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Your Phone Number Could Suspend Your Google Ads Account (Unacceptable Phone Number Update)
Clicks to Customers
4 minutes
3 weeks ago
Your Phone Number Could Suspend Your Google Ads Account (Unacceptable Phone Number Update)
Google has updated its Unacceptable Phone Number policy.
And using the wrong number in your ads could now cause disapprovals or even a full account suspension.
StubGroup CEO John Horn explains Google’s December 2025 update and what it means for call assets, call only ads, and location assets.
You’ll learn:
-What Google’s new unacceptable phone number policy includes-How spam reports and fraudulent history tied to a number can trigger disapprovals-Why call tracking numbers are especially risky-How to check if your phone numbers are flagged-What tools can help you verify whether carriers consider your number spam-Why you should also review the numbers listed on your website
Taking proactive steps now can prevent an unexpected suspension tied to something as simple as the wrong phone number.
Hire the experts to review your Google Ads setup:https://stubgroup.com/free-google-ads-evaluation/
Chapters0:00 Why your phone number can suspend your Google Ads account0:05 StubGroup introduction0:33 What changed in the unacceptable phone number policy1:07 Which phone numbers Google evaluates1:19 Why spam reports or fraud history cause disapprovals1:39 Why call tracking numbers are at higher risk2:02 How to register and validate your own phone numbers2:28 Tools to check if carriers flag your number2:41 Real example of a flagged call tracking number3:03 What to do if a number has a bad history3:19 Why website phone numbers may be checked too3:45 How to proactively protect your account4:06 Where to get help with policy or suspension issues
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