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Everything is Logistics

Blythe Brumleve

485 episodes

1 week ago

Ready to adjust your messaging to earn new business and better business? In this special 'best of' edition, we're cutting through the noise to bring you your favorite, most impactful marketing and sales-themed episodes. No fluff, no fakery—just what's working right now for the thinkers in freight. You can binge this one over the holidays for ideas and inspiration to refine your strategy for the new year. In this episode, we revisit five key conversations: The Supply Chain is the Product: A so...

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Entrepreneurship

All content for Everything is Logistics is the property of Blythe Brumleve and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Ready to adjust your messaging to earn new business and better business? In this special 'best of' edition, we're cutting through the noise to bring you your favorite, most impactful marketing and sales-themed episodes. No fluff, no fakery—just what's working right now for the thinkers in freight. You can binge this one over the holidays for ideas and inspiration to refine your strategy for the new year. In this episode, we revisit five key conversations: The Supply Chain is the Product: A so...

Show more...

Entrepreneurship

Episodes (20/485)

Everything is Logistics

The Freight Agency Blueprint: Technology, Relationships, and the Origin of SPI Logistics

In this special "Best-Of" compilation, I’ve mashed up four powerhouse conversations into one episode to give you the ultimate blueprint for building a successful freight agency. We aren't just talking theory; we are connecting the dots between the vision, the tech, the sales strategy, and the culture required to win in this market. In this episode, we break down: The Vision: How the agent model was invented to solve a specific problem.The Engine: How technology must enable—not replace—h...

6 days ago

3 hours 22 minutes

Everything is Logistics

The Business Case for Paranoia: Best-Of Cargo Crime & Fraud Prevention

In this best-of episode of Everything is Logistics, we’re building the business case for healthy paranoia in freight. I’m pulling together clips from past conversations with Jonathan Ryan (Overhaul), Reid Clements (Highway), and Mark Funk & Shivrani Narayan (SPI Logistics), plus a breakdown with Grace Sharkey (Orderful) on the current state of cargo crime. From fake carriers and spoofed identities to food-and-beverage loads that “disappear” into the market, this is the stuff that quietly ...

1 week ago

2 hours 19 minutes

Everything is Logistics

The Top Phrases Searched on CargoRex

Our sister company CargoRex has been monitoring the keywords users are anonymously searching for on the site so in this episode, we’re breaking down what those phrases are. What You’ll Learn This episode breaks down five months of anonymized CargoRex search data to show what logistics buyers actually look for — and where companies are failing to show up. Key Points The top search terms on CargoRex (visibility tools, TMS, freight audit, CDL schools, and company-specific queries).Where s...

2 weeks ago

1 hour 3 minutes

Everything is Logistics

What a Shipper Wants [best-of]

In today's show, we’re bringing back some of the best interviews from industry thought leaders to create a mashup you can listen to over time. That way, if you want a crash course in what shippers want out of their 3PL partnership, you can listen to one long-form episode instead of having to dig through our library. Guests are from these episodes: 00:58 What a Shipper Wants with The Produce Industry Podcast 19:49 Study Reveals Marketing Ideas That Shippers Won’t Hate 37:36 Shippe...

3 weeks ago

1 hour 11 minutes

Everything is Logistics

BTS of Shipping New CargoRex Updates

Building a logistics search engine sounded cute… right up until I was elbows-deep in dev tickets, spam signups, and 2,000+ business listings. In this behind-the-scenes episode of Everything is Logistics, I’m breaking down what we’ve actually shipped on CargoRex over the last six months, why the site has been such a giant pain in the ass (in a good way), and what Plus and Premium members get for their money. What we cover: What CargoRex actually is: a search engine for logistics association...

1 month ago

48 minutes

Everything is Logistics

Freight Agent Finance: Red Flags, Margins, Taxes + AI That Actually Works

SPI Logistics CFO James Lemon joins to cut through the noise on agent and brokerage finances in a tough market. We cover the real signals your brokerage is in trouble, what healthy margins look like now, how to set up your money from day one as an agent, and where AI is actually paying off (hint: 42% of SPI invoices now auto-approve without a human). You’ll learn: — The first red flag: carriers calling about late pay—what it really means for your book of business — How slipping “d...

1 month ago

53 minutes

Everything is Logistics

$13B Halloween Supply Chains, China’s Rare-Earth Grip, and Should You Even Start a Podcast?

In a special episode of Freight Friends, Grace and Blythe dress up in style to discuss the Halloween supply chain, conference ROI, and logistics podcasts along with diving deep into the rare earth mineral supply chain that impacts everyone, including Le Creuset cookware. Links from the show: Grace’s work at OrderfulCargorex’s creators category linkBlythe’s Podcasters GuideShip Happens Le Creuset Story Watch the live version of this episode: https://youtube.com/live/5ATXb50-FcA ...

1 month ago

2 hours

Everything is Logistics

The Speed of Sports Logistics with Fanatics VP of Operations

In sports merch, the clock is the boss. Fanatics SVP of Operations Wayne “Skip” Lee walks through a hot-market playbook where championship buzz turns into next-morning deliveries We hear about sunrise delivery in the winning city and why the first 72 hours/7 days decide the season’s biggest sales. Skip breaks down how they stage inventory, make halftime calls on what to print and where to ship, and use AI to set size curves, place inventory, and block bad customizations before they hit a pres...

1 month ago

34 minutes

Everything is Logistics

Hiring Trends in Logistics with Jake Brown of Brown & Pierce Consulting

Hiring is one of the hardest parts of running a logistics company, and Jake Brown has built his career solving that problem. As Managing Partner at Brown & Pierce Consulting, Jake brings his experience from the Marine Corps and manufacturing recruitment to the world of freight, helping logistics companies find and retain the people who drive their business forward. Recorded live at the Florida Supply Chain Summit, this conversation covers what is really going on in the freight...

2 months ago

26 minutes

Everything is Logistics

How Florida East Coast Railway Keeps Freight Moving from Jacksonville to Miami

From the Keys to the coastlines, Florida’s logistics legacy runs on rails, and few know that better than Spencer Jury, Director of Domestic Intermodal at Florida East Coast Railway. In this episode, recorded live at the Florida Supply Chain Summit, Spencer shares how FEC connects Florida’s freight economy, the company’s 1800s origins with Henry Flagler, and how technology and awareness are shaping the future of intermodal shipping. He and Blythe discuss everything from hurricane-proof i...

2 months ago

27 minutes

Everything is Logistics

Building Resilient Freight Brokerages with Krystina Booker

When freight gets tough, the toughest lean into resilience. In this episode of Everything is Logistics, Krystina Booker, Founder of Booker Transport Solutions, shares her journey from launching her own brokerage to navigating challenges with grit, creativity, and purpose. Her perspective blends business savvy with a personal mission to make the industry more sustainable for brokers, carriers, and shippers alike. Key takeaways: Why resilience is a critical skill for building a freight business...

2 months ago

48 minutes

Everything is Logistics

Breaking Down Roadside Repairs with Alex Bezzubets of myMechanic

When a truck breaks down, time isn’t just money. It’s survival. Fleets lose thousands for every day a vehicle is sidelined, while drivers are left frustrated and in the dark. That’s the reality Alex Bezzubets, Founder and CEO of myMechanic, set out to fix. In this episode, Alex shares how myMechanic is tackling the technician shortage, cutting wasted calls, and giving fleets, drivers, and service providers the real-time coordination they’ve been missing. Key takeaways: Roadside downtime can c...

2 months ago

57 minutes

Everything is Logistics

Freight Law Without the Legalese: Matthew Leffler on Contracts, Claims, and Courtroom Lessons

What happens when a trucking kid grows up to become the industry’s “Armchair Attorney”? Matthew Leffler is a third-generation trucking professional turned lawyer who has made it his mission to explain freight’s most complicated legal battles in plain English. From nuclear verdicts to AB5 fallout, broker transparency fights to chassis choice rulings—he translates court cases into actionable strategies carriers and brokers can actually use. If you’ve ever felt lost in the legal jargon but...

3 months ago

1 hour 21 minutes

Everything is Logistics

Freight Friends: AI Agents, Returns, and Private Label Power Plays

From AI agents that negotiate contracts to the surprising world of private-label branding, this month’s Freight Friends covers the big shifts shaping logistics right now. Blythe and Grace Sharkey break down Grace’s experience at the Change event, the rise of HappyRobot and other AI-driven workflows, the state of reverse logistics, and how private-label strategies are influencing everything from Costco to Meghan Markle’s failed brand. Key takeaways: Supply chain executives at the Change even...

3 months ago

2 hours

Everything is Logistics

From Rail Roots to Leading IANA

Anne Reinke didn’t plan on leaving the Transportation Intermediaries Association, but when the longtime IANA leader retired after more than two decades, she received an offer she couldn’t refuse. With a lifelong passion for rail and deep experience at CSX and TIA, Anne stepped into the role of President and CEO of the Intermodal Association of North America. In this episode of Everything is Logistics, Anne shares how she hit the ground running with a listening tour of IANA’s membership, her v...

3 months ago

59 minutes

Everything is Logistics

Shipium’s Jason Murray on Delivery Promises, Multi-Carrier Playbooks, and Agentic AI

Jason Murray—CEO & co-founder of Shipium and 19-year Amazon vet—joins Everything Is Logistics to unpack what really moves the needle for shippers: accurate delivery promises, multi-carrier execution, and where AI agents add real value today. We get into the “coordination layer” most retailers are missing across OMS/WMS/TMS, building a digital twin of your network, and why faster can actually be cheaper when your method mix and lanes are modeled correctly. Favorite line: Shipium’s ro...

3 months ago

1 hour 1 minute

Everything is Logistics

Freight Fraud Action Plan for Agents

Freight fraud is one of the biggest threats facing independent brokers today, and many agents are left without a playbook for how to respond. In this episode of Everything is Logistics, Blythe talks with Mark Funk and Shiv Narayan of SPI Logistics about building an action plan to protect agents, their customers, and their carriers. From red flags to response strategies, this conversation lays out the steps every agent should know. Key takeaways: Why freight fraud is escalating and what ...

3 months ago

59 minutes

Everything is Logistics

Freight Friends: Tech Mergers, Logistics SEO, and Market Shifts

Mergers and acquisitions are reshaping the logistics tech landscape. In this episode of Freight Friends, Blythe and Grace Sharkey unpack what recent deals mean for the industry, how SEO strategies are shifting under AI pressure, and what freight markets could look like in the coming months. They also explore the ripple effects for carriers, shippers, and the tech companies caught in the middle. Key takeaways: Tech consolidation is reshaping how freight companies compete and collab...

4 months ago

39 minutes

Everything is Logistics

Building CargoRex’s Associations Hub: Who It’s For and What It Solves

This solo episode of Everything is Logistics pulls back the curtain on CargoRex’s new Associations directory—why we built it, who it serves, and how to use it to find the right freight, logistics, and supply chain associations for your goals. You’ll hear the product decisions behind the category (taxonomy, search, and selection criteria), the problems it solves for busy operators, and a simple workflow to turn a membership into a pipeline. Plus, how you can suggest an association, claim your ...

4 months ago

34 minutes

Everything is Logistics

Building The New Silk Road in Space with CisLunar Joe Pawelski

Before we can build a base on the Moon, we need something even more important than astronauts: a supply chain. In this episode of Everything is Logistics, we're exploring the "New Silk Road in Space" with Joe Pawelski, CTO and co-founder of CisLunar Industries. Joe breaks down how his company is developing the infrastructure to support in-space manufacturing, power systems, and debris recycling—all to make lunar logistics a reality. From turning orbital junk into usable fuel and metal t...

4 months ago

1 hour 4 minutes