Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
72 episodes
6 days ago
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
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Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
54 | Why Your Message Isn’t Landing (Even If the Problem You Solve Is Real)
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
15 minutes
8 months ago
54 | Why Your Message Isn’t Landing (Even If the Problem You Solve Is Real)
Send us a text If you’ve ever wondered, “Why aren’t people connecting with my message?” (even though you KNOW you’re solving an important problem, this episode is for you. Most likely, the issue isn’t your offer… … Or your content strategy. It’s that your message isn’t relevant enough. Today, we’re breaking down a simple but powerful truth: A message that isn’t relevant won’t land, even if the problem is real. In This Episode, We Cover: ✨ Why urgency and relevance are not the same (and how to...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
