Summary: - Be a guide for customers, and over time that will increasingly improve LTV - Difference between a community and an audience - How to allow your community members to connect with each other instead of it just being a megaphone from the company - Make community members a core part of your company's journey (ask feedback and get inspired by them!) - Have a goal for your community - How to set up your questions for success by coordinating with your community - Do you have a dedicated...
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Summary: - Be a guide for customers, and over time that will increasingly improve LTV - Difference between a community and an audience - How to allow your community members to connect with each other instead of it just being a megaphone from the company - Make community members a core part of your company's journey (ask feedback and get inspired by them!) - Have a goal for your community - How to set up your questions for success by coordinating with your community - Do you have a dedicated...
How to Get Clients that Stick Around for 10+ Years w/ Dale Beaumont
CLTV University Podcast
25 minutes
3 years ago
How to Get Clients that Stick Around for 10+ Years w/ Dale Beaumont
Things you will learn: Economics of retaining existing clients vs. acquiring new onesHow to not get sucked into the “acquisition trap”The power of niching down (and it relates to CLTV)How events can impact CLTVHow to get clients that stick around for 10+ yearsHow to use experiences to create stickinessHow to get human with your customersAdd value in unique ways (like bulk buying licenses from a vendor to give to customers a tool they all need)If customers aren’t growing, they are on the path ...
CLTV University Podcast
Summary: - Be a guide for customers, and over time that will increasingly improve LTV - Difference between a community and an audience - How to allow your community members to connect with each other instead of it just being a megaphone from the company - Make community members a core part of your company's journey (ask feedback and get inspired by them!) - Have a goal for your community - How to set up your questions for success by coordinating with your community - Do you have a dedicated...
