Hosted by Zach Hodges from the VSCO team, f/22 is a series where all things photography are brought into focus through conversations with photographers.
Hosted by Zach Hodges from the VSCO team, f/22 is a series where all things photography are brought into focus through conversations with photographers.
With nearly two decades of experience behind the camera, Karna Roa has photographed weddings around the world — from the vineyards of California to ceremonies in Tokyo and Morocco. In this episode of f/22, she shares how shooting weddings taught her every aspect of photography, how education through PPA (Professional Photographers of America) shaped her growth, and what she learned from the viral wildfire photo that briefly put her in the spotlight.
📌 In this interview you’ll learn:
Chapters:
00:00 – Why weddings make you a better photographer
00:18 – Meet Karna Roa, award-winning wedding photographer
01:03 – Getting started at age 15
02:29 – Building a full-time career and traveling the world
03:23 – Highlights from 17 years of weddings
04:17 – The wildfire wedding and viral photo moment
10:35 – Lessons in lighting and storytelling
11:18 – Staying passionate and emotionally connected
12:36 – Making a long-term creative career sustainable
13:00 – What is PPA and why it matters
16:33 – Earning degrees and recognition through PPA
18:28 – Growth through education and mentorship
19:00 – Leading the Wine Country chapter of PPA
20:09 – Advice for new and aspiring wedding photographers
21:33 – The power of networking and relationships
22:06 – Closing thoughts and where to find Karna’s work
#VSCO #VSCOcam #streetphotography #Photography #ProfessionalPhotographer #PhotographyTips #weddingphotography #weddingphotographer
Greg Lutze, co-founder of VSCO and passionate street photographer, has spent his career blending design, photography, and creativity. In this episode of f/22, Greg opens up about his path from early graphic design work to photography, the origins of VSCO Film, and his ongoing love for capturing life as it really is.
📌 In this interview you’ll learn:
Whether you’re a seasoned photographer or just starting out, Greg’s story is packed with insight, nostalgia, and inspiration.
Chapters:
00:00 – Intro & Greg’s creative beginnings
01:06 – Early design, music, and first band photos
02:22 – Seattle days & creative community
05:00 – Learning by doing vs. technical perfection
06:11 – Nostalgia and seeing time in photos
08:09 – Finding his photographic style
09:41 – Design work & the path toward VSCO
12:16 – Film is dying? The spark for VSCO Film
13:37 – Collaborating to make VSCO real
16:09 – Why collaboration is everything
18:11 – Building VSCO presets & app together
19:04 – Greg’s love for street photography
20:59 – Snapshot or art? Reframing criticism
22:24 – Developing the new WE9 preset
24:10 – The process of creating presets with intent
26:09 – Making work that stands the test of time
27:07 – Presets as a “three listen album”
29:23 – Community, inspiration, and creativity today
31:15 – Advice for new photographers
33:04 – Joy, curiosity, and delight in photography
34:53 – Closing thoughts & where to find Greg’s work
#VSCO #VSCOcam #streetphotography #Photography #ProfessionalPhotographer #PhotographyTips