Album 7 Track 26 - BBB Marketing Awards (Part 2 - Brand Bangers)
Welcome to our first annual Brands, Beats & Bytes Marketing Awards for 2025 which are categorized as either Brand “Bangers” or “Brand Busts!” We thought this would be fun, engaging and where we would also like to hear from you on our Linkedin pages including the BPD LinkedIn page.
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Album 7 Track 25 - BBB Marketing Awards (Part 1 - Brand Busts)
Welcome to our first annual Brands, Beats & Bytes Marketing Awards for 2025 which are categorized as either Brand “Bangers” or “Brand Busts!” We thought this would be fun, engaging and where we would also like to hear from you on our Linkedin pages including the BPD LinkedIn page.
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Album 7 Track 24 - From Bottle Sorter to C-Suite w/Jim Trebilcock
In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with beverage industry legend Jim Trebilcock, the former Chief Commercial Officer and CMO of Dr. Pepper Snapple Group and Keurig Dr. Pepper. This isn't just a marketing conversation; it is a masterclass in resilience and business strategy from a man who started his career sorting bottles and driving a delivery truck in a parking lot.
Jim pulls back the curtain on some of the most pivotal moments in beverage history. He reveals the "Tracks of My Tears" story behind 7UP’s decline against the juggernaut of Sprite, details the high-stakes negotiation where Dr. Pepper almost lost the College Football Playoff sponsorship to Coca-Cola , and shares the humbling lesson of his biggest product failure, 7UP Gold.
Packed with hard truths about the "self-inflicted" irrelevance of modern CMOs and the dangers of the "LinkedIn Factor," this episode is essential listening for anyone who wants to understand the art of the deal, the science of execution, and the power of humble leadership.
Key Takeaways:
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Album 7 Track 23 - The Alleyoop Advantage w/Gabe Lullo
In this episode of Brands, Beats & Bytes, the Brand Nerds sit down with Gabe Lullo—CEO, storyteller, and music lover—to unpack what truly brings marketing and sales into harmony. Gabe shares sharp insights on leadership, storytelling, and why marketers must understand the sales call. DC delivers one of the show’s most memorable reflections, comparing Gabe’s business brilliance to Jimmy Page’s iconic guitar licks—precise, rhythmic, and unforgettable. Packed with wisdom, personal lessons, and practical takeaways, this conversation is a masterclass in aligning teams, communicating with impact, and using stories to drive meaningful connection and momentum.
Key Takeaways:
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Album 7 Track 22 - Crafting Content for the World w/Shaheen Samavati
In this episode of Brands, Beats & Bytes, we sit down with Shaheen Samavati, a journalist-turned-entrepreneur, to explore the fearless choices and lessons that shaped her career. From navigating early missteps in translation projects to launching her own company, Shaheen shares how saying “yes” before knowing the outcome, owning your mistakes, and staying true to your voice can create powerful opportunities. Tune in for a candid conversation about storytelling, mentorship, and building a brand with courage and clarity.
Key Takeaways:
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REMIX: Album 7 Track 14 - Authenticity Over Algorithm w/Jeff Crow
Brand Nerds, Brand Nerds, Brand Nerds — we are back from our summer hiatus and we missed ya'll!
Today's guest is considered both friend and family - so you know it's a good one. Former Coca-Cola alum, Jeff Crow joins us today to share what he's learned throughout his career with details from his time working with the legendary Kobe Bryant, alongside our own DC, to his current role at TapMango. A strong episode to come back from our summer break - enjoy!
Here are a few key takeaways from the episode:
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Album 7 Track 21 - What's Poppin? Jeep…Sex and/or Family Friendly?
We are back in the virtual building with a special episode of Brands, Beats, & Bytes - What's Poppin' Edition. Today we are diving into the recent Jeep/Wagoneer marketing tactic - Sex and/or Family friendly vehicle?
We'd love to hear your thoughts - find us on social media and drop us a comment!
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Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang
In this thought-provoking episode of Brands, Beats & Bytes, the Brand Nerds sit down with Ivan Juzang, founder of MEE Productions, to explore how heart and humanity drive meaningful impact in marketing, storytelling, and social change.
Ivan shares lessons from his unique journey—bridging private and public sectors, blending technology with “humanology,” and using emotional connection to make brands and messages resonate deeply. From his early work crafting shareable film trailers for New Line Cinema to developing campaigns that spark authentic word-of-mouth in underserved communities, Ivan unpacks how behavior change happens in a social context—and why marketers must understand the environments their audiences live in.
Hosts Darryl “DC” Cobbin and Larry Taman reflect on key takeaways, including:
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REMIX: Album 2 Track 4 – Tim Spengler, President M1 US, Former Worldwide CEO of Magna Global, President Initiative, President of Content Marketing and Revenue, I Heart Media and overall Media Maven who has seen it all from both the agency side and the content/client side.
Hey Brand Nerds! Filled with stories and challenging the hosts like no other, you go Tim! His foundation is the wonderful encouragement provided by Tim’s Mom, Roseann Spengler (Yes, encouragement is powerful, see Album 2 Track 1 with James Brown Founder of EncouragementX for more). Not sure about the Tom Carvel bump as a kid, but wow, what a fun, informative and entertaining show!
Please enjoy this track and learn about a variety of topics highlighted by:
• “You can only tie me in honesty, you can’t beat me”
• TV 3.0
• Changing jobs, you start over, they don’t know who you are and they don’t care- best way to handle it…
• Being a student of it all, always…
• Where you are says a lot about who you are
#timspengler #marketing #branding #advertising #media #mediamaven #m1
REMIX: Album 4 Track 19 - The Power of Community; Globally & Locally w/Bianca Blake
Brand Nerds! We have a seasoned marketer in the building today! Bianca Blake is bringing her career experience to the conversation that will make you consider how you are approaching marketing, the power of a community, and the grit and confidence it takes to make it as an entrepreneur.
From her time in corporate America to her impact in Sub-Saharan Africa - Bianca has experienced a thing or two and she's here to share it with you.
An episode that you don't want to miss. Check-it out!
Album 7 Track 19 - Mentorship, Marketing, and Mastery w/Bill Pearce
Brand Nerds, welcome back to Brands, Beats, & Bytes! While LT may have met today's guest at an MLB game - he's a true Brand Nerd at heart and has brought the jew-els to today's episode.
Bill Pearce has a background of CPG, brand and marketing, and is now leading the future through education. We know you'll enjoy getting to know Bill just as much as we did!
Here are a few key takeaways from the episode:
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Album 7 Track 18 - The Power of Culture-Led Brands w/Tebogo Kakurupa
Brand Nerds, we are going global today and reporting live from our virtual building with guest Tebogo Kakurupa of South Africa!
Tebogo has a strong passion for culture and has brought that into each and every project he has worked on. Sharing South Africa's Heritage Day with us, Tebogo shares what he's learned from his career and what he is thinking about the future of marketing, agencies, influencer marketing, and AI. We can't wait to hear what you think of this episode - enjoy!
Here are a few key takeaways from the episode:
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Album 7 Track 17 - Elevating Your Brand Through Music w/Jesse Kirshbaum
Brand Nerds, our guest today is a true intersection of brand, tech, and culture. Jesse Kirshbaum, Founder of NUE Agency is a true brand and music pioneer, bringing his wide range of experience and knowledge to our virtual building!
Here are a few key takeaways from the episode:
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Album 7 Track 16 - Health is the True Wealth w/Scott Robinson
We have family in the building, Brand Nerds! Today's special guest is a former Coke (KO) alum and close friend and colleague of our hosts. We are getting wisdom and jew-els dropped that will inspire you and help you in your career. We know that you'll love it and can't wait to hear your thoughts and reflections!
Here are a few key takeaways from the episode:
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Album 7 Track 15 - From Setback to Startup w/Jodi Anderson Jr.
Brand Nerds, we have a great full circle moment today on the show, a first for us - Jodi Anderson Jr. is our esteemed guest AND former producer of our show! From his days on Standford's campus to the CEO of Rezme, a tech-start up, Jodi's story truly inspires.
Jodi is a multifaceted professional with an incredible background that defies the odds - you don't want to miss this.
Welcome back to the virtual building, Jodi Anderson Jr.!
Here are a few key takeaways from the episode:
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Album 7 Track 14 - Authenticity Over Algorithm w/Jeff Crow
Brand Nerds, Brand Nerds, Brand Nerds — we are back from our summer hiatus and we missed ya'll!
Today's guest is considered both friend and family - so you know it's a good one. Former Coca-Cola alum, Jeff Crow joins us today to share what he's learned throughout his career with details from his time working with the legendary Kobe Bryant, alongside our own DC, to his current role at TapMango. A strong episode to come back from our summer break - enjoy!
Here are a few key takeaways from the episode:
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REMIX: Album 4 Track 22 - Comedy, The Clintons, & Creating a Cultural Impact w/Craig Minassian
This week's guest is a marketing expert that is bringing his experience from sports to politics to the virtual building! Whether you are looking to go in event production, comedy, or politics, Craig is bringing jew-els for you to learn from and laugh from...not to mention an epic F-Up that all professionals who have been an intern will understand.
Here are a few key takeaways from the episode:
NOTES:
Clinton Global Initiative
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REMIX: Album 4 Track 8 – Jane Lee, Founder, Launch Pop
Hey Brand Nerds! We have an inspiring and insightful episode for you today! Jane Lee is bringing her years of experience (and great lessons from her f-ups) to the table to talk about the value she learned from starting in the corporate world to her journey to and through entrepreneurship. From eating seaweed from the beach to survive to launching multiple successful businesses and everywhere in between.
An episode perfect for those who are in the midst of entrepreneurship or who are thinking about venturing out on their own. GEMS are dropped from this Toronto native.
Key Takeaways:
NOTES:
Learn more about Launch Pop
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Instagram | Twitter
REMIX: Album 7 Track 13 - The “I”s of Marketing w/Ian Baer
Brand Nerds, Brand Nerds, Brand Nerds — today's episode is a special one!
We’re joined by the incredible Ian Baer, a visionary marketer and strategic problem solver whose journey will leave you inspired. From discovering the magic of marketing at a young age to becoming a trusted advisor to top brands, Ian brings insights, wisdom, and energy you won’t want to miss.
Here are a few key takeaways from the episode:
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REMIX: Album 7 Track 7 - Seizing Opportunities & Elevating Others w/Mike Maynard
Brand Nerds, we have the all rounder of the marketing game in the building today - and if you're wondering what we mean, don't worry, DC is breaking it down. Mike Maynard, CEO of Napier, is bringing incredible knowledge from his time working in engineering to owning PR and Marketing firm Napier. The lessons he has learned along the way and the inspiration for how to be an empathetic and people-centric leader. Get ready Brand Nerds, we can't wait to hear what you think of the episode!
Here are a few key takeaways from the episode:
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