In this episode of Playbook Broken, host Marc sits down with Myriam Jessier, SEO Exec at Pragm and Neurospicy to explore why traditional SEO strategies are collapsing in an AI-driven search world. Myriam breaks down what’s actually changing, why privacy-first SEO matters, how to build authority when zero-click results dominate, and what brands must understand about context and relevance today. This is a practical, no-nonsense guide to rebuilding your SEO playbook for the future. Episode Guid...
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In this episode of Playbook Broken, host Marc sits down with Myriam Jessier, SEO Exec at Pragm and Neurospicy to explore why traditional SEO strategies are collapsing in an AI-driven search world. Myriam breaks down what’s actually changing, why privacy-first SEO matters, how to build authority when zero-click results dominate, and what brands must understand about context and relevance today. This is a practical, no-nonsense guide to rebuilding your SEO playbook for the future. Episode Guid...
Playbook Broken: Unpacking the Creative Renaissance: Reigniting Brand Magic with Deema Tamimi
Conversations with MarTech
39 minutes
4 months ago
Playbook Broken: Unpacking the Creative Renaissance: Reigniting Brand Magic with Deema Tamimi
Welcome to another episode of Playbook Broken, where we deconstruct what playbooks are breaking, why, and what to do about it. In this episode, we delve into the world of paid advertising and nonprofits with Deema Tamimi, VP of Marketing at Creatopy. Deema, with an impressive background spanning Xbox, Microsoft, YouTube, Google, Flipboard, Unity, Scribd, and Figma, joins us to share her experiences and insights on the fast-paced changes in marketing and tech, primarily driven by AI advancemen...
Conversations with MarTech
In this episode of Playbook Broken, host Marc sits down with Myriam Jessier, SEO Exec at Pragm and Neurospicy to explore why traditional SEO strategies are collapsing in an AI-driven search world. Myriam breaks down what’s actually changing, why privacy-first SEO matters, how to build authority when zero-click results dominate, and what brands must understand about context and relevance today. This is a practical, no-nonsense guide to rebuilding your SEO playbook for the future. Episode Guid...
