Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Eugenia Woo, MBA | Brand & Marketing Strategist, Creator to Leader
72 episodes
4 days ago
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
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Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
67 | This Mistake Is Costing You Leads as a Creative Entrepreneur
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
20 minutes
1 month ago
67 | This Mistake Is Costing You Leads as a Creative Entrepreneur
If people “love your vibe” but don’t inquire, you don’t have a talent problem; you have a clarity problem. Today we’re fixing the #1 mistake that’s keeping inquiries quiet: you’re not clear enough on the problem you solve, the tangible transformation you deliver, and the unique method (your vehicle) that gets clients there. Clarity doesn’t box you in. It connects you to the person you’re meant to serve. In This Episode, You’ll Learn: - Why people pay for specific problems solved, not va...
Brand Confidence for Creatives | Entrepreneurship, Marketing, Positioning, Visibility, Leads
Everyone wants a “better marketing plan” for 2026… but most plans are built from confusion (and a little chaos). Strategy is SO needed, but when it’s built over chaos and confusion, it creates inconsistent results. As we head into the new year, hear this: you don’t need a shinier plan. You need a clear brand direction. That’s what we’re doing today. In This Episode, We Cover: The difference between a marketing plan and a brand directionWhy your 2026 strategy should start with Identity before ...
