Episode SummaryIn this episode of Filmmaking Conversations with Damien Swaby, Damien is joined by the talented and driven, a promo producer, editor, and filmmaker whose determination, discipline, and creative resilience have shaped a truly distinctive career in post-production. From her early beginnings as a theatre actor in Ireland to becoming a multi-skilled editor and producer across some of the UK’s most recognisable broadcasters — including Channel 5, MTV, Discovery, Warner Bros., and CNBC — Itunu shares a journey built on hard choices, constant upskilling, and an unwavering commitment to craft.
She opens up about the reality behind her pivot away from acting, explaining why stability mattered, how she rebuilt her creative identity from the ground up, and how storytelling eventually led her to fall in love with the edit suite. Her career path includes assisting on A Place in the Sun, creating fast-turnaround promos for global networks, and navigating high-pressure workflows with precision and clarity. She also discusses what it takes to produce compelling short-form content in a world where audiences may never turn the sound on — and how music, rhythm, editorial choices, and graphic design all work together to deliver powerful messaging in under 30 seconds.
A highlight of the conversation is her work on CNBC’s digital-first franchise Built for Billions, and how collaboration, trust, and editorial instinct helped elevate the promos beyond expectation. She also shares her experiences with software like Avid, Premiere Pro, DaVinci Resolve, Baselight, and her philosophy on clean, organised projects that support entire teams.
Outside her broadcast work, she speaks candidly about her award-supported short film Give Me Your Phone — a story born from a deeply personal and frightening moment. She reveals how she turned that experience into a thoughtful exploration of privilege, vulnerability, and perspective, bringing the film from concept to completion through grit, community, and creative conviction.
This episode offers inspiring insight for filmmakers, editors, post-production professionals, and anyone building a creative career based on skill, dedication, and self-belief.
Key Topics Covered- How Itunu transitioned from acting to a sustainable career in post-production
- Working across Channel 5, Discovery, MTV, Warner Bros., and CNBC
- Navigating high-speed editorial environments and promo production
- Creating impactful short-form content for news, business, and digital audiences
- Detailed insights into editing workflows, graphics integration, QC, AAF/EDL handling, and version control
- Premiere Pro vs Avid vs DaVinci Resolve vs Baselight — honest comparisons
- Crafting the promos for CNBC’s Built for Billions
- The story behind her first short film Give Me Your Phone and turning trauma into art
- How organisation, humility, and collaboration strengthen post-production work
- Staying adaptable and relevant in a fast-changing creative industry
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