In this episode of Bull Mentality, Rob breaks down one of the most misunderstood strengths in the comeback process: vulnerability. Not the soft, sugar-coated version— the real kind. The kind that forces honesty, kills ego, and becomes the ignition switch for rebuilding your life.

Rob dives into why people hide their struggles, how it destroys momentum, and why owning your truth is the only path to real confidence, resilience, and long-term power. This is straight talk on leadership, mental toughness, and the raw reality of turning your lowest moments into fuel for the climb back up.

If you’re fighting your way out of a dark place or rebuilding from scratch, this one cuts deep.

Bull Mentality. See you on the other side.