Goal setting, discipline, consistency, and long-term success are at the center of Episode 68 of Crossroad Conversations. Drawing on more than 80 years of combined business experience, the Lewis Brothers break down why 92% of people fail their goals every year—and why it has nothing to do with intelligence, money, or opportunity. They explain the real difference between resolutions and goals, why vague goals always fail, and how writing goals down and sharing them with the right accountability...
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Goal setting, discipline, consistency, and long-term success are at the center of Episode 68 of Crossroad Conversations. Drawing on more than 80 years of combined business experience, the Lewis Brothers break down why 92% of people fail their goals every year—and why it has nothing to do with intelligence, money, or opportunity. They explain the real difference between resolutions and goals, why vague goals always fail, and how writing goals down and sharing them with the right accountability...
Goal setting, discipline, consistency, and long-term success are at the center of Episode 68 of Crossroad Conversations. Drawing on more than 80 years of combined business experience, the Lewis Brothers break down why 92% of people fail their goals every year—and why it has nothing to do with intelligence, money, or opportunity. They explain the real difference between resolutions and goals, why vague goals always fail, and how writing goals down and sharing them with the right accountability...
Leadership blind spots, customer service, communication, and emotional intelligence are at the center of Episode 67 of Crossroad Conversations. In this episode, the Lewis Brothers break down the blind spots leaders don’t see—but everyone else does and how those blind spots quietly damage culture, customer experience, and long-term growth. They discuss how success itself can create blind spots, why leaders often believe they’re being clear when they aren’t, and how assuming silence means agree...
In Episode 66 of Crossroad Conversations, the Lewis Brothers unpack the Trust Equation—what builds real trust as a leader and what quietly destroys it. They explain how trust isn’t created by titles, authority, or reputation, but by consistent actions and follow-through. The conversation focuses on why leaders must show up when they say they will, stop over-promising, communicate early and honestly, and empower others instead of trying to carry everything alone. They discuss how fear-based ma...
In Episode 65 of Crossroad Conversations, the Lewis Brothers dive into the reality of what it means to lead when you’re running on empty. They discuss how leadership isn’t about being perfect — it’s about consistency, showing up when the energy is gone, and staying responsible to your team even on hard days. The episode explores burnout, personal endurance, learning when to recharge, empowering others to step up, and balancing vulnerability with accountability. This conversation highlights th...
In Episode 64 of Crossroad Conversations, the Lewis Brothers break down the Momentum Problem — why teams stall after a strong run and how to get them moving again. They explain that momentum isn’t just strategy or activity — momentum is emotional. Teams feed off energy, recognition, and small wins, and when that emotional current fades, productivity fades with it. The conversation explores how real momentum starts with tiny successes that compound over time — like building a snowball or light...
In this special Q&A edition of Crossroad Conversations, the Lewis Brothers hand the mic to their audience and employees for a candid session of Unfiltered Leadership Questions. From favorite hobbies to leadership lessons, time management, and running a family business, this episode is all about real answers to real questions. They dive into how patience, trust, and communication shape leadership; how staying humble and surrounding yourself with smarter people creates growth; and why balan...
In Episode 62 of Crossroad Conversations, the Lewis Brothers expose the Copycat Trap—how businesses fall behind when they chase trends instead of creating their own path. They unpack why being different is harder—but ultimately smarter—and how originality, not imitation, builds brands that last. Drawing on real-world stories and analogies, they explore how copying others can feel safe but leads to stagnation, while innovation and cultural authenticity drive long-term success. The discussion h...
In Episode 61 of Crossroad Conversations, the Lewis Brothers dig into one of leadership’s trickiest balancing acts: Ego vs. Instinct. They explore how ego can alert you to an issue—but also create blind spots—and how instinct, shaped by experience, leads to better long-term decisions. The conversation moves from dealership strategy to real-life examples of pride, overconfidence, and humility in business. They share how unchecked ego can derail teams, why humility keeps confidence from turning...
In Episode 60 of Crossroad Conversations, the Lewis Brothers tackle the advice overload era—where everyone’s an expert, and good leadership means knowing who not to listen to. From TikTok “gurus” to bestselling authors, they break down how to separate signal from noise, evaluate advice for credibility, and align new ideas with your company’s culture and values. They share stories of wasted training programs, cultural mismatches, and “hype content” that doesn’t survive contact with real busine...
In Episode 59 of Crossroad Conversations, the Lewis Brothers expose the silent killer of business: assumptions. From assuming employees understand priorities to believing customers know your process, the conversation unpacks how false clarity creates blind spots that stall progress. They share stories of miscommunication, unclear expectations, and unspoken motives—and how leaders can replace assumption with accountability, structure, and clear follow-up. The brothers reveal how even strong te...
In Episode 58 of Crossroad Conversations, the Lewis Brothers open up about their toughest leadership lessons and the costly mistakes that shaped who they are today. From the challenges of promoting only from within to learning the balance between kindness and accountability, they share real stories of growth, humility, and resilience. The conversation covers the creation and evolution of the Lewis Guarantee, how emotional decisions can derail progress, and the importance of slowing down, anal...
In Episode 57 of Crossroad Conversations, the Lewis Brothers dive into the art of breaking the rules—not recklessly, but strategically. They explore when “best practices” can become barriers, how to challenge the classic “that’s how we’ve always done it” mindset, and why bold moves often unlock growth and trust. From real dealership examples—like transparent pricing, ditching appointment scheduling, and flexible staffing—to lessons from industries like retail and real estate, the episode reve...
In Episode 56 of Crossroad Conversations, the Lewis Brothers go after a silent business killer: complacency—“a feeling of smug or uncritical satisfaction with oneself or one’s achievements.” They explain why complacency is hard to spot while you’re in it, how success often hides stagnation, and how to put guardrails in place before performance slides. The conversation gets tactical: trimming “dead expense” (including payment processing waste), auditing marketing/advertising for fat to cut, de...
Summary In this episode of Crossroad Conversations, the Lewis Brothers dive into the ongoing challenge of balancing innovation vs. tradition in business. From the rise of EVs and AI tools to maintaining customer trust through authentic connections, they explore how leaders can embrace change without losing the culture and values that built their success. The conversation breaks down when to lean on tradition, when to push forward with innovation, and how leaders can guide their teams t...
Summary In this episode of Crossroad Conversations, the Lewis Brothers tackle the age-old question: Should business leaders trust their gut, the data, or outside voices when making critical decisions? They dive into how intuition develops over time, when emotions can cloud judgment, and why balancing facts with instinct is key for effective leadership. Using real-world examples from football play-calling to dealership decision-making during COVID, the brothers break down the risks of r...
In this episode of Crossroad Conversations, the Lewis Brothers sit down with Isaiah, founder of Dodo Coffee, to explore how a dream, a rundown 600 sq ft building, and an unwavering commitment to clean coffee turned into one of Northwest Arkansas’s fastest-growing coffee brands. Isaiah shares how he and his wife Sarah moved from Washington to Arkansas, built their first shop “brick by brick,” then lost it to road expansion within a year. Instead of quitting, they pivoted to a coffee trailer an...
In this episode of Crossroad Conversations, the Lewis Brothers reflect on a year of leadership lessons learned through their podcast. They discuss the importance of self-improvement, the challenges of leadership, and the necessity of building a supportive network. The conversation emphasizes the significance of workplace culture, the need for adaptability in business, and the value of employee retention. The brothers share insights on how to navigate the complexities of leadership while foste...
Summary In this episode of Crossroad Conversations, the Lewis Brothers delve into the critical role of listening in leadership and business. They explore how understanding employee frustrations, listening with intention, and asking the right questions can lead to better communication and problem-solving. The discussion emphasizes the importance of patience and building trust through active listening, as well as the dangers of always feeling the need to have the answers. The episode also touc...
Summary In this episode of Crossroads Conversations, the Lewis Brothers discuss the intricacies of running a family business, emphasizing the importance of leadership, community trust, and employee engagement. They share insights on navigating growth, maintaining a strong company culture, and the significance of clear communication and training. The conversation also touches on the challenges of starting a business, the reality of sustaining success, and the need for adaptability in a changi...
Summary In this episode, the Lewis Brothers discuss the challenges of leadership under stress and burnout. They explore the hidden costs of unchecked stress, the importance of delegation, and how to create a supportive culture that fosters emotional resilience. The conversation emphasizes the need for leaders to manage their stress effectively, reset under pressure, and normalize conversations around stress within their teams. They also highlight the significance of vulnerability in leadersh...
Goal setting, discipline, consistency, and long-term success are at the center of Episode 68 of Crossroad Conversations. Drawing on more than 80 years of combined business experience, the Lewis Brothers break down why 92% of people fail their goals every year—and why it has nothing to do with intelligence, money, or opportunity. They explain the real difference between resolutions and goals, why vague goals always fail, and how writing goals down and sharing them with the right accountability...
