Content Wars is the battle-ready podcast for B2B marketers, executives, and thought leaders who refuse to hide in the bunker. This is a war for attention—every word, post, and video is a weapon. The companies that win aren’t just selling products—they’re owning the conversation. We bring you frontline tactics to help you dominate your market. Lock and load. This is Content Wars.
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Content Wars is the battle-ready podcast for B2B marketers, executives, and thought leaders who refuse to hide in the bunker. This is a war for attention—every word, post, and video is a weapon. The companies that win aren’t just selling products—they’re owning the conversation. We bring you frontline tactics to help you dominate your market. Lock and load. This is Content Wars.
Breaking the Chains of B2B Content Limitations | B2B Podcast - Content Wars EP9
Content Wars
20 minutes 30 seconds
4 months ago
Breaking the Chains of B2B Content Limitations | B2B Podcast - Content Wars EP9
Discover why B2B companies are missing out on the tremendous potential of YouTube and how changing your content strategy can revolutionize your reach and engagement. Learn why treating YouTube as a dumping ground is hindering your marketing efforts.💡 Key Takeaways:- Rethinking distribution strategies to reach your audience effectively- Common misuse of YouTube as a dumping ground for videos in B2B- Importance of promoting video content outside of YouTube for increased visibility- The impact of YouTube shorts in expanding reach and engagement- Overcoming limiting beliefs to create valuable and engaging video content⏰ Timestamps:[00:00] - Companies need to change their thinking about distribution if they want to reach audiences[01:53] - B2B marketers often treat YouTube as a dumping ground for videos[10:36] - A lot of times you're going to promote your video content outside of YouTube[14:39] - Short pieces for social, including YouTube shorts, are being indexed[16:32] - Many companies let limiting beliefs creep in when they're thinking about creating video content
Content Wars
Content Wars is the battle-ready podcast for B2B marketers, executives, and thought leaders who refuse to hide in the bunker. This is a war for attention—every word, post, and video is a weapon. The companies that win aren’t just selling products—they’re owning the conversation. We bring you frontline tactics to help you dominate your market. Lock and load. This is Content Wars.
