In this episode of Brand and Butter, I'm diving into the whirlwind that is Black Friday. Ever wondered why we all get caught up in the frenzy of sales and urgency? Let's chat about the psychology behind it and how this U.S shopping spree has taken over the world. We'll explore the ethical questions brands face and how this day reflects our own buying habits and values. Whether you're a brand guru or just curious about the hype, join me for a laid-back conversation that might just change how y...
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In this episode of Brand and Butter, I'm diving into the whirlwind that is Black Friday. Ever wondered why we all get caught up in the frenzy of sales and urgency? Let's chat about the psychology behind it and how this U.S shopping spree has taken over the world. We'll explore the ethical questions brands face and how this day reflects our own buying habits and values. Whether you're a brand guru or just curious about the hype, join me for a laid-back conversation that might just change how y...
Brand Memory: Why People Remember (Or Forget) Your Business
Brand and Butter
31 minutes
6 months ago
Brand Memory: Why People Remember (Or Forget) Your Business
Why do some brands stick in our minds while others fade instantly? The secret lies in understanding how our brains actually process and store information. This episode dives deep into the psychology of memory and its critical importance for creating a truly memorable brand. The most memorable brands don't just look different – they create distinctive associations through multiple senses and meaningful experiences. Ready to make your brand memorable? Check out our Market Advantage Gap workb...
Brand and Butter
In this episode of Brand and Butter, I'm diving into the whirlwind that is Black Friday. Ever wondered why we all get caught up in the frenzy of sales and urgency? Let's chat about the psychology behind it and how this U.S shopping spree has taken over the world. We'll explore the ethical questions brands face and how this day reflects our own buying habits and values. Whether you're a brand guru or just curious about the hype, join me for a laid-back conversation that might just change how y...
