How to Use Year-End Promotions to Position Your Store for a Breakout 2026 Part 2

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Drop That Ship | Dropshipping Made Easy

Doba

42 episodes

4 days ago

Welcome to Drop That Ship, the podcast for scrappy entrepreneurs who want more freedom, more income, and fewer cardboard boxes in the garage. Brought to you by the team at Doba, the platform that connects you to vetted suppliers, automates your fulfillment, and makes your storefront actually work, this show is where real dropshipping gets real simple.

Brought to you by the team at Doba, we make e-commerce simple, scalable, and inventory-free—so you can focus on what matters: your business. Each week, we cover real strategies for product research, supplier vetting, store optimization, SEO, automation, fulfillment, and yes—even making your first sale. Whether you're launching your first Shopify store or leveling up your fifth, we’ll help you dodge the rookie mistakes, use the right tools, and turn traffic into repeat customers. It’s time to stop guessing and start building, your business, your rules, your future.

New episodes drop every Tuesday, so hit follow, bring your ambition, and remember: you don’t need to go viral. You just need to get started

All content for Drop That Ship | Dropshipping Made Easy is the property of Doba and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

How to Use Year-End Promotions to Position Your Store for a Breakout 2026 Part 2

Drop That Ship | Dropshipping Made Easy

6 minutes

2 weeks ago

How to Use Year-End Promotions to Position Your Store for a Breakout 2026 Part 2

In Part 2 of this year-end strategy series, Megan moves from theory to execution, breaking down how smart sellers use year-end promotions to build real momentum for the year ahead. This episode focuses on what actually determines whether Q1 takes off or falls flat: supplier reliability, disciplined testing, and strategic decision-making. Megan explains why even the best products and ads can fail without a dependable supply chain, and how smooth fulfillment quietly drives profit, scalability, and customer trust.

Megan lays out a practical framework for turning discounts into long-term opportunities. She walks through how to test new categories with minimal risk, read data quickly, and identify winning products that can anchor your store well into Q1 and beyond. Rather than treating December as a last-minute scramble, this episode reframes year-end promotions as leverage for predictable growth through spring.

Chapters
[Start] Why Supplier Reliability Makes or Breaks Q: How one weak supplier can undo months of work, and why fulfillment reliability is the foundation of long-term growth.
01:36 Turning Year-End Discounts Into Smart Product Tests: Using lower costs to test categories strategically, minimize risk, and identify Q1-ready winners.
02:52 Momentum Isn’t Luck: It’s a Pattern: What real momentum looks like in a dropshipping business and how it’s built through repeatable decisions.
03:40 From December Traffic to 2026 Positioning: Mapping predictable demand waves from January through spring and using December as a strategic launchpad.
04:30 Act Now or Pay Later: Positioning for a Breakout 2026: Why preparation beats hesitation, and how decisive action now sets up a stronger, more profitable year ahead.

Links and Resources:

Doba.com – Official site

Get Started with Doba! Use code “podcast” for 10% off your first month of the Monthly Standard plan.

Inquiries about partnerships? Want to join Megan on the podcast?
Email mhansel@doba.com and connect!