Decathlon's Marketplace and Analytics, and RFID-enabled Operations, Explained

https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/b2/1c/25/b21c2510-ba1e-b0ea-4f80-b087a49c2162/mza_11405614196293037758.jpg/600x600bb.jpg

ChannelX - new channels to consumers in multichannel retail

ChannelX

10 episodes

1 week ago

A limited edition series, recorded live at ChannelX 2025. Conversations with speakers, VIPs and commerce leaders on routes to market, specifically marketplaces, social media, entertainment, and messaging platforms that offer a robust selling proposition outside of the brand or retailer’s own website. Season 1 was recorded at ChannelX 2024.

All content for ChannelX - new channels to consumers in multichannel retail is the property of ChannelX and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Decathlon's Marketplace and Analytics, and RFID-enabled Operations, Explained

ChannelX - new channels to consumers in multichannel retail

32 minutes

1 week ago

Decathlon's Marketplace and Analytics, and RFID-enabled Operations, Explained

This latest episode of the ChannelX podcast sees Dmitry Olerinskiy, Digital Strategy Director, Decathlon, enter the booth to provide insight on:
• Decathlon’s vertical integration and inventory technology
• Human expertise vs AI recommendations in retail
• Data quality challenges for AI implementation
• Hallucinations as a tool for creativity
• Building marketplace analytics for sellers
• The future of human connection in retail.

Behind the mics:
• Dmitry Olerinskiy, Digital Strategy Director, Decathlon | LinkedIn
• Georgia Leybourne, CMO, Linnworks | LinkedIn
• Chris Dawson, Editor in Chief, ChannelX | LinkedIn