Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
99 episodes
2 weeks ago
In this episode, Melanie and Branda chat about the 12 essential tasks for business owners to complete before the end of the year. They give you the scoop on the importance of reviewing revenue, evaluating offers, analyzing launch performance, and checking email list health. The episode also covers the need to audit content, revisit ideal client messaging, refresh websites, prepare for tax season, celebrate wins, set goals, and prioritize rest and reset for the new year. Tune in as Melanie a...
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In this episode, Melanie and Branda chat about the 12 essential tasks for business owners to complete before the end of the year. They give you the scoop on the importance of reviewing revenue, evaluating offers, analyzing launch performance, and checking email list health. The episode also covers the need to audit content, revisit ideal client messaging, refresh websites, prepare for tax season, celebrate wins, set goals, and prioritize rest and reset for the new year. Tune in as Melanie a...
Ep 081: The Debrief Question That Changes Everything
Chaos to Conversions: A Podcast on Launching and Email Marketing
14 minutes
4 months ago
Ep 081: The Debrief Question That Changes Everything
In this episode of Chaos to Conversions, Melanie dives into the importance of setting realistic expectations for product launches. She emphasizes that many entrepreneurs feel disappointed after launches not because of poor performance, but due to misaligned expectations. By grounding expectations in data and personal experience rather than comparison, online business owners can better assess their launch results. Melanie also provides benchmarks for what are normal conversion rates and encour...
Chaos to Conversions: A Podcast on Launching and Email Marketing
In this episode, Melanie and Branda chat about the 12 essential tasks for business owners to complete before the end of the year. They give you the scoop on the importance of reviewing revenue, evaluating offers, analyzing launch performance, and checking email list health. The episode also covers the need to audit content, revisit ideal client messaging, refresh websites, prepare for tax season, celebrate wins, set goals, and prioritize rest and reset for the new year. Tune in as Melanie a...
