How can trusted advisors move beyond transactions to become true partners in their clients’ technology journeys? In this episode of Channel Security Secrets, Lou sits down with Matt Kopp, Senior Vice President of Engineering at Convergent, to discuss the future of advisory services in IT and cybersecurity. Matt shares how focusing on client needs, aligning technology with business goals, and fostering long-term strategic relationships can set companies apart in today’s competitive market.
Listeners will hear how cybersecurity has become a critical differentiator, why trusted advisors play an essential role in shaping client roadmaps, and how AI is reshaping both opportunity and risk.
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