This show is for business owners and marketers who are tired of overhyped advice and vague theory. We don’t script every word or polish every moment, we think out loud, debate, share what we’re testing, and bring you into the room with us. The podcast is built to reflect what marketing really feels like when you’re in it: messy, creative, unpredictable, and always evolving.
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This show is for business owners and marketers who are tired of overhyped advice and vague theory. We don’t script every word or polish every moment, we think out loud, debate, share what we’re testing, and bring you into the room with us. The podcast is built to reflect what marketing really feels like when you’re in it: messy, creative, unpredictable, and always evolving.
You’re Optimizing Wrong: When to Tweak vs. Rethink Strategy
Elevated Marketing DOT Podcast
13 minutes
1 month ago
You’re Optimizing Wrong: When to Tweak vs. Rethink Strategy
In this episode, we break down the difference between real-time optimizations and strategic shifts, and how often you should be making each one. You’ll learn: Who should own day-to-day tweaks vs. high-level decisions What tactical changes keep performance sharp without derailing strategy When to revisit your foundational messaging, audience targeting, or channels Where to ground your decisions (hint: it’s not just your gut) Why mixing up optimization and strategy is where most teams go wrong
Whether you're in-house or agency-side, this conversation will help you stop chasing metrics and start steering with purpose.
Want to just read or listen? https://elevatedmarketing.solutions/youre-optimizing-wrong-when-to-tweak-vs-rethink-strategy
Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no scripts, no fluff, just honest strategy and real-time insights.
Elevated Marketing DOT Podcast
This show is for business owners and marketers who are tired of overhyped advice and vague theory. We don’t script every word or polish every moment, we think out loud, debate, share what we’re testing, and bring you into the room with us. The podcast is built to reflect what marketing really feels like when you’re in it: messy, creative, unpredictable, and always evolving.
