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Digital Marketing by Rohit Shetty
Rohit Shetty
35 episodes
5 days ago
Welcome to Digital Marketing Decoded, the go-to podcast for marketers, entrepreneurs, and business leaders looking to stay ahead in the fast-paced world of digital marketing.each episode dives deep into the latest trends, tools, and strategies shaping the digital landscape—from SEO, content marketing, and social media to performance ads, AI-driven personalization, and data analytics. Whether you're a beginner or a seasoned pro, we break down complex topics into actionable insights that drive real results. #StayCurious #MarketSmarter
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All content for Digital Marketing by Rohit Shetty is the property of Rohit Shetty and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Digital Marketing Decoded, the go-to podcast for marketers, entrepreneurs, and business leaders looking to stay ahead in the fast-paced world of digital marketing.each episode dives deep into the latest trends, tools, and strategies shaping the digital landscape—from SEO, content marketing, and social media to performance ads, AI-driven personalization, and data analytics. Whether you're a beginner or a seasoned pro, we break down complex topics into actionable insights that drive real results. #StayCurious #MarketSmarter
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Marketing
Business
Episodes (20/35)
Digital Marketing by Rohit Shetty
Emotional AI: How Machines Are Learning Empathy in Marketing

Emotional AI is changing how brands connect with people.

In this episode of Digital Marketing with AI, Rohit Shetty explores how artificial intelligence is evolving beyond logic and data to understand human emotions, behavior, and intent.

You will learn what Emotional AI, also known as affective computing, really is, how AI detects emotions using facial expressions, voice tone, text sentiment, and behavioral signals, and why marketing is shifting from demographic targeting to emotional targeting.

The episode also dives deep into ethics, transparency, consent, and bias, explaining how marketers can scale empathy responsibly without crossing into emotional manipulation.

With real-world examples from brands like Coca-Cola, Spotify, Amazon, H&M, and Hyundai, this episode offers a practical and ethical view of how Emotional AI is already shaping marketing and customer experience.

If you care about the future of marketing, AI-driven personalization, and building trust at scale, this episode is for you.

Subscribe to Digital Marketing with AI for weekly insights on AI, SEO, growth, and the human side of technology.

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5 days ago
6 minutes 27 seconds

Digital Marketing by Rohit Shetty
Digital Marketing with AI | 2026 Survival Playbook

I’m Rohit Shetty, and this episode is a Deep Dive into the defining inflection point for modern marketing.

2026 is not another planning year. It is the moment where AI experimentation ends and AI infrastructure begins. Marketing is no longer about channels, tactics, or tools. It is about operating inside AI-driven systems that control discovery, attribution, conversion, and trust.

In this episode, I break down why performance confidence is collapsing even as digital ad spend crosses $740 billion. I explain how platform consolidation, first-party data loss, zero-click AI search, and autonomous AI agents are fundamentally rewriting how brands grow.

You will learn why traditional SEO is giving way to answer engineering, how AI agents are already automating marketing and sales execution, and why human authenticity has become a measurable performance metric in an AI-saturated world.

This episode is for CMOs, marketing leaders, revenue teams, founders, and anyone accountable for growth in an AI-first economy.

The question is no longer what AI can do.
The real question is what you should stop doing yourself.

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1 week ago
11 minutes 59 seconds

Digital Marketing by Rohit Shetty
From Data to Decisions: How CMOs Can Lead in the Age of AI

CMOs are stepping into a new role, not just as brand leaders, but as architects of intelligent enterprise transformation.

In this episode of Digital Marketing with AI, Rohit Shetty explores how AI and decision intelligence are redefining marketing leadership. Learn why modern CMOs now influence enterprise-wide strategy, how decision intelligence frameworks combine data, AI, and human judgment, and how companies like PepsiCo and Unilever use AI to drive faster innovation, smarter forecasting, and sustainable growth.

The episode also introduces a practical four-step AI decision playbook and explains why the future CMO’s most critical skill will be decision orchestration, aligning people, machines, and insights toward measurable business outcomes.

If you want to understand how AI is reshaping marketing leadership and how CMOs can lead with clarity, speed, and intelligence, this episode is for you.

#AIMarketing
#CMOLeadership
#DecisionIntelligence
#MarketingTransformation
#AIinMarketing
#DigitalLeadership
#FutureOfMarketing

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2 weeks ago
7 minutes 25 seconds

Digital Marketing by Rohit Shetty
Data-Driven Storytelling: How to Make Numbers Speak to Your Audience

Data does not move people. Stories do.

In this episode of Digital Marketing with AI, Rohit Shetty breaks down how marketers and leaders can turn raw analytics into compelling stories that influence decisions and drive growth. Learn why most data presentations fail, how to apply the DATA storytelling framework, and how brands like Spotify, Airbnb, and Google used narrative to reshape perception and behavior.

You will also discover how AI tools can help structure insights, uncover patterns, and scale storytelling while keeping human meaning at the core. If you want your data to inspire action, not just inform, this episode is for you.

🎧 New episodes explore AI, analytics, and modern marketing strategy.

#DataDrivenStorytelling
#MarketingAnalytics
#AIInMarketing
#DigitalMarketingPodcast
#StorytellingWithData
#MarketingLeadership
#AnalyticsToAction
#AIMarketing#rohitshetty

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3 weeks ago
8 minutes 7 seconds

Digital Marketing by Rohit Shetty
GA4 Predictive Audiences: How AI Is Reshaping Ad Spend & Buyer Forecasting


Is your marketing driven by guesswork or by prediction?

In this episode of GA4 for Pros, we decode one of the most powerful but underutilized features inside Google Analytics 4: Predictive Audiences. Learn how GA4 quietly forecasts which users are most likely to buy, who is about to churn, and who will become your future top spenders.

You will discover how predictive metrics turn GA4 into a true forecasting engine, how to activate predictive audiences step-by-step, and how to sync them directly into Google Ads for smarter bidding and higher conversion efficiency.

We also uncover the hidden risks of AI-driven predictions, including algorithmic bias, weak data models, and brand trust concerns, plus how to safeguard your credibility while using automated targeting at scale.

If you want to shift from reactive reporting to proactive revenue growth, this episode is for you.

  • GA4 predictive audiences explained

  • Likely purchasers, churn risk & top spenders

  • Predictive targeting for Google Ads

  • AI forecasting in digital marketing

  • Brand safety & ethical AI in advertising

🎯 Key Topics Covered

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1 month ago
4 minutes 42 seconds

Digital Marketing by Rohit Shetty
Dark Side of AI Marketing: Risks, Bias and Brand Trust

AI is powerful, but it can also go very wrong if you use it without oversight. In this episode of “The Dark Side of AI Marketing,” we uncover how bias, spam and opaque decision making can ruin customer trust. Featuring expert insights from AI ethics researcher Dr. Priya Menon, you will learn practical steps to audit your data, improve transparency, set ethical standards and safeguard your brand reputation. Listen to a real turnaround story from a travel platform that rebuilt its model and won back user trust. Perfect for marketers, CMOs and teams using AI across campaigns.

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1 month ago
12 minutes 40 seconds

Digital Marketing by Rohit Shetty
The Martech Stack of 2025: What’s In, What’s Out

Which tools still matter in 2026 and which ones are just hype? In this episode, Rohit Shetty breaks down the future of Martech and why AI now sits at the center of every high performing marketing stack. Learn about the tools that are in, the tools that are out, and what deserves your budget in 2026. Featuring real world case studies, AI driven strategies, and a clear Martech Audit Checklist you can use to upgrade your stack. Ideal for marketing leaders, founders, agencies, and growth teams planning for 2026.

#Martech #AIMarketing #DigitalMarketing2026 #MarketingStack #MarketingStrategy

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1 month ago
8 minutes 14 seconds

Digital Marketing by Rohit Shetty
Can AI Sound Like Your Brand The Truth About AI and Brand Voice

In this episode of Digital Marketing with AI, Rohit Shetty explores whether AI can truly match your brand voice and how modern tools learn tone, rhythm and emotion from your content. You will hear real world examples from Jasper AI, Coca Cola and HubSpot, along with insights on balancing human creativity with machine scale. The episode also looks at the future of adaptive tone, ethics in AI content and personalized experiences. A practical guide for marketers who want consistency, speed and authenticity.

#AIMarketing #BrandVoice #AIContent #DigitalMarketing #MarketingPodcast #ContentCreation #Personalization #MarketingInsights

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1 month ago
7 minutes 39 seconds

Digital Marketing by Rohit Shetty
Decision Fatigue and Choice Architecture: Helping Customers Choose You

Customers are overwhelmed with choices and it is hurting your conversions. In this episode of Digital Marketing with AI by Rohit Shetty, learn how decision fatigue affects buyer behavior and how AI powered choice architecture simplifies the journey and boosts conversions.

Discover real examples from ecommerce, SaaS, and advertising along with psychological principles that help you design easier and smarter customer decisions.

This episode is packed with insights and practical steps to reduce friction, personalise user experiences, and guide customers toward faster and confident decisions.

Tune in to learn how to help customers choose you with less effort and more clarity.

#DigitalMarketingWithAI #DecisionFatigue #ChoiceArchitecture #AIMarketing #BuyerPsychology #ConversionStrategy #MarketingPodcast #DigitalMarketingByRohitShetty #AIwithRohitShetty

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2 months ago
6 minutes 58 seconds

Digital Marketing by Rohit Shetty
Micro-Moments_ Capturing Attention in a World of Infinite Scroll

How do you win when audiences give you only three seconds to impress? This episode breaks down the power of micro moments and how they influence online decision making.


Learn how AI, real time insights, and consumer psychology help brands capture attention fast. Hear examples from Google, Netflix, and Spotify to understand how top brands win micro moments and turn them into powerful conversion drivers.


What you will learn:

• The psychology behind micro moments and attention

• How AI predicts and personalizes real time engagement

• Brand case studies using micro moment strategies

• How to identify and capture micro moments in your funnel

• Key metrics to track micro moment success


If you want to improve engagement, conversions, and content performance, this episode is a must listen.


#MicroMoments #DigitalMarketing #MarketingPodcast #AttentionMarketing #AIMarketing #ConsumerPsychology #MarketingStrategies #ContentMarketing #brandgrowth

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2 months ago
7 minutes 44 seconds

Digital Marketing by Rohit Shetty
The Neuroscience of Trust in Digital Ads

Ads only work if people trust them. In this video, we decode how the human brain processes digital ads, why emotion and authenticity drive conversions, and how AI transparency is shaping trust in 2025. Featuring real examples, neuroscience principles, and a practical 5-step framework to make your ads more persuasive.

Learn how brain science, consumer psychology, and AI ethics combine to build high-performing digital ads.

#DigitalAds #Neuroscience #AIMarketing #AdStrategy #ConsumerPsychology #Neuromarketing


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2 months ago
10 minutes 45 seconds

Digital Marketing by Rohit Shetty
Retention Marketing in the AI Era | Predict Churn and Build Lifetime Growth

In this episode, we dive deep into the future of customer retention and explore how artificial intelligence is reshaping growth strategy. Discover how leading brands use AI to track engagement, predict churn, and create hyper-personalized retention campaigns that turn one-time buyers into lifelong customers.

We unpack the full framework for retention success—how to observe customer behavior, predict risk with AI models, and act with precision using personalized journeys. You’ll also hear about the best AI tools for tracking engagement, key metrics that prove ROI, and the governance principles every brand should follow to use AI responsibly.

Key insights from recent studies by McKinsey, Harvard Business Review, and Salesforce reveal why even a 5% increase in retention can boost profits by up to 95%.

Whether you’re a marketer, product leader, or founder, this episode will help you design retention strategies that truly scale in the AI era.

Listen now to learn how to build customers for life.

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2 months ago
9 minutes 59 seconds

Digital Marketing by Rohit Shetty
AI Influencers: Strategy, Trust, and Legal Framework

Can AI really sound like your brand? In this episode of Digital Marketing with AI by Rohit Shetty, we explore how to scale content production without losing authenticity. Discover how brands are building consistent tone, emotional depth, and audience trust even when automation takes the wheel.

We’ll cover:
• The psychology behind brand voice and storytelling
• How AI writing tools learn tone and style
• Real-world examples of marketers keeping it human while scaling content
• Future-ready frameworks for AI-driven brand communication

🎧 Tune in and learn how to make AI your creative ally, not your copy-paste machine.

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2 months ago
6 minutes 5 seconds

Digital Marketing by Rohit Shetty
Neuromarketing Hacks: Using Brain Science to Create High-Converting Landing Pages

In this episode of Digital Marketing by Rohit Shetty, we explore how neuromarketing and brain science can transform ordinary landing pages into high-converting powerhouses.

Rohit shares practical tips on applying psychology and neuroscience to marketing — from emotional triggers to design elements that subtly guide decision-making.

If you want your landing pages to resonate with your audience’s subconscious, this episode is for you.

🎙️ New episodes every week on digital marketing, AI, and performance growth.

#Neuromarketing #DigitalMarketing #RohitShetty #ConversionOptimization #LandingPageDesign #MarketingPsychology #BrainScience


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3 months ago
7 minutes 54 seconds

Digital Marketing by Rohit Shetty
The AI-Proof Marketer: 5 Core Skills You Must Master Before 2026

What does it take to be a marketer in 2025? In this episode, we explore the five essential skills that will set you apart in an AI-powered world. From crafting human-centered stories to interpreting data with depth, building thriving communities, and collaborating with AI tools, this conversation highlights why creativity, empathy, and strategy remain irreplaceable.

Featuring insights, statistics, and practical applications, this podcast will help you shift from execution to leadership in the age of automation. Tune in and discover how to make AI your partner, not your replacement.

#Marketing2025 #AIinMarketing #Creativity #DataStorytelling #DigitalMarketing #DigitalMarketingLeader #RohitShetty

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3 months ago
6 minutes 19 seconds

Digital Marketing by Rohit Shetty
The Rise of Programmatic SEO | Create 1,000s of Pages That Rank

Programmatic SEO makes it possible to build thousands of high-quality, search-ready pages at scale. This episode explains the basics, shares real-world examples, and shows you how to set up your own scalable SEO engine. Whether you are an entrepreneur, marketer, or enterprise leader, you will walk away with clear steps to use programmatic SEO for growth.


#ProgrammaticSEO #SEO #DigitalMarketing #ContentMarketing #SEOTrends #MarketingStrategy #ScalableSEO #SearchOptimization #SEO #DigitalMarketingLeader #RohitShetty

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3 months ago
7 minutes 50 seconds

Digital Marketing by Rohit Shetty
Topical Authority: The SEO Moat AI Can’t Cross (Yet)

In this episode, we dive deep into Topical Authority—the ultimate differentiator for SEO in an era dominated by AI-generated content. While AI can generate, summarize, and scale content, it still struggles to replace human expertise, trust, and credibility.

We explore:

  • What topical authority really means

  • Why it matters for SEO in 2025

  • How brands can build topical authority through content clustering, original research, and expert insights

  • Why AI engines like ChatGPT and SGE will continue to rely on authoritative publishers

If you’re looking to future-proof your SEO strategy, this episode is your roadmap.

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3 months ago
15 minutes 50 seconds

Digital Marketing by Rohit Shetty
Optimizing for AI Answers: How to Rank in Perplexity, ChatGPT, and Google SGE

The way people search is evolving. AI platforms like Perplexity, ChatGPT, and Google’s Search Generative Experience (SGE) are shaping the next wave of discovery. In this episode, we dive into:

  • How AI-driven answers change SEO

  • Key ranking factors across Perplexity, ChatGPT, and Google SGE

  • Actionable tactics to future-proof your content strategy

Whether you’re a marketer, business owner, or SEO professional, this guide will help you stay visible in an AI-first search world.

🔔 Subscribe for more episodes on AI, SEO, and the future of digital marketing.

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4 months ago
7 minutes 28 seconds

Digital Marketing by Rohit Shetty
How to Automate Your Content Creation Workflow with AI (Without Losing Your Voice)

Creating consistent, high-quality content is tough—but it doesn’t have to be. In this episode, we explore how to automate your content creation workflow using AI without losing your unique brand voice.

Learn about the best AI tools, strategies for balancing automation with authenticity, and how to avoid common pitfalls. Whether you’re a creator, marketer, or entrepreneur, this episode will help you scale your content while staying true to your identity.

Topics Covered:

  • The rise of AI in content workflows

  • Balancing automation with creativity

  • Maintaining authenticity with AI-generated content

  • Practical tools and frameworks for scaling content

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4 months ago
7 minutes 22 seconds

Digital Marketing by Rohit Shetty
Beyond ChatGPT 5 AI Tools That Are a Secret Weapon for Marketers

ChatGPT isn’t the only game-changer in AI. In this episode, we explore 5 lesser-known AI tools that marketers are using to stay ahead in 2025. From content automation to data-driven insights, these tools are reshaping how campaigns are built and executed.

Tune in to discover:

  • The hidden AI tools that top brands don’t talk about

  • How AI can save time while boosting creativity

  • Practical ways to integrate AI into your marketing workflow

🎙️ Whether you’re a marketer, founder, or content creator, this episode will give you actionable AI strategies to stay competitive in the ever-changing digital landscape.

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4 months ago
9 minutes 53 seconds

Digital Marketing by Rohit Shetty
Welcome to Digital Marketing Decoded, the go-to podcast for marketers, entrepreneurs, and business leaders looking to stay ahead in the fast-paced world of digital marketing.each episode dives deep into the latest trends, tools, and strategies shaping the digital landscape—from SEO, content marketing, and social media to performance ads, AI-driven personalization, and data analytics. Whether you're a beginner or a seasoned pro, we break down complex topics into actionable insights that drive real results. #StayCurious #MarketSmarter