Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
72 episodes
5 days ago
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
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Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
55 | How to Build a Personal Brand That People Actually Trust (The Principle of Influence)
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
19 minutes
7 months ago
55 | How to Build a Personal Brand That People Actually Trust (The Principle of Influence)
Send us a text Let’s be honest… the word “leadership” used to make me cringe just a little. Not because I didn’t admire it, but because it felt like something reserved for the corporate world. But here’s the truth: if you’re building a personal brand, you’re already leading. The question is: Are you leading with intention… or just winging it? This week on the podcast, I’m breaking down what it really means to step into your influence as a creative and how that builds the kind of brand people ...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
