
This week on DAYZERO, we're joined by Bailey Robinson, founder of leading digital marketing agency 23rd Street, to discuss scaling a business and building a personal brand in real estate.
Bailey shares his journey from day zero to becoming a market leader, through persistence and strategic risk. He breaks down the difference between generic property ads and effective ecommerce funnels, explains why an agent's true digital asset is their retargeting data, and outlines the essential content strategy for every ambitious agent.