Are you getting the correct financial insights you need to grow your business? It might be time to consider upgrading to a CFO. In this episode, Carla dives into a critical topic for growth-minded entrepreneurs: the distinction between your bookkeeper and a CFO. Carla unpacks why many entrepreneurs find themselves underwhelmed by their bookkeeper's ability to provide the financial insights they need to take action. Join Carla as she outlines the key differences between bookkeeping...

As the year draws to a close, it's time to reflect on your business's financial health and set the stage for a successful new year. In this episode, Carla explores the immense power of year-end reviews and how they can transform your business strategy for the upcoming year. Tune in as Carla breaks down the essential components of a year-end review, including the importance of profit analysis, staffing levels, and expense audits. Don’t wait until tax time to review your numbers, start to...

Many businesses look profitable on paper, but they're bleeding cash and they're not sure what's happening. In this episode, Carla dives into the five critical financial mistakes that could be jeopardizing your business's success. If you recognize any of these mistakes in your business, don’t worry! There is a way to reverse the course. Tune in for deeper insights and actionable strategies to set your business on the path to success. Financial Clarity Key Points: The difference between profit ...

Many entrepreneurs dream of the big exit, but what if your business could pay you every month instead? That's right. You don’t have to wait for a big exit. You can start building wealth every single month with the profits you’re already making. In this episode, Carla walks you through why waiting for a one-time payday is risky, how to stop reinvesting every dollar back into your business, and the four essential steps to finally pay yourself like the CEO you are. Financial Clarity Key Po...

Budgeting season typically falls at the end of the year, so it's the perfect time to start planning and the key is to develop a financial roadmap that outlines your revenue goals and expense management strategies. In this latest episode, Carla explores the transformative power of budgeting and its role in strategic financial planning. Whether you love it, hate it, or simply avoid it, understanding the importance of a budget is crucial for unlocking your business growth potential. Tune i...

“Now ​is ​the ​perfect ​time ​to ​take ​back ​control ​of ​your ​tax ​situation, because ​the ​sooner ​that ​you ​start ​learning ​about ​money, ​wealth ​and ​tax ​building ​strategies, ​the ​better ​off you'll ​be. ​Your ​financial ​future ​is ​going ​to thank ​you ​so ​much. So ​much.” - Sonia Castelan In this week's episode, Carla sits down with Sonia Castelan, a first-generation Latinx tax professional and founder of Castellan Tax Services. Together, they tackle the often-daunting topic o...

Business debt can be a powerful growth tool, but only if it’s managed with intention. In this episode, Carla shares how to create a repayment plan that works for your business, not against it. She’ll help you rethink how you use debt, build cash flow into your budget, and avoid common financial traps that keep business owners stuck in stress mode. Whether you’re paying off a recent loan, planning for a big investment, or trying to recover from past debt decisions, this episode will walk...

Most business owners wait until they need funding to start preparing and by then, it’s often too late. That’s why Carla’s breaking down the real building blocks of bankability: profitability, consistency, and clean books. She’ll walk you through how to position your business as a credible borrower, how to start building business credit (even if you're small), and why paying yourself is non-negotiable. Your business can’t grow without capital and capital won’t come without positive credi...

In our latest episode, Carla is joined by James Childress, a seasoned CPA specializing in mental health practices. Throughout the episode, Carla and James underline the significance of data-driven decision-making. They advocate for regular financial reviews and performance tracking to identify areas for improvement. This proactive approach not only helps practices stay on track, but also empowers owners to make strategic adjustments as needed. Tune in to gain clarity on the importance o...

Budgeting is not just about restriction; it’s a GPS for your business, helping you navigate potential pitfalls and allowing for intentional spending that aligns with your strategic objectives. In this episode, Carla is discussing how ​to ​budget ​in ​your ​business ​and why ​it's ​important ​to ​make ​sure ​you're ​paying ​attention ​to ​your ​budget ​every ​month. Tune in to learn how to develop a budget that empowers your business and sets you up for success. Financial Clarity Key Poi...

Clean financial records are essential for tax season because they save time, reduce stress, and protect your peace of mind. If you want to avoid tax headaches, check out this week's episode with Carla and tax expert, LuSundra Everett EA who emphasizes that bookkeeping is not just about categorizing expenses; it’s about ensuring that your business operates smoothly and stays compliant with tax regulations. This proactive approach not only saves you time, but also allows you to make...

In this episode, Carla explores the crucial topic of diversifying your business income streams with a focus on reducing risk and increasing revenue. She shares the why, when, and how of diversifying your revenue streams without overcomplicating your business model or sabotaging what’s already working. Join in to learn how to identify income stream risk, avoid the “revenue roller coaster,” and expand your income potential by creating smarter, more resilient financial systems. Financial Clarity...

If you find yourself living paycheck to paycheck, constantly worrying about covering expenses, and unsure how to manage your cash flow, this episode is for you. First, know that you’re not alone and you’re not failing. But if you want to lead your business effectively, it is your responsibility as a CEO to confront the root causes of chronic cash stress. With the right tools, you can stop reacting and start leading your business from a place of confidence and clarity. In this episode, C...

Do you ever avoid looking at your business finances even when you know you should? You're not alone. In this episode of CEO Financial Clarity Corner, Carla’s getting real about the seven most common financial myths that keep business owners stuck, stressed, and in the dark about their numbers. Join in as Carla unpacks the beliefs that block growth from “I’m not good with numbers” to “my bookkeeper has it handled” and shares simple, empowering strategies to help you lead your business with cla...

In this episode, Carla dives into how business owners can align their company’s profits with their personal wealth goals. From separating business and personal finances to defining the true role of profit, Carla shares essential strategies to help CEOs fund their life dreams while building a financially stable company. CEO Financial Clarity Key Points: Why treating your business as an ATM sabotages long-term growthHow to pay yourself consistently and build business reserves?Using ...

What does a Chief Financial Officer (CFO) *actually* do to grow your business? In this episode, Carla breaks down the essential role of a CFO in helping CEOs plan proactively, make data-informed decisions, and scale sustainably. Discover why every Fortune 500 company has a CFO and why your small business might be ready for one too. CEO Financial Clarity Key Points: When to bring in a CFO and what kind of support to expect?How CFOs help plan hiring, revenue growth, and cash flow?Red flag...

If your books are messy, your decisions will be too. In this episode, Carla Fractional CFO explains why clean, consistent bookkeeping is a non-negotiable for any CEO serious about growing their business. Learn how to avoid tax-time headaches, spot financial leaks, review your numbers monthly, and decide when you’ve outgrown your current bookkeeper support. Financial Clarity Key Points: Why cheap bookkeeping can cost you big in the long runCommon errors in revenue and payroll track...

Your money mindset might be the biggest thing holding your business back. In this episode, Carla explores how beliefs, feelings like shame, and fear around money impact profitability and what you can do about it. Whether you’re feeling broke while earning seven or eight figures or struggling to execute a financial plan, this is a must-listen. CEO Financial Clarity Key Points: Common money blocks and money mindset issues CEOs face at every levelHow money mindset impacts business e...

If you are a business owner tired of hustling and no money to show for it, you’re constantly avoiding your finances, and not reviewing your numbers monthly, this podcast is your roadmap to profit clarity, and control. Welcome to CEO Financial Clarity Corner, the podcast for visionary CEOs ready to lead with purpose, profit, and peace of mind. Hosted by Carla Titus, a seasoned Fractional CFO and founder of Wealth Worth Within, this show delivers practical insights and candid conversation...