Dear FoundHer… is more than a podcast—it’s a movement for women 40+ building businesses on their own terms.
Hosted by award-winning entrepreneur Lindsay Pinchuk, each episode delivers honest conversations, actionable strategies, and no-fluff insights from the most powerful female founders of our time.
From Bobbi Brown to Rebecca Minkoff, Dr. Becky Kennedy to Gail Simmons, these are the real stories behind the success: the lessons, the pivots, and the marketing strategies that actually work.
Because at Dear FoundHer…, there's no fluff. No gatekeeping. Just what works---because we're better together.
Subscribe and join the women rewriting the rules of entrepreneurship.
Hosted on Acast. See acast.com/privacy for more information.
Dear FoundHer… is more than a podcast—it’s a movement for women 40+ building businesses on their own terms.
Hosted by award-winning entrepreneur Lindsay Pinchuk, each episode delivers honest conversations, actionable strategies, and no-fluff insights from the most powerful female founders of our time.
From Bobbi Brown to Rebecca Minkoff, Dr. Becky Kennedy to Gail Simmons, these are the real stories behind the success: the lessons, the pivots, and the marketing strategies that actually work.
Because at Dear FoundHer…, there's no fluff. No gatekeeping. Just what works---because we're better together.
Subscribe and join the women rewriting the rules of entrepreneurship.
Hosted on Acast. See acast.com/privacy for more information.

See what happens when women founders build together. RSVP and join us for the Dear FoundHer Forum Virtual Open House + Networking Session on December 9th
Growth takes on a new shape when a social media manager realizes her own brand no longer reflects the business she wants to run and chooses to rebuild it with the clarity of a small business owner who is ready to move forward with intention.
Shane Shaps sits down with Lindsay Pinchuk to reflect on the turning points that reshaped her work as both a social media manager and a small business owner. She talks about the moment she noticed her brand no longer felt like hers and how rebuilding it helped her reconnect with her voice and her values. She also shares how her role evolved from handling every task herself to offering strategy and coaching in a way that supports clients without stretching her thin. Their conversation explores the reality of building a small team, the relief that comes with delegation, and the steady sense of direction that grows when you surround yourself with a community that understands the challenges of running a business.
Episode Breakdown:
00:00 Introduction to Shane Shaps and Big Voice Social
03:09 The Turning Point That Sparked a Rebrand
06:48 How Big Voice Social Evolved Its Services
08:47 Building a Flexible Team as a Small Business Owner
12:01 Marketing Strategies That Actually Supported Growth
14:54 Launching a Podcast as a Brand-Building Tool
21:06 Shane’s Advice for Small Business Owners
Connect with Shane Shaps:
Links:
Subscribe to The FoundHer Files
Follow Dear FoundHer on Instagram
Podcast production and show notes provided by HiveCast.fm
Hosted on Acast. See acast.com/privacy for more information.