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Clicks to Customers
StubGroup
100 episodes
22 hours ago
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Marketing
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All content for Clicks to Customers is the property of StubGroup and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
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Marketing
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9 Ways A Google Ads Consultation Should Make You Money
Clicks to Customers
13 minutes
1 month ago
9 Ways A Google Ads Consultation Should Make You Money
A great Google Ads consultation should not only review your campaigns.  It should help you make more money. StubGroup CEO John Horn explains the nine core areas EVERY consultation must cover to improve results.  These are the questions and strategy points that separate weak audits from revenue-driving ones. You will learn: -Why your goals, numbers, and business model MUST guide your ad strategy-How to choose the right services, audiences, and offers to advertise-Why proper tracking is essential and why most accounts track incorrectly-How bidding strategy, campaign types, keywords, and negative keywords shape performance-Why landing pages often matter more than the ads themselves-How to identify new growth opportunities and scale profitably Get a free Google Ads consultation from StubGroup: https://stubgroup.com/free-google-ads-evaluation/ 0:00 Intro: Why consultations matter0:19 Why every consultant approaches things differently1:00 StubGroup introduction and experience1:16 Number 1: Your goals and business numbers2:38 Number 2: What you should advertise and who you should target4:46 Number 3: Tracking and why it affects performance5:56 Number 4: How bidding strategies impact results7:51 Number 5: Choosing the right campaign types8:55 Number 6: Keywords, search terms, and negative keywords10:21 Number 7: Reviewing your ads and assets11:28 Number 8: Landing pages and conversion experience12:29 Number 9: Growth opportunities and scaling13:07 Final advice and how to get a StubGroup consultation Connect with StubGroup on Social Media:--------------------------------------------------🐦 Follow us on X: https://x.com/stubgroup📱 Like us on Facebook: https://www.facebook.com/StubGroup/👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/
Clicks to Customers