In ecommerce, first impressions don’t happen when customers click “Buy Now”—they happen when the box hits their doorstep. In this episode, Megan Hansel gets tactical, building on last episode’s exploration of unboxing psychology to deliver a hands-on playbook for turning everyday orders into lasting relationships. From supplier selection to follow-up strategy, she maps out eight actionable steps any dropshipper can take to transform the most overlooked moment in the customer journey into their strongest growth engine.
Whether you’re running a lean storefront or scaling a multi-channel operation, this episode shows how to compete on experience, not excess. Megan walks through the systems and automations that make professional fulfillment possible for scrappy sellers—without warehouses, pallets, or guesswork. You’ll learn how to communicate clearly, set honest expectations, and build loyalty through small touches that compound over time. This is where ecommerce stops being transactional and starts being memorable.
Chapters
[Start] The Real Work Begins: Megan recaps Part 1 and outlines why unboxing is the moment that defines customer loyalty.
00:34 The Eight-Step Unboxing Playbook: Practical moves every seller can take this week, from choosing better suppliers to crafting clear communication.
02:42 Why Doba Makes It Possible: A deep dive into how Doba’s automation, AI tools, and U.S.-based suppliers help you scale without chaos.
04:11 Turning Chaos into Confidence: How to fix fulfillment headaches, strengthen customer trust, and make joy your competitive edge.
05:25 Your Next Move: Megan’s challenge: implement one improvement before your next order ships, and watch the impact.
Links and Resources
Inquiries about partnerships? Want to join Megan on the podcast?
Email mhansel@doba.com and connect! Tags
