Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
72 episodes
1 week ago
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
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Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
57 | LIVE COACHING: How to Clarify Your Audience (Without Feeling Boxed In)
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
22 minutes
7 months ago
57 | LIVE COACHING: How to Clarify Your Audience (Without Feeling Boxed In)
Send us a text Okay, let’s talk about something that trips up so many creatives (myself included at one point…) 👉 Defining your audience. But here’s the twist: I don’t believe you need to squeeze yourself into a niche so tight that you feel like you're abandoning your creativity just to “get clear.” You can absolutely define your audience without putting yourself—or them—in a box. In this special live coaching session, I sat down with Amy, a creative and mental health advocate, to help ...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
