Create Margin Through Cost Effective Marketing -Brandon and Rachel Cutrer

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Cattle Innovation Station

Baxter Whitworth, Paul Hayes

30 episodes

2 days ago

Join Baxter Whitworth and Paul Hayes, V as they interview industry leaders in the cattle industry.

Business

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All content for Cattle Innovation Station is the property of Baxter Whitworth, Paul Hayes and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Join Baxter Whitworth and Paul Hayes, V as they interview industry leaders in the cattle industry.

Business

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Create Margin Through Cost Effective Marketing -Brandon and Rachel Cutrer

Cattle Innovation Station

31 minutes 25 seconds

4 days ago

Create Margin Through Cost Effective Marketing -Brandon and Rachel Cutrer

In this episode of the Cattle Innovation Station podcast, host Baxter Whitworth interviews Brandon and Rachel Cutrer, owners of BRC Ranch, about strategies for running a profitable cattle operation. They discuss the importance of record-keeping, selecting quality cattle, and effective marketing techniques.

cattle industry, profitability, record-keeping, cattle marketing, BRC Ranch, cattle breeding, Angus, Hereford, Brahman, cattle genetics

Cost-effectiveness is crucial for cow-calf producers.
Pedigree and production records are key in selecting cattle.
Average prices help determine cattle investment returns.
Some cattle take longer to pay off than others.
Diversifying breeds can enhance market opportunities.
Honesty in marketing builds long-term customer relationships.
High-quality photography is essential for cattle marketing.
Social media is a cost-effective marketing tool.
Face-to-face networking is valuable for low-budget marketing.
Reinvesting a percentage of sales into marketing is recommended.

Maximizing Profit in Cattle Operations
The Role of Record-Keeping in Cattle Success
Finding Hidden Gems in Cattle Breeding
Marketing Strategies for Cattle Ranchers
The Importance of Pedigree in Cattle Selection
Diversifying Breeds for Market Advantage
Honesty: The Best Policy in Cattle Marketing
Using Social Media to Boost Cattle Sales
Networking Tips for Cattle Producers
Investing in Cattle: What You Need to Know

"Cost-effectiveness is key for profitability."
"Pedigree matters in cattle selection."
"Honesty builds customer loyalty."
"High-quality photos boost sales."
"Social media is a powerful tool."
"Networking opens new opportunities."
"Reinvest in marketing for growth."
"Diversify breeds for market advantage."
"Record-keeping drives success."
"Invest wisely in cattle operations."

00:00:00 Introduction and Guest Introduction
00:01:00 Cost-Effectiveness in Cattle Operations
00:02:00 Selecting Quality Cattle
00:03:00 Marketing and Honesty
00:04:00 Photography and Social Media
00:05:00 Networking and Budget Marketing
00:06:00 Conclusion and Pro Tip