Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
72 episodes
4 days ago
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
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Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
50 | Planning Isn’t Progress: How Overthinking Blocks Creative Vision in Your Personal Brand
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
16 minutes
9 months ago
50 | Planning Isn’t Progress: How Overthinking Blocks Creative Vision in Your Personal Brand
Send us a text We’ve made it to episode 50 (!!) and today, I’ve got a word for my fellow overthinkers, list-makers, and spreadsheet lovers. 🙋🏽♀️ You think you’re making progress because you had an amazing five-hour planning session, a vision board, a 3-tab Notion workspace, and a to-do list longer than a CVS receipt. But here’s the truth I had to face myself: Planning isn’t progress. In fact, sometimes planning is just our brain’s way of avoiding risk... Of avoiding the vulnerability of putt...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
