Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
94 episodes
1 day ago
In this episode, Melanie shares the importance of live launching in building authority, warming up audiences, and creating momentum in business. She outlines three key reasons why live launching is the right idea: it enhances brand visibility, deepens audience connections, and provides valuable real-time market research. Melanie emphasizes that even though live launching can be intimidating, the benefits far outweigh the discomfort, making it a crucial strategy for business growth. Tune in as...
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In this episode, Melanie shares the importance of live launching in building authority, warming up audiences, and creating momentum in business. She outlines three key reasons why live launching is the right idea: it enhances brand visibility, deepens audience connections, and provides valuable real-time market research. Melanie emphasizes that even though live launching can be intimidating, the benefits far outweigh the discomfort, making it a crucial strategy for business growth. Tune in as...
Chaos to Conversions: A Podcast on Launching and Email Marketing
15 minutes
3 months ago
Ep 078: Launch Data
In this episode, Melanie discusses the essential launch metrics that you should focus on to improve your live launches. She emphasizes the importance of tracking key data categories such as registration rates, daily sales, email performance, and event-specific metrics. The conversation also covers how to analyze these metrics post-launch to identify areas for improvement and which metrics can be safely ignored to keep you focused on what truly drives sales and engagement. Tune in as Melanie D...
Chaos to Conversions: A Podcast on Launching and Email Marketing
In this episode, Melanie shares the importance of live launching in building authority, warming up audiences, and creating momentum in business. She outlines three key reasons why live launching is the right idea: it enhances brand visibility, deepens audience connections, and provides valuable real-time market research. Melanie emphasizes that even though live launching can be intimidating, the benefits far outweigh the discomfort, making it a crucial strategy for business growth. Tune in as...
