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Brands, Beats & Bytes
Brand Positioning Doctors
277 episodes
6 days ago
Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
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Marketing
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Entrepreneurship
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All content for Brands, Beats & Bytes is the property of Brand Positioning Doctors and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
Show more...
Marketing
Business,
Entrepreneurship
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Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang
Brands, Beats & Bytes
1 hour 19 minutes
3 weeks ago
Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang

Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang

In this thought-provoking episode of Brands, Beats & Bytes, the Brand Nerds sit down with Ivan Juzang, founder of MEE Productions, to explore how heart and humanity drive meaningful impact in marketing, storytelling, and social change.

Ivan shares lessons from his unique journey—bridging private and public sectors, blending technology with “humanology,” and using emotional connection to make brands and messages resonate deeply. From his early work crafting shareable film trailers for New Line Cinema to developing campaigns that spark authentic word-of-mouth in underserved communities, Ivan unpacks how behavior change happens in a social context—and why marketers must understand the environments their audiences live in.


Hosts Darryl “DC” Cobbin and Larry Taman reflect on key takeaways, including:

  • Leading with purpose, not money.
  • Building emotional connection between brands and audiences.
  • Balancing data-driven strategy with empathy and integrity.
  • The importance of humanology in brand and marketing



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Brands, Beats & Bytes
Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck