Have a question, comment, idea or suggestion? Send us a text. What happens when a poker champion with $3 million in tournament winnings pivots to political texting? You get Phil Gordon, founder of Prompt.io, dropping wisdom on selective aggression, ethical influence, and why your campaign texts might be getting ignored. Whether you're managing a 50-50 race or just tired of your texts going straight to the spam folder, this episode is your permission to fold the bad hands and go all-in on what...
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Have a question, comment, idea or suggestion? Send us a text. What happens when a poker champion with $3 million in tournament winnings pivots to political texting? You get Phil Gordon, founder of Prompt.io, dropping wisdom on selective aggression, ethical influence, and why your campaign texts might be getting ignored. Whether you're managing a 50-50 race or just tired of your texts going straight to the spam folder, this episode is your permission to fold the bad hands and go all-in on what...
Navigating Complex Media Buys – Lara Aulestia (1060 Advisors)
Campaign Trend Podcast
21 minutes
8 months ago
Navigating Complex Media Buys – Lara Aulestia (1060 Advisors)
Lara Aulestia is founder and CEO of 1060 Advisors, a paid media strategy, planning and buying company serving the public affairs and political industry. She has an extensive background in political media buying with past roles at iHeartMedia, Resonate, Xandr, and Warner Media. In this episode we dig into the need to layer media buys across platforms to achieve our desired reach and frequency objectives. Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on...
Campaign Trend Podcast
Have a question, comment, idea or suggestion? Send us a text. What happens when a poker champion with $3 million in tournament winnings pivots to political texting? You get Phil Gordon, founder of Prompt.io, dropping wisdom on selective aggression, ethical influence, and why your campaign texts might be getting ignored. Whether you're managing a 50-50 race or just tired of your texts going straight to the spam folder, this episode is your permission to fold the bad hands and go all-in on what...
