This week on DAYZERO, we're joined by Bailey Robinson, founder of leading digital marketing agency 23rd Street, to discuss scaling a business and building a personal brand in real estate.
Bailey shares his journey from day zero to becoming a market leader, through persistence and strategic risk. He breaks down the difference between generic property ads and effective ecommerce funnels, explains why an agent's true digital asset is their retargeting data, and outlines the essential content strategy for every ambitious agent.
Jacques Greeff walks us through his journey from selling signboards to running a 400-person team and his $180M exit from Realbase. This week on DAY ZERO, Jacques unpacks the realities of starting from the ground up with his new venture, Kinso.
This week on DAY ZERO, we are joined by Josh Phegan, the number one real estate trainer and performance coach to the industry's highest achievers, to discuss leadership, systemisation, and high-performance routines.
Josh, who works with elite agents and brands globally, details the Four Pillars of Knowledge every professional must master and reveals how the best CEOs transition from day-to-day hustle to strategic growth. He explains why the true value of a buyer's agent lies in skill and transactional knowledge, not off-market access, and the vital rituals high-performers use to sustain peak performance and energy.
This week on DAY ZERO, we're joined by John Foong, Chief Commercial Officer of Domain Group and Global Executive of both Google and Uber, to discuss leadership, scaling, and investment.
John shares the blueprint behind Google Cloud's multi-billion dollar growth focusing on the channel partnership model, and outlines the difference between leading a startup versus a scale-up. We also dive into his philosophy for retaining key talent and the ultimate rule for building his own property portfolio.
In this episode of DAYZERO, Gus sits down with Melanie Bosward, Founding Partner and Senior Buyer’s Agent at FOUNDIT, to unpack her 25-year journey in real estate. From starting her career on Sydney’s Northern Beaches to building, flipping, and now buying for clients in the Northern Rivers, Melanie shares her insights on market shifts, micro-communities, and what buyers often overlook in one of Australia’s most competitive regions. A grounded conversation on strategy, lifestyle, and why great agents never really leave the industry.
Frank Greeff unpacks the leap from installing signboards at 20 to selling his last business for $180M to going back at Day Zero with Kinso, a platform unifying business messaging to surface the right context and prioritise what matters. We cover how leadership changes at scale, why HR was his first post-merger hire, and the ‘media first’ playbook that drove 15M organic views in a month.
This week on DAYZERO, Angus is joined by Ben Gaze — Head of Partnerships here at FOUNDIT and longtime proptech commentator — to unpack where real innovation happens when product, data, and distribution meet.
From early days mastering off-market sales to launching digital proposals and scaling data pipelines, Ben shares why efficiency beats busywork, how buyers’ agents went from niche to necessary, and the tech gaps holding great operators at ~30–40 deals a year. He breaks down the traits of top buyers’ agents, why matching beats mass emailing, and how FOUNDIT is removing non-productive tasks so partners can focus on faster decisions, cleaner deals, and better outcomes.
Angus sits down with Pete Mathews - former REINSW President, REIA board member, leading auctioneer, agency operator and proptech co-founder - to unpack what real innovation in real estate looks like and why discipline beats hype.From writing 65 letters to land his first role to building and exiting businesses, Pete shares how process sets you free, why he solves his own problems first then scales, and the moment he stopped chasing growth-at-all-costs to put profit and focus back at the centre.
Joel Tomaino joins Angus Ferguson on DAY ZERO to unpack the property market beyond the headlines. From COVID’s impact on prices to Melbourne’s rising yields and the real risks in regional hotspots, they reveal how data, not hype, drives smarter decisions. This is DAY ZERO with FOUNDIT.
Angus is joined by FOUNDIT's Founding Partner, Buyers’ Agent Sabeen Akbani, who brings a sharp edge to the property game. She shares her journey from her beginnings in Dubai to carving out a name in the Australian market—and why she believes the buyer experience is overdue for a reset. Plus, what drew her to FOUNDIT’s mission and model.
Joel Tomaino and Angus Ferguson, Co-Founders of FOUNDIT, share the real origin story: how two operators from the school yard have teamed up to fix Australia's broken property system. From burnout to pivotal business ideas, this is where it all began. This is DAYZERO with FOUNDIT.
Where Australia’s property experts —and FOUNDIT— share what really happens on Day Zero.
DAYZERO is the podcast that goes beyond headlines and into the true beginnings. Hosted by FOUNDIT co-founder Angus Ferguson, each episode unpacks the defining early moments, mindsets, and lessons that shape Australia’s property future.
Born from FOUNDIT’s own journey to fix a broken system, DAYZERO shares raw, unfiltered conversations with buyers’ agents, founders, industry veterans, and investors backing the next wave of real estate innovation. It’s about what it really takes to build-and rebuild-in property. From hard-won insights to market-making decisions, this is where real estate gets real.