🚀 Welcome to "Digital Marketing 101 for Entrepreneurs" – your go-to guide to building a powerful online presence and growing your business in the digital age! Whether you're just starting out or looking to sharpen your marketing skills, this episode breaks down the essentials of digital marketing in simple, actionable steps.
From building your brand to mastering the basics of SEO, social media, email marketing, and paid ads — this episode is packed with insights that every entrepreneur needs to thrive in today’s competitive market.
🎯 By the end of this episode, you'll learn:
1. How to create a digital marketing strategy tailored to your business goals
2. Which digital platforms give you the best ROI and how to use them effectively
3. The top tools and tactics to grow your audience and convert leads into loyal customers
🌟 Entrepreneurs featured in this episode (Feel free to reach out for a virtual coffee!):
- Sondra Ray - https://www.linkedin.com/in/getitdonecoachinganvaservices
- Peter Hingston - https://www.linkedin.com/in/peter-hingston-4089a51a6/
- Lesetja Mokou (Live Chat) - https://www.linkedin.com/in/lesetja-mokou
🔗 Other Links Mentioned in the Show:
🎙️ Sponsors & Credits:
- Intro Music by Peach Jam Records – LinkedIn
- Vocals by Cheyanne Summer – LinkedIn
- Photography by Joanne Moorhouse – Global Virtual Photography – LinkedIn
- Video Intro by Sommerville Lombard – LinkedIn
🌍 About Explore ProTech:
We're on a mission to find the 500 most fun, authentic, caring, and ambitious entrepreneurs in the world to join our community.
If that sounds like you, book a meeting with Peter & Nestene:
👉 https://exploreprotech.com/bookings/
⏱️ Timestamps:
0:11 Tribe Song
2:02 Sondra Ray: Hallo and welcome everybody!!
2:51 Sondra Ray: Digital Marketing 101 for entrepreneurs
10:00 Peter Hingston: Creates that funnel op people
12:09 Peter Hingston: Every different form
14:28 Peter Hingston: If you can't figure out how it works
14:34 Sondra Ray: Consistently for at least 90 days of marketing
16:46 Sondra Ray: Create a plan
18:58 Peter Hingston: When you are in a new space
23:01 Sondra Ray: Would you consider radio advertising as digital marketing?
25:29 Sondra Ray: Amazing tools to cut down in time
26:35 Sondra Ray: What is the customer journey?
27:09 Sondra Ray: What works for influencers might not work for you
28:00 Sondra Ray: Do you have to have a website?
28:54 Peter Hingston: Some of the aspects of digital marketing are not going to work for you
34:13 Sondra Ray: So many resources for learning
37:37 Peter Hingston: Point of marketing is to make sales
38:26 Sondra Ray: How much to invest in marketing
41:04 Peter Hingston: Figure out how it works
42:52 Sondra Ray: Wrapping up
44:09 Peter Hinston: May all your wildest entrepreneurial dreams come true
👍 Don’t forget to LIKE, SUBSCRIBE, and hit the notification bell so you never miss a new episode that could take your business to the next level!