggestions on what opportunities lie head for new brands to step in and thrive. I'm sure you're like me and you've got a shelf full of barrel picks and you've got the FOMO because that next single barrel, that's the special one. Show Notes: The rise and evolution of single barrel whiskey programs Personal experiences in barrel selection The influence of the pandemic on the whiskey market Balancing relationships with small and large retailers Pricing challenges in the single barrel segment Future sustainability for smaller whiskey clubs and emerging brands The significance of connections within the bourbon industry The role of innovation in the next chapter of single barrel selections Learn more about your ad choices. Visit megaphone.fm/adchoices

Angel’s Envy takes bourbon back to basics with their Two-Grain Bourbon. Made with 90% corn and 10% malted barley, this limited release delivers nostalgic cereal notes, light baking spice, and an easy-drinking profile at 112 proof.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for December 26th 2025. Jim Beam halts production at its Clermont Facility, the Toasts Not Tariffs Coalition has signed another petition for trump to remove retaliatory tariffs, and new Doc Holliday Huckleberry Edition release.Show Notes: Jim Beam pauses Clermont distillation for 2026, shifting production to Boston, KY plant Toasts Not Tariffs coalition petitions President Trump to eliminate retaliatory spirits taxes Lux Row Distillers launches "One Lux Row" subscription service for rare bottle releases John Cena reveals The Undertaker’s "hard" locker room tradition of gargling bourbon World Whiskey Society debuts 70-proof Doc Holliday Huckleberry Edition flavored whiskey Learn more about your ad choices. Visit megaphone.fm/adchoices

We’ve seen plenty of people try to make the jump from enthusiast to industry pro, but nobody has done it quite like Jay West. It’s been a few years since he was last on the show, and we’re thrilled to welcome back the mastermind behind the massive r/bourbon barrel program on Reddit and the Principal Whiskey Maker at Reveries. This is Jay's second time on the show and this time without the cload and veil. He went from a quiet contributor and guy behind the scenes on a subreddit to one of the most respected voices and blenders in the game. We dive into the staggering growth of the Reddit whiskey community—now 300,000 members strong—and why keeping that culture supportive and nontoxic is so important to the overall whiskey community. We also geek out on the barrel-picking process and how he’s managed to scale up to hundreds of barrels a year to meet the insane demand for unique bottles people are searching for. Of course, we also had to talk about Jay’s brand, Reveries, and his unique philosophy on acquiring great barrels, blending and storytelling. Show Notes: Jay West’s evolution from anonymity to industry leader Current growth of the r/whiskey community Insights into the expanding barrel-picking process The role of moderation and community engagement Reveries brand philosophy and blending techniques Highlights of standout whiskey blends from Reveries The interplay of creativity, storytelling, and community feedback Ways to support Reveries and engage with r/bourbon on Reddit Learn more about your ad choices. Visit megaphone.fm/adchoices

Old Forester Birthday Bourbon 2025 brings a sweet mash twist to the annual release. At 12 years old and 92 proof, it delivers a standout nose with confectioners sugar, fried dough, and oak, but does the low proof leave something missing? We break it all down in this Whiskey Quickie.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for December 19th 2025. Cannabinoid regulation is underway, a trial using a robotic dog with an ethanol sensing system is launched, and Wilderness Trail Distillery has announced the limited-edition release of a 10-Year Wheated Bourbon.Show Notes: The Cannabinoid Safety and Regulation Act (CSRA) establishes a strict federal framework for hemp-derived products President Trump reportedly planning executive order to reclassify marijuana to Schedule III status Uncle Nearest CEO Fawn Weaver issues apology following "dismissive" out-of-context video encounter Benson Valley Bourbon joins Kentucky Distillers’ Association as newest craft level member Bourbon on the Banks Festival awards over $100,000 to local nonprofits from 2025 proceeds Bacardi trials autonomous "Royal Bark-la" robot dog to detect Scotch warehouse leaks Garrison Brothers announces December 6 release of 2025 Cowboy Bourbon at $249.99 Four Roses launches 375ml Small Batch and Small Batch Select bottles nationwide Wilderness Trail debuts limited 10-Year Wheated Bourbon for Wilderness Road 250th anniversary Heaven Hill announces Fall 2025 Old Fitzgerald 11-Year-Old Bottled-in-Bond decanter release Learn more about your ad choices. Visit megaphone.fm/adchoices

It's the end of the year and that means we get to rattle off all of our favorite whiskeys this year. But it's not just us, it's the entire roundtable. We don't talk about our "Bourbon of the Year" but we hit on all the great ones we tried and I don't want to spoil it, but there's a ton of good ones so pay attention. And can you believe it... Ryan actually put a honey finish and two american single malts in his list. At this rate, maybe he'll enjoy amburana in 2026. Show Notes: The standout quality of Bardstown Bourbon Company, particularly Cathedral and Normandy Ryan’s insights on Redemption 18-Year and its market implications Exploration of craft distilleries pushing the envelope with innovative offerings Engaging conversations around honey-finished bourbons and the evolving perception of American single malts Predictions for trends shaping the whiskey market in the near future Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’ve been following along with the Behind the Pursuit series, you know we don't hold much back. We’ve spent the last twelve months talking about everything from the construction chaos downtown to the nitty-gritty of brand building, but today it’s time to look at the scoreboard. We’re reflecting on 2025—a year that was easily our most ambitious to date. Ryan and I sit down to get real about whether we actually hit those aggressive case goals we set last January and what the financial health of the business looks like after a year of heavy reinvestment. We’ve expanded the team and pushed the envelope on product development, but as any founder will tell you, growth usually comes with a side of growing pains. The conversation gets into the weeds of our newest releases and innovations, but we also take a step back to look at the bigger picture. We talk about the reality of market expansion in a crowded landscape and share some personal reflections on the career shifts that have happened within our own walls. This time last year, we had a vision of where Pursuit Spirits would be by December—today, we find out if we actually made it there, or if the industry had other plans for us.Show Notes: Introduction and Year in Review Case Goals and Financial Insights Team Growth and Management Challenges Product Development and Innovations Future Goals and Market Expansion Personal Reflections and Career Changes Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re diving into the Parker’s Heritage Collection 19th Edition, one of the most unpredictable annual releases from Heaven Hill. This year’s blend pulls from 160 barrels across multiple rickhouses.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for December 12th 2025. WhistlePig Distillery has opened The WhistlePig Vault in Louisville, Garrison Brothers Distillery has released a limited-edition Spurs Single Barrel bourbon, and The Old Forester 117 Series is releasing their Prohibition Era Still Proof.Show Notes: WhistlePig opened "The Vault" in Louisville—an immersive experience in a bank featuring a blending room and unique cocktail service via ATM tube Maker's Mark became the first Official Spirits Partner of the Unrivaled women's basketball league, their first-ever sports league sponsorship Jack Daniel's Distillery Series #16, a Tennessee Rye, was released after finishing in Southern table syrup barrels (exclusive to Tennessee) Garrison Brothers released a limited-edition Spurs Single Barrel to celebrate the San Antonio Spurs' City Edition uniforms return Old Hickory launched two new age-stated whiskies: a 12-year Straight Rye BiB and a 15-year Barrel Proof Whiskey Ole Smoky Distillery expanded nationwide into the premium straight whiskey category with a four-year-old Tennessee Straight Bourbon Old Forester 117 Series released the Prohibition Era Still Proof at 130 proof, marking Repeal Day with a historic strength Cathead Distillery introduced Tintype #3 'Kenny Brown,' an 11-year, high-rye, uncut & unfiltered Old Soul Bourbon Learn more about your ad choices. Visit megaphone.fm/adchoices

We all know music and whiskey just inherently go together, but how do you actually build a successful business around that synergy? In this episode, we're sitting down with Ryan Gill, the Director of Marketing and Brand Development for Three Chord Bourbon. Ryan’s journey is pretty cool because he started his life in music production. He takes us through his early days running liquor stores in Memphis, where he first saw the magic of music and whiskey intertwine, straight through to his current role leading brand vision at Three Chord. We get into the inception of Three Chord and where Neil Girlado becomes a face of it. Plus, we dive into their innovative tactics, from artist collaborations to cool limited releases, and he even pitches us some great ideas for immersive experiences, like acoustic sessions right there in the liquor store. I'm you're a huge music junkie, this one's for you. Show Notes: Ryan Gill's origins in retail and concert promotion Journey from liquor store manager to brand leader at Three Chord Bourbon The role of Dock 52 in his whiskey career Three Chord's mission to bridge music and whiskey cultures Creative branding strategies and artist collaborations Insights into the whiskey blending process Building community within the whiskey and music industries The concept of immersive retail experiences through acoustic sessions Learn more about your ad choices. Visit megaphone.fm/adchoices

We cracked open the 2025 Four Roses Limited Edition Small Batch Bourbon to see if this year’s blend lives up to the hype. Full tasting notes, honest reactions, and whether it’s worth chasing for $250. Cheers.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for December 5th 2025. The founders of Uncle Nearest Distillery have filed an emergency motion, Catoctin Creek is trying to raise US$5 million, and Goose Island Brewery and Heaven Hill Distillery have partnered to release the 2025 Bourbon County Brand Reserve Stout.Show Notes: Bourbon Pursuit video contradicted Adam Herz's report by suggesting the vintage whiskey counterfeiter's bottles might have shown up at Unicorn Auctions instead of Lot 14 Uncle Nearest founders filed an emergency motion to prevent a court-appointed receiver from sharing sensitive trade secrets with potential rival buyers Nova Scotia will sell off US$14 million in US alcohol stock pulled due to tariffs and donate the US$4 million net profit to community food organizations. Catoctin Creek Distilling is raising up to US$5 million via a Private Placement Memorandum for growth, with plans for a large partner transition in 5-7 years Cave City, KY, is celebrating the opening of Dueling Grounds and MB Roland tasting rooms downtown, establishing the city as a major Western Kentucky bourbon destination Baker's Bourbon released 125 pairs of hand-painted collector's gloves honoring Baker Beam, retailing for $39.99 Jack Daniel’s launched its annual Barrel Tree sale, offering 140 barrels for $200 each to benefit the military community's "Operation Ride Home" program Goose Island partnered with Heaven Hill for its 2025 Bourbon County Brand Reserve Stout, aged two years in Parker's Heritage 17th Edition Rye barrels Learn more about your ad choices. Visit megaphone.fm/adchoices

Is your love of high-proof, perfectly aged bourbon actually good for you? Or are we all just telling ourselves that? Today, we're tackling the elephant in the whiskey room with the science: Dr. Ulysses Wu (Yuli), the Chief Epidemiologist at Hartford HealthCare. Uly's personal journey is wild—from corporate finance to infectious diseases—and now he focuses on the intersection of alcohol, health, and longevity. He joins us to share his personal bourbon journey and how he accidentally procured some seriously rare Stitzel-Weller when nobody was looking. In this eye-opening episode, we dive into: The Calorie Problem for barrel-proof bourbon, Uly's concept of "firewalls" (the human ability to curb excess), why robust long-term health studies on alcohol are so difficult to conduct, and the profound psychological impact of bourbon, which Uly calls a "time machine" for positive memories. This is a mandatory listen for anyone who loves brown water and wants to understand the science behind drinking healthily and responsibly. Show Notes: Introduction to Dr. Ulysses Wu (Uly), Chief Epidemiologist at Hartford HealthCare Uly’s surprising career shift from corporate finance to infectious diseases The connection between alcohol, health, and longevity Uly's personal bourbon journey, including the accidental procurement of rare Stitzel-Weller Scientific discussion on the true caloric content of barrel-proof bourbon Analysis of "firewalls"—the psychological ability to prevent excess in consumption Challenges of conducting robust, long-term health studies on alcohol consumption The psychological power of bourbon as a "time machine" for positive memory creation Advice for drinking bourbon responsibly and healthily Alcohol and Health Research and Data from Dr. Wu Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us as we crack open Ingram’s new Unchartered wheated bourbon, aged in their floating barrel warehouses drifting along the Mississippi River. Creamy texture, cola notes, classic caramel and vanilla, and a price point that makes the one-liter bottle the obvious move.DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for November 28th 2025. The Lodge at Trial and Error is open, Jim Gaffigan’s Releases A Bourbon Set on YouTube, and Vintage Whiskey Counterfeiter Exposed in Maryland.Show Notes: Jim Gaffigan's new bourbon-themed stand-up special, "Live from Old Forester: The Bourbon Set," is now streaming on his YouTube channel Elijah Craig is debuting a new fragrance, Char No. 3 Cologne, inspired by the warm, smoky scent of their charred oak barrels A man in Maryland was exposed for producing and selling at least 50 bottles of counterfeit "vintage" whiskeys by refilling old bottles with modern spirits Black Button Distilling, recently acquired by Blackstar, terminated its entire staff, including the founder, as the company moves to liquidate assets Give 270's Whiskey Wednesdays raffle offers a chance to win a full Pappy Van Winkle vertical and an exclusive bourbon set signed by comedian Jim Gaffigan Chattanooga Whiskey's signature recipe, Chattanooga Whiskey 91, is now available in a new, larger 1.5 liter bottle size in Tennessee and Georgia Foley Family Wines & Spirits, featuring Master Distiller Chip Tate, announced Ampersand, a new collection of unexpected spirits blends including bourbon finished in Tokaji barrels Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

Did the world need a 45 minute standup set on Bourbon? Probably not but I'm sure glad it's happened. I am thrilled to welcome back the hilarious Jim Gaffigan for his second time on the show! Since his last time on the show when he launched Fathertime Bourbon, Jim has been traveling the country and getting hooked into the bourbon scene at every stop. His journey has gone from curious to borderline hoarder because he reveals that he keeps a spreadsheet of his bourbon purchases, which just proves he's definitely one of us. The real subject of this show is to share the details about his new special, A Bourbon Set. 45 minutes of uncontrollable laughter that only us bourbon nerds will understand because we've all experienced it before. Don't wait, go now to YouTube to watch it because it's already hit 1M streams. And make sure you stay to watch the credits, you may see some familiar faces. Show Notes: Jim Gaffigan's entry into bourbon during the pandemic The importance of bourbon in fostering community and masculinity Collaboration with Stu Pollard to create Father Time bourbon Humorous takes on bourbon hunting The fervor of bourbon collectors and “bourbon nerds” Charitable contributions in the bourbon community Promotion of Gaffigan’s special, *A Bourbon Set* Information on purchasing Father Time bourbon and upcoming meet-and-greet events Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices