Food, Freedom & the Fatigue of Choice (with Jon Engelson)
How do you make better food decisions when you’re already mentally exhausted? In this episode, Dr. Shawn Watson (neuroscientist) and Michelle O’Brien (Biotech CMO, mum, marathon runner) sit down with Jon Engelson—veteran entrepreneur, business consultant, holistic health coach, and Chief Strategic Officer of Joburg Meats—to unpack the hidden link between decision fatigue and what ends up on your plate.
From the grocery aisle to the dinner table, Jon shares why modern food choices feel so overwhelming, how marketing and misinformation shape our habits, and why returning to whole foods (and simpler defaults) can restore mental clarity, focus, and energy.
If you’ve ever found yourself ordering the easiest option at the end of a long day… this conversation is for you.
In this episode, you’ll learn:
Sound bites you’ll hear
Chapters
00:00 Introduction to Food Decisions
02:59 Personal Journey and Health Awakening
05:46 Debunking Food Myths
09:07 The Importance of Whole Foods
12:05 Cooking as a Family Activity
14:55 The Social Aspect of Eating
17:47 Navigating Misinformation in Nutrition
20:53 The Role of Marketing in Food Choices
24:06 Decision Fatigue and Eating Habits
27:04 Practical Tips for Healthier Eating
29:47 Empowering Personal Health Decisions
Connect with Jon Engelson:
🔗 Jon Engelson on LinkedIn:
https://www.linkedin.com/in/chiefstratigicofficer
🥩 Joburg Meats:
https://joburgmeats.com/
If this episode sparks something for you, hit subscribe, leave a review, and share it with someone who’s standing at a major crossroads.
Because your decisions shape more than your to-do list-they shape your life, your legacy, and the world you impact.
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Tennis might look like a physical game — but what if the real battle is in your brain? 🎾🧠
In this episode of Decisions That Count, Dr. Shawn Watson (neuroscientist & decision fatigue expert) and Michelle O’Brien (Biotech CMO, mum & marathon runner) sit down with Josh Hublitz — former Division I tennis captain, ex–investment banker, and now full-time digital creator — to unpack what really happens to our decisions under pressure.
From five-set matches and 16-hour banking days to the uncertainty of creator life, Josh has lived through some of the most intense decision environments you can imagine. He shares how decision fatigue, chronic stress and poor sleep nearly broke him — and how strategic risk, authenticity, and a simple framework for “calculated leaps” reshaped his life and career.
If you’ve ever stayed in the “safe” job too long, felt your brain shut down under pressure, or wondered whether you’re one brave decision away from a different life… this one’s for you.
In this episode, we explore:
Find Josh here:
🇮🇳 Instagram: @joshhublitz
🌐 Website: joshhublitz.com
🔗 LinkedIn: Josh Hublitz
Episode Chapters
00:00 – Introduction
03:10 – Understanding Decision Fatigue
05:49 – The Impact of Physical Conditioning
08:59 – Cognitive Motor Dual Tasking
11:48 – Transitioning from Tennis to Investment Banking
14:48 – Decision Fatigue in High-Stakes Environments
17:59 – The Importance of Sleep
21:00 – Leaving Investment Banking for Freedom
23:54 – Building a Decision Framework
27:03 – The Role of Authenticity in Content Creation
30:00 – Finding Clarity in Career Choices
32:58 – The Journey of a Content Creator
36:06 – Advice for Aspiring Creators
38:53 – The Safe Decision Not Taken
If this episode sparks something for you, hit subscribe, leave a review, and share it with someone who’s standing at a major crossroads.
Because your decisions shape more than your to-do list-they shape your life, your legacy, and the world you impact.
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In this episode of Decisions That Count, we go behind the camera with multi-award-winning producer Jim Czarnecki – the producer behind Bowling for Columbine, Fahrenheit 9/11 and some of the most culture-shaping documentaries of the 21st century.
Together with Dr. Shawn Watson (neuroscientist, decision fatigue expert) and Michelle O’Brien (Biotech CMO, mum, marathon runner), Jim unpacks the invisible decisions that shape what we see on screen – and what we never see at all. From format choices that shift global conversations, to ethical dilemmas with groups like the KKK, to the line between persuasion and manipulation, this is a masterclass in high-stakes decision-making, media literacy, and legacy.
If you’ve ever wondered how documentary filmmakers decide what goes in, what gets left out, and what those choices do to our culture and cognition, this conversation will change how you watch every film, news clip, and piece of content.
In this episode, we explore:
-How format (film vs TV vs streaming) changes a story’s cultural impact-Why Czarnecki says “documentaries are a writer’s medium”
-The behind-the-scenes decisions that shaped Fahrenheit 9/11
-Ethical dilemmas in storytelling and navigating extremist groups
-The line between persuasion and manipulation
-How decision fatigue and cognitive overload distort our judgment
-The role of mindfulness, meditation and nature in creative clarity
-Why some communities make decisions seven generations ahead
-How Jim handles irreversible decisions and creative risk
-The personal decisions he believes will outlive his body of work
Why this conversation matters:
We live in an age where stories drive politics, belief and identity. Every cut, omission, and narrative shift influences how we think.
Timestamps
00:00 Introduction
02:54 Decisions Behind the Documentary
05:57 Navigating Resistance and Ethical Dilemmas
09:08 The Impact of Decision Fatigue12:14 Cultural Context and Decision Making
15:07 Mindfulness and Creative Clarity
18:02 Ethics in Storytelling20:55 Persuasion vs. Manipulation
24:13 The Role of Media in Shaping Perception
26:50 Personal Growth and Lasting Decisions
30:03 The Importance of Paying Attention
About Decisions That CountDecision fatigue is the biggest cognitive disabler of our time. Hosted by Dr. Shawn Watson and Michelle O’Brien, the show blends neuroscience with human stories to help you think clearer, decide better and live with intention.
Our mission: To reignite a generation’s belief in the power of their decisions.
Connect with Jim Czarnecki🔗 Instagram: https://www.instagram.com/jimczarnecki🔗 LinkedIn: https://www.linkedin.com/in/jiczarnecki🎬 IMDb: https://www.imdb.com/name/nm0194365/(For media, collaborations or speaking enquiries, please reach out via Jim’s LinkedIn or Instagram.)
If this episode sparks something for you, hit subscribe, leave a review, and share it with someone who’s standing at a major crossroads.
Because your decisions shape more than your to-do list-they shape your life, your legacy, and the world you impact.
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Would you trust a digital version of yourself to make decisions on your behalf? In this episode of Decisions That Count, we sit down with elite human performance expert Dr. Andy Walshe to explore the future of decision-making at the edge of neuroscience, AI, and human potential.From cognitive twins and biomechanical twins to brain implants and AI agents making decisions for us, this conversation dives into what happens when our mental models are replicated, optimized, and scaled by machines. We unpack both the promise and the risk: reduced decision fatigue and cognitive overload on one hand, and ethical questions around manipulation, autonomy, and who really owns “digital you” on the other.Dr. Andy Walshe has spent over two decades working with world-class performers in sport, military, culture, and business, on a mission to “de-mystify talent.” Together with hosts Dr. Shawn Watson, neuroscientist and decision fatigue expert, and Michelle O’Brien, Biotech CMO, mum, and marathon runner, we explore how technology might transform our brains, our choices, and what it means to be human.In this episode, we explore: • What a cognitive twin is – and how it builds on digital and biomechanical twins • How AI and neuro-tech could one day proxy your decisions, from everyday choices to high-stakes calls • The real-world use cases already here: early detection of disease, personalized drug testing, and precision health models • Why AI’s confidence can be misleading – and how to protect your critical thinking in an AI-saturated world • The ethics of digital twins: ownership, privacy, and how “a cohort of one” could supercharge targeted persuasion • The human–machine paradox: as technology accelerates, why traits like courage, compassion, intuition, and creativity become our greatest advantage • What brain augmentation and implants might mean for conditions like ADHD, processing speed, and performance • Why Dr. Walshe believes AI can actually help us unlock new levels of human potential—if we stay intentional about how we use itWho this episode is for • Leaders, founders, and high-stakes decision-makers navigating AI disruption • Athletes, creatives, and performers pushing the limits of human capability • Anyone curious (or concerned) about AI, neuroscience, decision fatigue, and cognitive overload • Listeners who want tools to reduce mental load without surrendering their agencyConnect with Dr. Andy WalsheWebsite: https://andywalshe.com/Deep AI & Human Performance Work: https://www.liminalcollective.com/team/andy-walshe-phdLinkedIn: https://www.linkedin.com/in/andy-walshe-b418968/Hosts Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Drop your thoughts in the comments and let us know how you manage high-pressure choices. 🎧 Subscribe and Listen to Decisions That Count Apple Podcasts: https://www.youtube.com/@DecisionsThatCount Spotify: https://podcasts.apple.com/us/podcast/decisions-that-count/id1796794128 📱 Follow us on Social Media👇👇 Instagram: @DecisionsThatCount TikTok: @DecisionsThatCount LinkedIn: Decisions That Count Podcast 💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time. Your decisions shape your life. Make every decision count.
From Virality to Clarity: how do you make smart choices in a world where TikTok, algorithms and AI are constantly nudging what you watch, think, buy and believe?
In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and marketer/mum/marathon runner Michelle O’Brien sit down with Ted Sacripanti — digital media entrepreneur, TikTok insider and Co-Founder of Nvertical — to unpack the creator economy, AI-driven marketing, and the true cognitive cost of social media.
Ted helped build TikTok’s internal Account Planning division before turning that insider knowledge into his own agency. Now, he helps brands like Apple, Nike, and Red Bull navigate the TikTok ecosystem and leverage AI to drive real, measurable results. Together, we explore how to protect your decision-making capacity in an environment designed to keep you scrolling.
🎧 In this episode, you’ll learn:
If you’ve ever wondered why you feel mentally fried after “just 10 minutes” on TikTok, or how to use these platforms for growth without losing yourself, this conversation is for you.
⏱️ Chapters
00:00 Introduction
03:00 The Algorithmic Influence on Choices
05:58 Social Media's Impact on Mental Health
08:55 Cultural Fragmentation and Nostalgia
11:57 Decision Fatigue in the Digital Age
15:00 The Role of AI in Modern Decision Making
21:28 Cultural Shifts and Real-World Experiences
23:30 Understanding the Creator Economy
29:12 The Future of AI Influencers
35:04 Marketing Strategies in the Age of AI
41:07 The Importance of Customer Acquisition
👤 Connect with Ted Sacripanti
If this episode sparks something for you, hit subscribe, leave a review, and share it with someone who’s standing at a major crossroads.
Because your decisions shape more than your to-do list-they shape your life, your legacy, and the world you impact.
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📱 Follow us on Social Media:
Instagram
TikTok
LinkedIn
TikTok algorithm explained, decision fatigue, cognitive overload, neuroscience of decision-making, creator economy, AI in marketing, social media and mental health, attention economy, cognitive performance, reclaim your attention. #DecisionsThatCount #DecisionFatigue #CognitiveOverload #TikTokAlgorithm #Neuroscience #CreatorEconomy #AI #DigitalWellbeing #AttentionEconomy #BrainHealth
In this episode of Decisions That Count, Dr. Shawn Watson and Michelle O’Brien sit down with Steven Puri – former Hollywood executive, tech founder, and daily yogi; to unpack the decisions that truly change everything.
From selling his first company at 28 and working with studios like Fox, DreamWorks and Sony, to facing a cancer diagnosis and impending fatherhood, Steven shares how life’s biggest shocks forced him to rewrite his definition of success, legacy, and what actually matters.
If you’ve ever felt trapped in distraction, overwhelmed by decision fatigue, or unsure how to prioritise what really counts, this conversation blends neuroscience, flow states, storytelling, parenthood, and mortality into one powerful blueprint for living with intention.
In this episode, we explore:
Who this episode is for:
Leaders, founders, creatives, parents, knowledge workers, and anyone navigating big life decisions while juggling cognitive overload, productivity pressures, and the pull of “success”.
If you’re asking, “What am I really building my life around?” – this is your episode.
Chapters
00:00 Introduction
09:11 The Impact of Decision Fatigue
15:58 Multitasking vs. Monotasking
20:30 Understanding Flow States
29:09 The Value of Listening to Advice
33:10 Pain as a Catalyst for Change
38:00 The Journey to Naming a Company
42:00 Understanding Value Beyond Price
45:02 The Intersection of Productivity and Decision Making
48:02 Podcasts and Personal Growth
53:03 The Magic of Storytelling in Film
58:59 Life Lessons from Mortality and Fatherhood
If this episode sparks something for you, hit subscribe, leave a review, and share it with someone who’s standing at a major crossroads.
Because your decisions shape more than your to-do list-they shape your life, your legacy, and the world you impact.
🎧 Listen & Subscribe:
Apple Podcasts
Spotify
📱 Follow us on Social Media:
Instagram
TikTok
LinkedIn
If this episode helped you see your leadership differently, subscribe, like, and share it with someone navigating big decisions. Drop your biggest insight or question in the comments—we read and reply.
Connect with Steven Puri
Learn more about Steven’s work on focus, flow and meaningful decision-making:
LinkedIn:
https://www.linkedin.com/in/steven-puri/
The Sukha Company:
https://www.thesukha.co/media
#DecisionsThatCount #DecisionFatigue #Neuroscience #FlowState #Productivity #Success #Legacy #Parenthood
Key topics and keywords:
Decision fatigue, cognitive overload, decision making, neuroscience, flow state, focus, productivity, Hollywood, storytelling, success, legacy, mentorship, ADHD, mindfulness, parenthood, biohacking, brain optimisation, stress management, The Sukha Company, Steven Puri
The Unseen Conflict: Why Great Leaders Must Let Go (with Mark Stringer)
Decision fatigue isn’t just about too many choices—it’s the identity drag that leaders carry as they evolve. In this episode, neuroscientist Dr. Shawn Watson and Biotech CMO Michelle O’Brien sit down with Mark Stringer—Chair of award-winning creative agency PrettyGreen and Co-Founder/CMO of climate platform Skoot—to unpack how shifting identity, ego, and team dynamics shape high-stakes decision-making. We blend neuroscience and real-world leadership to help you protect cognitive energy, reduce cognitive overload, and make decisions that reflect who you’re becoming, not just who you’ve been.
What you’ll learn (fast):
Chapters
00:00 Introduction
01:11 Identity Clash in Leadership Roles
03:32 Transitioning from Doer to Coach
06:45 Emotional Engagement in Decision Making
09:41 The Value of Diverse Decision-Making Styles
13:10 Letting Go of Control as a Founder
16:04 Understanding Decision Fatigue
22:08 The Physiology of Decision Making
23:58 The Timing of Creativity and Decision Making
27:10 The Importance of Breaks for Creativity
30:52 Nature's Role in Cognitive Function
32:30 Walking Meetings and Their Benefits
34:10 The Challenge of Modern Decision Making
37:00 The Impact of Social Media on Decision Fatigue
39:00 Navigating the Complexity of Marketing Decisions
41:10 The Role of AI in Decision Making
45:19 The Trust Factor: AI vs Human Intuition
About our guest — Mark Stringer
Chair of PrettyGreen (Snap, Nando’s, Pantene, Hasbro, Audible) and Co-Founder/CMO of Skoot, helping businesses and communities remove their carbon footprint. Mark brings hard-won leadership insight from creative, climate, and growth arenas.
Follow Mark
PrettyGreen: https://itsprettygreen.com/who-we-are/
LinkedIn: https://www.linkedin.com/in/strings/
About the show
Decisions That Count—where The Science & The Soul meet. Dr. Shawn breaks down the neuroscience of decision-making, cognitive overload, and brain optimization; Michelle brings the real-world lens—leadership, athletics, parenting, and performance—so you can act with clarity and conviction.
🎧 Listen & Subscribe:
Apple Podcasts
Spotify
📱 Follow us on Social Media:
Instagram
TikTok
LinkedIn
If this episode helped you see your leadership differently, subscribe, like, and share it with someone navigating big decisions. Drop your biggest insight or question in the comments—we read and reply.
#DecisionsThatCount #DecisionFatigue #Neuroscience #Leadership #CognitivePerformance #PeakPerformance #Productivity #CreativeLeadership
decision fatigue, cognitive overload, neuroscience, decision-making, leadership, peak performance, mental clarity, focus, productivity, creative strategy, team dynamics, habit formation, stress management, biohacking, marketing decisions, AI and critical thinking, brain optimization, executive function, resilience.
The Unchecked Leader: Why High-Quality Decisions Require Checks, Balances, and Empathy (w/ Steven “Steve” Okun)
When stakes are high, one brain isn’t enough. In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and Biotech CMO Michelle O’Brien sit down with Steven “Steve” Okun—ranked #2 on LinkedIn for Geopolitics & International Relations in Singapore (Favikon, July 2025)—to unpack why the best leaders design decision systems: collaboration, diverse input, and real accountability. We dig into decision fatigue, the 8 p.m. mistake window, hyper-partisanship, and how geopolitics and poly-crisis realities collide with business strategy and responsible investing.
What you’ll learn (fast)
Chapters
00:00 Introduction
03:03 The Weight of Regulatory Decisions
05:59 Balancing Safety and Economic Factors
09:03 Decision-Making in Government
11:59 Differences in Administration Decision-Making
14:47 The Impact of Political Appointments
17:59 Decision Fatigue in Politics
21:07 The Erosion of Bipartisanship
22:05 Hyper-Partisanship and Its Consequences
24:07 Decision-Making in Politics and Business
26:24 Civil Unrest: A Historical Perspective
29:05 Economic Factors and Civil Unrest
30:20 The Power of Decision-Making
32:32 Checks and Balances in Governance
33:51 Geopolitical Implications of Trade Wars
36:35 Navigating the Polycrisis
39:10 Optimism Amidst Challenges
Guest — Steven “Steve” Okun
Senior Advisor (BSR, Global Private Capital Association, Kroll). Former Clinton Administration official; veteran of multiple presidential campaigns. Regular global media analyst on US politics, responsible investing, and geopolitics in the Trump 2.0 era.
LinkedIn: https://sg.linkedin.com/in/stevenokun
Key takeaways for leaders & operators
About the show
Decisions That Count—where The Science & The Soul meet. Dr. Shawn breaks down the neuroscience of decision-making, cognitive overload, and brain optimization; Michelle brings the real-world lens—leadership, athletics, parenting, and performance—so you can act with clarity and conviction.
Listen & follow
YouTube: https://www.youtube.com/@DecisionsThatCount
Apple: https://podcasts.apple.com/us/podcast/decisions-that-count/id1796794128
Spotify: https://open.spotify.com/show/0ORNyRJW3k2RNSp41sNUD0
Instagram: https://www.instagram.com/DecisionsThatCount
TikTok: https://www.tiktok.com/@decisionsthatcount
LinkedIn: https://www.linkedin.com/company/decisions-that-count-podcast/
🎧 Listen & Subscribe:
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The Race Brain: How Life-or-Death Decisions Rewired Her for Success (with Claire Jedrek)
Ever wondered how elite drivers make split-second choices at 300 km/h—and how those same skills can help you lead teams, parent with calm, and avoid decision fatigue? In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and biotech CMO Michelle O’Brien sit down with Claire Jedrek—Singapore’s first female race car driver, entrepreneur, presenter, coach, and mum—to unpack the science and the soul of high-stakes decision-making.
Claire shares how racing rewired her brain for precision, why “small, graceful moves” beat big emotions, and the playbook she uses off the track to manage cognitive overload: automate the trivial, define roles, delegate smartly, and protect energy like a currency. If you’re navigating fast decisions in business, sport, or family life, this one’s for you.
What you’ll learn
Chapters
00:00 Introduction
01:53 Rewiring the Brain Through Racing
05:52 Team Dynamics in Racing
10:11 Emotional Management and Decision Fatigue
14:09 Translating Racing Skills to Everyday Life
17:57 The Impact of Burnout on Decision Making
22:10 Finding Balance in High-Intensity Lives
25:56 Motherhood and Evolving Decision-Making
30:07 The Journey of Self-Discovery and Growth
33:43 The Mental and Decision Load of Parenting
39:19 Delegation and Trust in Parenting
43:12 Finding Balance and Being Present
49:06 Reflections on Decision Making and Life Lessons
About our guest — Claire Jedrek
Website: https://clairejedrek.com/
IG: https://www.instagram.com/clairejedrek/
LinkedIn: https://www.linkedin.com/in/claire-jedrek-41917332/
X: https://x.com/clairejedrek
Facebook: https://www.facebook.com/ClaireJedrek/
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
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Decision fatigue is real—and fixable. In this episode, neuroscientist Dr. Shawn Watson and Biotech CMO Michelle O’Brien sit down with Dr. Miina Öhman (MD, PhD, DipIBLM) to unpack the Six Pillars of Lifestyle Medicine—nutrition, physical activity, sleep, social connection, stress management, and avoiding risky substances—and show how daily, conscious choices across these pillars reduce cognitive overload, sharpen decision-making, and build lasting brain resilience.
If you’re a leader, athlete, parent, student, creator, or anyone who wants more focus, mental clarity, and energy, this is a practical, science-backed roadmap you can start using today.
What you’ll learn
Time stamps
00:00 Introduction
01:15 Exploring the Six Pillars of Lifestyle Medicine
02:11 The Importance of Social Connections
06:54 The Role of Lifestyle in Chronic Diseases
11:00 Understanding Stress and Its Effects on Health
14:19 The Addiction to Busy Lifestyles
19:00 The Role of Purpose and Meaning in Health
21:51 Challenges in Implementing Lifestyle Changes
27:45 Group Patient Engagement in Healthcare
28:21 The Science of Exercise and Mental Health
29:45 Building Resilience Through Lifestyle Choices
32:11 Preventing Disease with Nutrition and Lifestyle
33:30 Identifying Inflammation in the Body
37:04 The Connection Between Inflammation and Brain Health
38:27 Utilizing the Six Pillars of Health
42:25 The Impact of Alcohol on Health
43:40 Nature Connection as a Seventh Pillar
47:46 The Power of Mindset and Placebo Effect
Key takeaways
About our guest
Dr. Miina Öhman, MD, PhD, DipIBLM — Lifestyle Medicine Physician, Scientist, President, Advisor, Nature Enthusiast, Yoga Teacher
LinkedIn: https://www.linkedin.com/in/miina-ohman/ Clinic: https://www.karelia.health/
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
The Gen Z Compass: How to Beat Decision Fatigue & Choose with Purpose (ft. Holly Smith)
Gen Z is growing up in a world of hyper-choice—and it’s exhausting. In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and Biotech CMO Michelle O’Brien sit down with Holly Smith (impact investing + financial activism) to unpack why modern life overloads the brain—and how to reclaim clarity. We dig into the physiology of decision fatigue, a practical “three currencies” framework (time, energy, money), and value-aligned choices you can actually use today.
If you’re a student, founder, leader, athlete, creator—or simply someone who wants more mental clarity, focus, and intentional living—this conversation blends neuroscience (Science) with human purpose (Soul) to help you make every decision count.
What you'll learn:
Why Gen Z hits decision paralysis: endless options + “save the world” pressure
Decision fatigue is physiological, not a personal failing—and how to spot it
The Three Currencies framework (time, energy, money) for smarter choices
How to align decisions with personal values (and why that’s the first step)
Conscious consumption of social, media, money, and even daily routines
Practical resets to reduce overwhelm: simplify options, set boundaries, protect your best decisions for what matters most
Chapters:
00:00 Introduction
13:35 The Three Currencies of Decision Making
19:44 Values-Driven Choices and Generational Gaps
27:29 Defining Work and Life Balance
28:27 Generational Perspectives on Career Building
29:54 Understanding Quiet Quitting
31:22 Intergenerational Work Dynamics
32:20 Navigating Technology and Decision Making
35:09 The Impact of Decision Fatigue
41:24 Burnout and Decision Paralysis
46:04 Recognizing Decision Fatigue as a Collective Issue
50:19 Reassessing Decision-Making Priorities
Holly Smith — Gen Z voice in impact investing, sustainable development, financial activism, and volunteering (CFA UK Certificate in Impact Investing). Connect: https://www.linkedin.com/in/hollysmith0/
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
decision fatigue, cognitive overload, decision-making, neuroscience, Gen Z, values, intentional living, mental clarity, focus, productivity, mindful living, biohacking, social media, burnout, financial activism, impact investing, peak performance, habit formation, stress management, cognitive function, brain optimization, gaming, business, athletics, academics
Rewiring Your Inner Compass: Bhavna Toor on Conscious Choice, Mindful Leadership & Decision Fatigue.
Feeling stretched thin by constant decisions? In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and Michelle O’Brien sit down with mindful leadership coach and author Bhavna Toor (Founder & CEO, Shenomics) to unpack conscious choice, values-driven decision-making, and practical ways to reduce decision fatigue and lead with clarity, compassion, and conviction.
We bridge the science (how cognitive overload degrades choices) with the soul (how to realign your goals with your core values) so you can restore mental clarity, focus, and purpose—whether you’re scaling a company, pivoting careers, or simply trying to make better daily decisions.
What you'll learn:
How conscious choices compound into life-changing outcomes
A simple framework to align goals with values (the “goal line” vs the “soul line”)
Why mindfulness strengthens the prefrontal cortex and improves decisions
The trap of external validation (and how to spot memetic desire)
Compassionate leadership: balancing results with people for better decisions
Practical prompts to identify what energizes you vs. what drains you
Why you’re one conscious choice away from change
Author of The Conscious Choice, global mindful leadership coach, and Founder & CEO of Shenomics. Bhavna has spoken at TEDx and at companies like Google, LinkedIn, Target, empowering thousands of women to live and lead with intention.
Connect with Bhavna: https://www.linkedin.com/in/bhavnatoor/ https://www.instagram.com/bhavnatoor/
Chapters:
00:00 Introduction
01:00 Bhavna Tor's Transformative Journey
04:57 Aligning Goals with Soul
11:04 The Role of Values in Decision Making
17:01 Finding Purpose in Daily Choices
22:57 Mindfulness and Decision Fatigue
29:56 Empowering Women Through Courageous Decisions
39:58 Compassionate Leadership and Holistic Decision Making
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
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What if the fastest way to overcome decision fatigue isn’t more willpower—but more community?
In this episode, neuroscientist Dr. Shawn Watson and biotech CMO/marathon mum Michelle O’Brien sit down with Dr. Rebekah Jade —medical doctor, yoga teacher, Nike trainer, and founder of Pana, a wellness community elevating the health and happiness of the Black community and its allies. We explore how shared spaces, representation, and inclusive practices reduce cognitive overload, strengthen mental resilience, and spark collective decision-making that scales real-world impact. What you'll learn:
Why community combats decision fatigue: the neuroscience of social connection, loneliness, and cognitive load.
Representation as a decision lever: how inclusive imagery and access lower the friction to join healthy spaces.
From individual to collective impact: frameworks for turning personal rituals (yoga, mindfulness, breathwork) into community-level change.
Breathwork you can do anywhere: how the physiological sigh helps down-regulate stress in minutes.
Designing accessible wellness: pricing, online/offline formats, and co-creating with your community to sustain momentum.
Community is a performance enhancer: social connection improves cognitive function and long-term brain health.
Inclusive design (representation, affordability, clear “how to join”) reduces uncertainty—the hidden driver of decision fatigue.
A simple, repeatable breath protocol (inhale + top-off sip + long exhale) quickly shifts you toward calm, focused action.
Move beyond “more information” to embodied practices (yoga, breathwork, mindfulness) that create space for better choices.
Better individual decisions create collective ripples—health equity and culture shift start with the rooms we build.
Dr. Rebekah Jade Lawrence — Medical doctor, yoga teacher, Nike trainer; founder of Pana, a community centered on yoga, movement, and connection for the Black community and allies.
Explore Rebekah’s work:
Website: https://rebekahzeenajade.com/about-rebekah
Instagram: https://www.instagram.com/rebekahzeenajade
Pana: https://wearepana.com/
00:00 Introduction
01:45 Community as a Catalyst for Health
04:08 Personal Journey: From Medical School to Community
10:08 The Importance of Human Connection
11:08 Barriers to Community Engagement
14:51 Creating Accessible Wellness Spaces
17:44 Retreats: A Journey of Healing and Connection
23:00 Expanding Perspectives on Healing
27:49 Breathwork: Bridging Science and Practice
30:02 Practical Breathing Techniques for Overwhelm
35:10 Understanding Yoga Beyond the Physical
41:07 Empowering Community Voices
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
decision fatigue, cognitive overload, decision-making, neuroscience, mental clarity, focus, productivity, mindfulness, breathwork, physiological sigh, yoga, representation, community building, health equity, brain optimization, cognitive function, stress management, peak performance, biohacking, gaming, business, athletics, academics, mental resilience, inclusive wellness, Pana, Dr Rebekah Jade Lawrence, Dr Shawn Watson, Michelle O’Brien, Decisions That Count
The Unforeseen Cost of Connection: Digital Ethics, Algorithms & Decision Fatigue
Is social media quietly taxing your brain’s ability to choose well? In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and marketer–marathoner Michelle O’Brien sit down with cultural critic and brand strategist James Kirkham to explore the ethical, biological, and human consequences of constant connectivity—and how to reclaim your cognitive autonomy.
We unpack how algorithm-driven feeds hijack attention, accelerate decision fatigue, and flatten culture, and we share practical ways to protect mental clarity, improve focus, and make intentional decisions in a hyper-stimulating world.
Why today’s feeds aren’t “social”—they’re algorithmic broadcast engines that drive cognitive overload.
The physiology of decision fatigue: what’s happening at the synapse—and why it’s not just “being tired.”
How endless scrolling drains your morning’s highest-quality decisions (and what to do instead).
The downstream effects on emotional regulation, teams, creativity, and kids’ developing brains.
Simple protocols to regain cognitive autonomy: sleep as a biological reset, “decision lists,” front-loading hard choices, and algo-free windows.
00:00 Introduction
02:50 The Evolution of Social Media and Its Impact
05:51 Creativity vs. Algorithm: The Shift in Content Creation
08:57 The Exhaustion of Digital Consumption
11:50 The Return to Physical Experiences
14:54 Understanding Decision Fatigue
18:06 The Physiological Limits of Decision Making
24:53 The Cost of Decision Fatigue
27:35 Marketing and Decision Fatigue
31:04 The Impact on Children and Society
35:41 Navigating Social Media and Technology
39:28 Long-term Consequences of Decision Fatigue
43:03 Finding Solutions to Decision Fatigue
Guest: James Kirkham — Brand strategist, cultural critic, public speaker & broadcaster LinkedIn: https://www.linkedin.com/in/jameskirkham/
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance. Hosted by Dr. Shawn Watson and Michelle O’Brien, we translate neuroscience into actionable strategies for focus, mental clarity, productivity, mindfulness, biohacking, and resilience—across gaming, business, athletics, academics, and everyday life.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #Resilience #Perseverance #DecisionMaking #Neuroscience #PeakPerformance #MentalStrength #Mindfulness #Coaching #OvercomingAdversity
decision fatigue, cognitive overload, digital ethics, neuroscience, algorithm influence, mental clarity, focus, productivity, mindfulness, biohacking, gaming, esports, business, athletics, academics, youth mental health, cognitive function, brain optimization, habit formation, stress management, online behavior, content consumption, digital responsibility
Do your words create clarity—or more noise? In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and biotech CMO/ marathoner Michelle O’Brien sit down with Charles Byrne, Director General of the English-Speaking Union, to unpack oracy—the science and soul of speaking and listening well—and how it reduces decision fatigue, sharpens cognitive clarity, and elevates real-world influence.
You’ll learn how presence, breath, and active listening change the brain’s decision systems, why silence is a performance tool, and what practical oracy drills you can use today to cut through cognitive overload—at work, in leadership, in high-stakes conversations, and at home.
What You'll Learn:
Why oracy is as crucial as literacy and numeracy for modern leadership
How active listening improves judgment and reduces costly miscommunication
The link between cognitive overload, poor decisions, and weakened team dynamics
Why silence and breath reset the brain and boost clarity under pressure
Storytelling as a trust and influence multiplier
Simple, repeatable oracy exercises to apply before your next big conversation
Charles Byrne — Director General, English-Speaking Union (ESU). A cross-sector leader and oracy champion dedicated to empowering people through speaking and listening. LinkedIn: https://www.linkedin.com/in/charlesbbyrne/
ESU: https://www.esu.org/our-staff/charles-byrne/
00:00 Introduction
05:04 The Impact of Poor Communication on Decision-Making
09:48 Generational Shifts in Communication Skills
14:57 The Importance of Listening and Silence
19:58 Navigating Difficult Decisions in Leadership
27:31 Navigating Job Redundancies and Personal Impact
30:27 Cognitive Overload and Decision-Making Strategies
32:59 The Power of Decision Lists
36:12 Understanding Mental Load in Decision-Making
39:09 The Importance of Communication and Connection
44:11 Mindfulness and Presence in Decision-Making
decision fatigue, cognitive overload, oracy, communication skills, active listening, public speaking, leadership, neuroscience, peak performance, mental clarity, focus, productivity, storytelling, mindfulness, biohacking, gaming, esports, business, athletics, academics, cognitive function, brain optimization, stress management, habit formation
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance. Hosted by Dr. Shawn Watson and Michelle O’Brien, we translate neuroscience into actionable strategies for focus, mental clarity, productivity, mindfulness, biohacking, and resilience—across gaming, business, athletics, academics, and everyday life.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #Resilience #Perseverance #DecisionMaking #Neuroscience #PeakPerformance #MentalStrength #Mindfulness #Coaching #OvercomingAdversity
The Anthropologist’s Compass: How Understanding Human Behavior Powers Better Decisions & Social Change What if your most impactful decisions start with seeing people clearly? In this episode of Decisions That Count, Dr. Shawn Watson (neuroscientist & entrepreneur) and Michelle O’Brien (mum, marketer, marathoner) sit down with Dan Walsh, Director of Marketing, Communications & External Affairs at King’s Trust International, to explore how an anthropological lens cuts through cognitive overload, challenges cognitive biases, and fuels ethical, effective decision-making—from marketing strategy to everyday life. We get practical about: reading real human signals (not just survey noise), how online behavior is reshaping our brains, why human connection protects mental wellbeing, and where AI fits in the future of decisions. If you’re a marketer, leader, gamer, athlete, student, or builder who wants more clarity, focus, and impact, this one’s for you.
Anthropology as a decision tool: Use real-world observation and context to design messages and choices that actually resonate—reducing decision fatigue.
Beat cognitive bias: Avoid narrow samples and “focus-group theater”; study your audience in their natural environments.
Online rewires offline: Digital feeds amplify extremes and shape how we think—intentionally create space to decide well.
Ethical marketing = better outcomes: Purpose-aligned campaigns drive social good and long-term trust.
Protect your cognitive energy: Prioritize human connection, reduce notifications, and give your brain room to think.
00:00 Introduction
02:57 The Impact of Online Behavior on Decision Making
05:57 Cultural Contexts and Collective vs Individual Mindsets
09:03 The Influence of Social Media on Masculinity and Identity
12:02 Decision Fatigue in Modern Society
14:58 The Ethics of Marketing: Good vs Evil
18:04 Personal Journeys and Career Reflections
25:09 The Transformative Power of Travel
29:35 Finding Purpose in Career Transitions
32:44 The Art of Decision Making
37:29 The Impact of Technology on Humanity
43:06 The Importance of Human Connection
Dan Walsh — Director of Marketing, Communications & External Affairs, King’s Trust International LinkedIn: https://www.linkedin.com/in/dan-walsh-7aa979a/ Dan blends anthropology and marketing to craft programs and campaigns that create equity of opportunity and drive meaningful, measurable social impact.
Decisions That Count helps you master the science of decision-making to overcome decision fatigue and reach peak performance. Hosted by Dr. Shawn Watson and Michelle O’Brien, we translate neuroscience into actionable strategies for focus, mental clarity, productivity, mindfulness, biohacking, and resilience—across gaming, business, athletics, academics, and everyday life.
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #Resilience #Perseverance #DecisionMaking #Neuroscience #PeakPerformance #MentalStrength #Mindfulness #Coaching #OvercomingAdversity
The Unseen Layers: How Identity & Purpose Shape Your Decisions.
What if the very decisions that define you are shaped by unseen layers of identity, legacy, and purpose?
In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and co-host Michelle O’Brien sit down with Natalie Duvall—Culture & Events Marketing Manager at Red Bull UK, co-founder of Dragons’ Den–backed March Muses, podcaster with Black Mums Upfront, and a leading voice in diversity & inclusion.
Together, they unpack how identity, motherhood, entrepreneurship, and authenticity uniquely shape decision-making—and how purpose fuels resilience in the face of cognitive overload, systemic challenges, and the mental load of modern life.
✨ What you’ll learn in this episode:- How decisions shape identity, legacy, and future success- Why family history influences personal and professional choices- The hidden impact of motherhood and parenting on decision fatigue- How entrepreneurship thrives on passion, purpose, and authenticity- The emotional cost of representation and diversity in leadership- Why balance is a continuous struggle—and how to build resilience through intentional decisions
This conversation is a powerful reminder that identity and purpose aren’t just personal—they’re the foundation for making every decision count.
🔑 Keywords: decision fatigue, decision making, cognitive overload, identity, motherhood, entrepreneurship, authenticity, resilience, diversity, mental load, legacy, parenting, leadership, neuroscience, peak performance
📌 Chapters:
00:00 Introduction
02:43 Legacy of Immigrants: Shaping Identity
08:35 The Transformative Power of Motherhood
11:31 Navigating the Mental Load of Motherhood
12:56 Empowering Black Women: A Call to Action
17:33 Decision Fatigue: The Weight of Choices
22:09 The Gift and Curse of Success
24:37 Building a Brand with Purpose
28:56 Managing Time and Decisions in Entrepreneurship
31:11 Navigating Work-Life Balance
32:45 Raising Confident Decision Makers
37:52 Parenting Through Different Stages
40:01 Encouraging Growth Through Mistakes
46:18 The Power of Saying Yes
56:10 Authenticity in Advocacy
01:01:22 Creating Lasting Change
📲 Connect with Natalie Duvall:
Instagram: @natsduv
LinkedIn: Natalie Duvall
Hosts:
Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #Resilience #Perseverance #DecisionMaking #Neuroscience #PeakPerformance #MentalStrength #Mindfulness #Coaching #OvercomingAdversity
When everything tells you to quit, what makes you keep going?In this powerful episode of Decisions That Count, neuroscientist Dr. Shawn Watson and co-host Michelle O’Brien sit down with Javeno McLean — British fitness coach, online creator, and a global leader in training disabled, sick, and elderly clients.
Known for his unstoppable energy and heart-led approach, Javeno shares what true perseverance looks like and how daily decisions can rewire your brain for lasting resilience.From the basics of human connection to the toughest choices no one ever wants to make, this conversation goes beyond fitness — it’s about mental strength, community, and the courage to keep living fully.You’ll learn:- Why the decision not to quit can transform your brain and your life.- How small, consistent actions build deep resilience.- The simple human needs that fuel strength — being seen, heard, and believed in.- Why presence and connection matter more than anything in adversity.- Coaching insights to turn “I can’t” into “I did.”If you’ve ever faced a moment where giving up felt easier, this episode will change how you think about persistence — and remind you of the power you hold in every choice.00:00 Introduction01:57 Transforming Lives Through Fitness06:00 The Basics of Human Connection10:54 Decision Making Under Pressure14:07 The Strength in Hard Decisions19:45 Finding Joy in the Present23:09 Overcoming Adversity Together29:39 The Importance of Human Connection32:04 Coaching Through Adversity37:45 Building Self-Love and Confidence42:06 Imparting Values to the Next Generation48:11 Finding Joy in Simplicity52:47 The Power of Perseverance🎧 Listen now and make every decision count. 📌 Subscribe for more on decision-making, neuroscience, and peak performance. 💬 Share your thoughts in the comments — what’s one decision that changed your life?📩 Contact Javeno McLean📸 Instagram: https://www.instagram.com/j7healthjaveno/▶️ YouTube Channel: https://www.youtube.com/channel/UCSNmFx3ip2FrrJp57_iuoWQ@javeno7🎥 Featured YouTube Video: https://www.youtube.com/watch?v=1a_kj6eWniw👥 Hosts: Dr. Shawn Watson – Neuroscientist & Founder Michelle O’Brien – Marketer, Mum, Marathon Runner👇 Let’s Continue the Conversation What resonated most with you? Have you experienced decision fatigue in your role? Drop your thoughts in the comments and let us know how you manage high-pressure choices.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #Resilience #Perseverance #DecisionMaking #Neuroscience #PeakPerformance #MentalStrength #Mindfulness #Coaching #OvercomingAdversity #BrainOptimization #HumanConnection
Can your gut, stress hormones, and menstrual cycle be the real reason you're struggling with brain fog or decision fatigue? In this powerful episode, Dr. Shawn Watson and Michelle are joined by functional health expert Jessica O’Dwyer, trusted by high performers at Barclays, UBS, and Morgan Stanley, to uncover the often-overlooked connection between physical health and cognitive clarity.
🔬 From gut-brain communication and hormonal fluctuations to blood sugar regulation and burnout recovery, this conversation offers science-backed, holistic strategies for navigating cognitive overload, especially for women in high-performance environments.
Whether you're a CEO, athlete, student, or parent juggling multiple roles, you'll walk away with tangible tools to fuel your brain, reduce stress, and make sharper decisions—even on your busiest days.
🔑 Key Takeaways:
• Gut health plays a direct role in mental clarity and decision-making
• Hormonal shifts, sleep, and stress profoundly impact cognitive performance
• Chronic stress and nutrient depletion can hijack your brain’s capacity to function
• Fueling for cognitive load is just as essential as fueling for a workout
• Data-led, personalized health strategies can prevent burnout and boost performance
📌 Topics Covered:
0:00 Introduction
05:30Understanding Cognitive Overload
10:25 Physical Health & Decision-Making
19:12 Fueling Your Brain for Performance
26:24 The Gut-Brain Connection
30:07 Fiber, Hormones & Nutrient Deficiencies
36:14 Personalized Nutrition & Technology
48:28 Empowering High Performers with Data
🧠 Keywords: decision fatigue, cognitive overload, gut-brain connection, stress management, personalized nutrition, mental clarity, hormones, gut health, burnout, high performance, functional health, women’s health, biohacking, brain optimization, focus, productivity
🎙 Guest: Jessica O'Dwyer — Functional Health Practitioner | Trusted by leaders at Barclays, UBS, Morgan Stanley 🔗 jessicaodwyer.co.uk | @jesstalksnutrition🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #GutBrainConnection #BrainFog #FunctionalHealth #CognitivePerformance #StressManagement #HighPerformance #Biohacking #MentalClarity #BrainOptimization
The Intentional Wardrobe: Transform Your Fashion Choices & Beat Decision Fatigue
Ever stare into a closet packed with clothes and still feel like you have nothing to wear? Welcome to the hidden struggle of decision fatigue—the silent drain on your mental clarity and productivity.
In this episode of Decisions That Count, neuroscientist Dr. Shawn Watson and co-host Michelle are joined by Julia K. Dietmar, Co-founder & CEO of OpenWardrobe, to unpack how intentional wardrobe choices can profoundly transform your daily routine and mental wellness.
With over 20 years in retail tech and expertise in sustainable fashion, Julia shares practical strategies for simplifying your wardrobe, reducing cognitive overload, and making smarter, sustainable decisions—whether you're an entrepreneur, a gamer, a CEO, or someone seeking mindful living.
🎯 Key Insights You'll Gain:
How your closet decisions impact your brain and daily performance
Practical strategies for creating a stress-free capsule wardrobe
The role of AI and technology in simplifying fashion decisions
Why sustainability and resale value matter for your wallet and the planet
How reducing fashion-related cognitive load boosts your productivity
Chapters:
00:00 Introduction
03:02 Understanding Decision Fatigue in Fashion
05:58 Transforming Choices with Technology
08:53 The Role of AI in Fashion Decisions
12:07 Navigating Online Shopping and Decision Overload
15:05 Creating a Personalized Wardrobe Experience
17:49 The Psychology of Shopping and Creativity
21:06 Sustainable Fashion and Consumer Responsibility
24:07 Mindful Consumption and Capsule Wardrobes
27:18 Sustainability in Fashion: Cost Per Wear and Resale Value
34:44 The Role of Data in Fashion Decisions
36:01 Traceability and Transparency in the Fashion Industry
38:14 Cognitive Load and Fashion Choices
49:17 Living with Intention: Fashion as a Reflection of Identity
From exploring the psychology of online shopping to understanding cost-per-wear and mindful menswear, this episode provides actionable steps to reclaim your mental clarity and live intentionally through your wardrobe.
🌟 About Our Guest: Julia K. Dietmar is the Co-founder and CEO of OpenWardrobe, a pioneer at the intersection of technology and sustainable fashion. With over two decades of experience in retail tech, Julia is passionate about making sustainability accessible and actionable. Her innovative approach combines AI and digital closets to empower consumers to make smarter fashion choices that benefit both their well-being and the environment.
🔗 Connect with Julia:
LinkedIn: Julia K. Dietmar
OpenWardrobe: openwardrobe.co
🔑 Keywords: Decision fatigue, sustainable fashion, wardrobe decisions, cognitive overload, mental clarity, productivity, fashion psychology, capsule wardrobe, mindfulness, sustainability, consumer behavior, AI in fashion, resale value, conscious consumerism🧠 Hosted by neuroscientist Dr. Shawn Watson and marketer-mum-marathoner Michelle, Decisions That Count explores how science-backed insights can help you overcome decision fatigue and unlock peak performance.
🎧 Listen & Subscribe:
📱 Follow us on Social Media:
💡 If you found this episode helpful, like, comment, and subscribe. Share it with someone who could use a reset on how they make decisions. Let’s build better brains together—one choice at a time.
Your decisions shape your life. Make every decision count.
#DecisionFatigue #CognitiveResilience #GlobalLeadership #ArunHozack #RedBull #NeurosciencePodcast #PeakPerformance #CrossCulturalLeadership #Podcast #Numin #MentalClarity #DecisionMaking #Mindfulness #Focus #Biohacking #LeadershipPodcast