Brand Up: Build an Unstoppable Brand That Conquers Sales (with Marian Esanu)
Marian Esanu
130 episodes
2 days ago
In this episode of the Brand Up Podcast, we break down what actually matters when you’re starting a service-based business — before ads, before content, before scaling. This conversation covers the real-world mistakes most beginners make: charging clients the wrong way, skipping proper setup, rushing social media, and treating the business like a side project instead of an asset. We talk through: Why your Google Business Profile matters before anything elseHow inconsistent names, usernames, a...
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In this episode of the Brand Up Podcast, we break down what actually matters when you’re starting a service-based business — before ads, before content, before scaling. This conversation covers the real-world mistakes most beginners make: charging clients the wrong way, skipping proper setup, rushing social media, and treating the business like a side project instead of an asset. We talk through: Why your Google Business Profile matters before anything elseHow inconsistent names, usernames, a...
💸 Stop Undercharging and Start Competing the Right Way - 122
Brand Up: Build an Unstoppable Brand That Conquers Sales (with Marian Esanu)
18 minutes
1 month ago
💸 Stop Undercharging and Start Competing the Right Way - 122
In this episode of the Brand Up Podcast, we break down the real strategy behind pricing, competition, and client retention — especially for service-based businesses working from home. We dig into how you should actually compare yourself to competitors, how to position your home setup as an advantage, and why undercharging early will trap you with the wrong clients and kill your ability to grow. You’ll hear the full breakdown on: How to research direct vs. indirect competitors the smart wayWhy...
Brand Up: Build an Unstoppable Brand That Conquers Sales (with Marian Esanu)
In this episode of the Brand Up Podcast, we break down what actually matters when you’re starting a service-based business — before ads, before content, before scaling. This conversation covers the real-world mistakes most beginners make: charging clients the wrong way, skipping proper setup, rushing social media, and treating the business like a side project instead of an asset. We talk through: Why your Google Business Profile matters before anything elseHow inconsistent names, usernames, a...