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Decoding Commerce
dear digital
60 episodes
1 week ago
In this live episode, recorded at our collab event with Fashion Fever, our usual host John sits down with Kimia (CurveCatch) and get interviewed by Lien from Fashion Fever. Together, they explore what it really takes to scale a service-driven e-commerce brand. They dive into Curve Catch’s unique model: smart fit questionnaires, curated selections, data-driven sizing, and lingerie 'guides', and why the company aimed to be profitable from the very first order. Kimia shares key metrics they focu...
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Marketing
Business,
Management,
Entrepreneurship
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In this live episode, recorded at our collab event with Fashion Fever, our usual host John sits down with Kimia (CurveCatch) and get interviewed by Lien from Fashion Fever. Together, they explore what it really takes to scale a service-driven e-commerce brand. They dive into Curve Catch’s unique model: smart fit questionnaires, curated selections, data-driven sizing, and lingerie 'guides', and why the company aimed to be profitable from the very first order. Kimia shares key metrics they focu...
Show more...
Marketing
Business,
Management,
Entrepreneurship
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/94/14/06/94140681-f257-b463-8e45-abf5af37e4d6/mza_13048411955305745248.jpg/600x600bb.jpg
#52 Deep Dive with Firmhouse | Recurring online commerce
Decoding Commerce
38 minutes
10 months ago
#52 Deep Dive with Firmhouse | Recurring online commerce
In this episode, we take a deep dive with Bob Jansen, co-founder of Firmhouse, a long-standing and valued partner of ours. Firmhouse helps businesses launch and grow subscription-based models with ease. Their platform simplifies testing ideas, launching quickly, and building steady recurring revenue.We explored the different types of subscription models and their benefits, the crucial role of customer experience in subscriptions, and how some of our mutual clients successfully structure their...
Decoding Commerce
In this live episode, recorded at our collab event with Fashion Fever, our usual host John sits down with Kimia (CurveCatch) and get interviewed by Lien from Fashion Fever. Together, they explore what it really takes to scale a service-driven e-commerce brand. They dive into Curve Catch’s unique model: smart fit questionnaires, curated selections, data-driven sizing, and lingerie 'guides', and why the company aimed to be profitable from the very first order. Kimia shares key metrics they focu...