Dental Marketing Goat

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Dental Marketing Goat

Gary Bird

232 episodes

2 weeks ago

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, host Gary Bird sits down with Dr. Jancy Parkerson to reveal how her dental practice doubled production per patient and is on track for more than $2 million in collections this year. Dr. Jancy breaks down the patient financing strategy, treatment presentation process, and team workflow that dr...

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Entrepreneurship,

Self-Improvement

All content for Dental Marketing Goat is the property of Gary Bird and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, host Gary Bird sits down with Dr. Jancy Parkerson to reveal how her dental practice doubled production per patient and is on track for more than $2 million in collections this year. Dr. Jancy breaks down the patient financing strategy, treatment presentation process, and team workflow that dr...

Show more...

Entrepreneurship,

Self-Improvement

Episodes (20/232)

Dental Marketing Goat

#229 How this Dentist DOUBLED Average Collections Per Patient (Without Adding New Patients)

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, host Gary Bird sits down with Dr. Jancy Parkerson to reveal how her dental practice doubled production per patient and is on track for more than $2 million in collections this year. Dr. Jancy breaks down the patient financing strategy, treatment presentation process, and team workflow that dr...

3 weeks ago

14 minutes

Dental Marketing Goat

#228 Busy Doctors, Broken Systems

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt Most doctors think the basics are obvious. They are not. Today’s episode is about SOPs and training, and why they quietly break down inside growing practices. I reviewed five client accounts today. Every one of them had the same issues. Poor phone conversion, weak block scheduling, low treatm...

3 weeks ago

5 minutes

Dental Marketing Goat

#227 From 17 to 30+ New Patients (Out-of-Network!)

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt In this episode of Dental Marketing Goat, host Gary Bird sits down with Dr. Parth Patel to break down how he grew his fee-for-service dental practice without joining insurance networks. Dr. Patel shares the exact strategy he used to increase new patients from the teens to over 30 per month by...

1 month ago

14 minutes

Dental Marketing Goat

#226 Why Low ROI Might Actually Mean BIG Growth

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, host Gary Bird breaks down a surprising truth about dental marketing ROI and what actually drives long-term practice growth. Using real data from high-performing dental offices, Gary explains why low short-term ROI can still lead to massive production increases when new patients re-care and c...

1 month ago

5 minutes

Dental Marketing Goat

#225 The 2026 Growth Accelerator System

📥Free Resource: https://go.smcnational.com/resources/growth-accelerator-package 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt Your path to scale comes down to five core components. Together, they make a simple growth system for your practice. 1. Ready to Grow in 2026 Checklist A readiness assessment to make sure your team and systems can...

1 month ago

4 minutes

Dental Marketing Goat

#224 Major News in AI Marketing!!!

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt In this episode, Gary Bird breaks down the major announcement that Sam Altman and OpenAI are preparing to roll out ads inside ChatGPT responses and what this means for dental marketing. Gary explains how AI search behavior is shifting, how ChatGPT could become the next Google, and why this ch...

1 month ago

2 minutes

Dental Marketing Goat

#223 How to Do a HARD Reset on Growing Your Practice in 2026!

🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt In this episode, Gary Bird breaks down how dentists can perform a hard reset on their dental practice growth heading into 2026. Gary explains why dental production, collections, patient referrals, and insurance reimbursement have shifted dramatically since 2024 and why most dentists are making less despite w...

1 month ago

5 minutes

Dental Marketing Goat

#222 Dentists made $17,000 LESS in 2024!

🚀Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc ADA data says dentists’ average income dropped by $17,000 in 2024. American Dental Association (ADA) data indicates the average net income for general practice dentists dropped by over $17,000 in 2024, from $225,230 in 2023 to $207,980 in 2024, primarily due to practice expenses outpacing revenue. Dentists are also working slightly...

1 month ago

7 minutes

Dental Marketing Goat

#221 2x New Patients & 37% Collections Growth in 60 Days!

🚀Apply here to Double Your New Patients in 90 days: https://go.smcnational.com/case-study 🚀Your $3,000 Growth Boost Awaits—Schedule Your Strategy Call: https://bit.ly/48twj4o: https://bit.ly/48twj4o 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc In this episode of Dental Marketing Goat, host Gary Bird sits down with Dr. Dave Agia to unpack how his practice doubled new patients, increased collections by 37% in just 60 days, and 2x’d Google reviews....

1 month ago

19 minutes

Dental Marketing Goat

#220 Dental Growth Lagging vs Leading Indicators

🚀Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc In this episode, host Gary Bird breaks down the exact KPIs dentists need to track to drive real dental practice growth, explaining the difference between leading indicators and lagging indicators. Gary Bird shares how metrics like qualified leads, scheduled appointments, new patients, production, and collections each tell a differe...

1 month ago

5 minutes

Dental Marketing Goat

#219 "AI Search" in Dental: Some Things You Should Know!

🚀Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o 🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc In this episode, host Gary Bird breaks down the truth about AI search in dentistry, and what it means for your marketing strategy. With tools like ChatGPT, Atlas, and Google’s new AI features, search results are changing fast, and dentists need to know how it impacts their visibility online. Gary reveals real test results fro...

2 months ago

6 minutes

Dental Marketing Goat

#218 Fee for Service: From 15 to 75 New Patients

🚀Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o Learn actionable, real-world strategies to grow your dental practice without sacrificing your team culture or patient experience. In this episode, Gary Bird and Dr. Jancy Parkerson share practical steps for scaling sustainably, covering leadership clarity, team alignment, financial planning, and patient retention. Discover how to expand your operations, increase production, and strengthen your practice culture while...

2 months ago

25 minutes

Dental Marketing Goat

#217 Maximizers vs. Optimizers: Why Your Thinking Style Builds or Breaks Your Business

🚀Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o In this episode, we’re breaking down two powerful types of thinkers: the maximizers and the optimizers. Maximizers chase growth, momentum, and opportunity, often thinking in top-line terms; how big can we make this? Optimizers, on the other hand, focus on efficiency, systems, and sustainability; how to get the most out of the bottom line. Both can succeed, but they build completely different kinds of busines...

2 months ago

4 minutes

Dental Marketing Goat

#216 Why Isn't My Marketing Working?

🚀 Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o In this episode, Gary Bird breaks down one of the most overlooked reasons dental practices struggle to grow: doing the right things in the wrong order. Gary explains why many dentists believe “Google Ads don’t work” or that they’ve “hit a ceiling” in new patient volume, when the real issue is operational bottlenecks like poor phone conversion, scheduling, or customer service that sabotage marketing ROI. This episod...

2 months ago

4 minutes

Dental Marketing Goat

#215 Doubling New Patients with 300%!

🚀 Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o Discover how Dr. Kim doubled new patients, increased production by 40%, and achieved a 300% ROI through smart dental marketing, team training, and internal referral strategies. In this episode, Gary Bird from SMC National breaks down the campaigns, systems, and leadership mindset that helped Smiles for Miles grow faster and stronger in a competitive market. Connect with our Guest, Here ⤵️ Dr. Jee Sun Kim ...

2 months ago

22 minutes

Dental Marketing Goat

#214 Free Dental Growth Training: How to Increase Production by 44%

🚀Grow your office by 44% for FREE! https://go.smcnational.com/resources/20-20-strategy/dmd 🚀Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o In this episode, Gary Bird reveals a powerful and completely free training that can help you grow your dental practice revenue by up to 44%. Gary breaks down how improving your phone conversion rates and case acceptance can dramatically increase production, profitability, and overall dental growth. Learn the exact s...

2 months ago

4 minutes

Dental Marketing Goat

#213 Did You Hit Your 2025 Goals? How to Grow Your Dental Practice in 2026

🚀Here's a practice growth audit for Q4: https://go.smcnational.com/offer/q4-practice-growth-audit 🚀 Your $3,000 Growth Boost Awaits—Schedule Your Strategy Call: https://bit.ly/48twj4o In this episode, Gary Bird shares a proven framework to help dental practice owners hit their growth goals and scale smarter in 2026. As 2025 comes to an end, Gary walks through a six-part dental growth audit covering market demographics, competition, conversion rates, pricing strategy, capacity, and ROI. This ...

2 months ago

4 minutes

Dental Marketing Goat

#212 Single Brand vs. Multi-Brand in Dental

🚨Don’t Miss Out: Secure Your $3,000 Credit: https://bit.ly/48twj4o In this episode, Gary Bird breaks down one of the most common questions in dental marketing and dental group growth, should your dental practice operate under a single brand or multiple brands? Learn the pros and cons of multi-brand vs single-brand dental strategies and how top DSOs like Aspen Dental, Heartland Dental, and Pacific Dental structure their growth. Gary shares a practical framework for choosing the rig...

3 months ago

9 minutes

Dental Marketing Goat

#211 The #1 Indicator of a Successful Marketing Campaign

In this episode, host Gary Bird reveals the number one indicator of a successful dental practice and why it determines whether your dental marketing strategy actually works. After years of analyzing data from hundreds of practices, Gary explains why dentist involvement in marketing is the key to dental growth, patient acquisition, and long-term success. You’ll learn how operational decisions, leadership, and marketing alignment directly impact new patient numbers and practice profitability. W...

3 months ago

7 minutes

Dental Marketing Goat

#210 Why More Leads Didn’t Bring You More Patients

🚀 Join the Dental Growth Group on Facebook to connect with practice owners leveling up marketing, AI, operations, and collections: https://www.facebook.com/groups/1128133131694060/ 🚀 Download Our Free phone Scripting to turn more calls into appointments: https://go.smcnational.com/redirect-questions 🚀 Get More New Patient Referrals With Our Free Checklist: https://go.smcnational.com/smc-patient-referrals-checklist It’s one of the most frustrating things for a dentist. You see the reports, ...

3 months ago

10 minutes