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Firing The Man
Firing The Man
295 episodes
2 weeks ago
Want a clear way to replace your paycheck with rental income without turning your life upside down? We sit down with Axel Meierhoefer, founder of Ideal Wealth Grower, to unpack a practical, numbers-first system for building a cash-flow portfolio you can run in minutes a month. Axel shares how he went from Air Force officer to corporate executive to investor whose properties now cover his lifestyle—and the key pivot points that kept him from getting wiped out in 2008. We get specific. Axel br...
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Entrepreneurship
Education,
Business,
Marketing,
How To
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Want a clear way to replace your paycheck with rental income without turning your life upside down? We sit down with Axel Meierhoefer, founder of Ideal Wealth Grower, to unpack a practical, numbers-first system for building a cash-flow portfolio you can run in minutes a month. Axel shares how he went from Air Force officer to corporate executive to investor whose properties now cover his lifestyle—and the key pivot points that kept him from getting wiped out in 2008. We get specific. Axel br...
Show more...
Entrepreneurship
Education,
Business,
Marketing,
How To
Episodes (20/295)
Firing The Man
The Truth About Passive Income in Real Estate with Axel Meierhoefer
Want a clear way to replace your paycheck with rental income without turning your life upside down? We sit down with Axel Meierhoefer, founder of Ideal Wealth Grower, to unpack a practical, numbers-first system for building a cash-flow portfolio you can run in minutes a month. Axel shares how he went from Air Force officer to corporate executive to investor whose properties now cover his lifestyle—and the key pivot points that kept him from getting wiped out in 2008. We get specific. Axel br...
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2 weeks ago
46 minutes

Firing The Man
The Systems Every Growing Brand Needs with Lance Morgan
The college price tag keeps climbing, but draining savings or delaying retirement doesn’t have to be your only option. We sit down with Lance Morgan, founder of College Funding Secrets, to map out a step-by-step approach for turning smart real estate moves and tax strategy into a reliable engine that pays for tuition while protecting your future. Lance pulls back the curtain on why many high earners miss out on aid, how 529 plans can quietly work against you, and where short-term rentals can ...
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3 weeks ago
45 minutes

Firing The Man
Mastering Micro-Scale CNC with Winston Moy
Imagine turning a sketch into a sellable product without begging a factory for a slot or wiring cash for a risky MOQ. That’s the promise of CNC: computer-controlled cutting that gives you precision, repeatability, and creative freedom on your own schedule. We sit down with mechanical-engineer-turned-creator Winston Moy to unpack what CNC milling really is, how the workflow works, and why you don’t need an engineering degree to get real results. We start with first principles: CAD for design,...
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1 month ago
45 minutes

Firing The Man
How to Win in Ecommerce Without Burning Out with Hai Mag
If Amazon ads now feel like a maze of rising CPCs, endless keywords, and dashboards that never sleep, you’re not imagining it. The platform has shifted from organic-first to pay to play—and the only sustainable response is smarter execution that blends learning systems with human strategy. We sit down with the CEO of Ava Commerce to unpack what “AI-driven” should actually mean for Amazon and D2C brands. Instead of black-box promises, we explore a configurable approach: let AI learn from your...
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1 month ago
46 minutes

Firing The Man
The Future of Live Shopping and Digital Retail with John Roman
What happens when you sell your company, then buy it back to take it private again? We sit down with John Roman, CEO of Battle Brands, to unpack the bold moves behind Battle Box’s rise—from a Facebook-fueled launch to an eight-figure portfolio, a high-profile acquisition, and a decisive buyback that reset the roadmap on his terms. John walks us through the early grind, the moment he left a comfortable corporate path, and the hard choices that unlocked growth: firing a non-performing partner,...
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2 months ago
37 minutes

Firing The Man
How to Prevent Frozen Funds and Chargebacks with Lissa Fryxell
Cash flow should never hinge on a silent algorithm. We sit down with Lissa Fryxell from Easy Pay Direct to unpack the decision most founders make by default—aggregator versus dedicated merchant accounts—and why that single choice can determine whether your payouts keep flowing during spikes, launches, and headline shocks. Lissa shares the jaw-dropping story of a small business owner who ran one legitimate high-ticket transaction and lost access to $93,000 for more than a year, then breaks dow...
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2 months ago
36 minutes

Firing The Man
The Power of Safety Stock in E-Commerce Success with Randy Thebeau
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Tired of guessing your way through stockouts, overstock, and Amazon’s ever-shifting fees? We sat down with Randy Thebeau—programmer, analyst, Amazon seller, and former 3PL owner—who turned years of warehouse chaos into SKU Compass, a practical system for sellers who want clarity, not dashboards for show. Randy shares how he set a hard revenue target and deadline to quit his...
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2 months ago
44 minutes

Firing The Man
The Truth About Making Money on Amazon with Andy Isom
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Tired of hearing that Amazon FBA is “over”? We unpack why the opportunity didn’t die—it evolved—and how smart operators are winning by pairing founder-led insight with ruthless execution. Our guest, veteran seller and agency founder Andy Isom, takes us from his first experiments in the Jungle Scout era to the playbooks he uses today across dozens of live accounts. The big i...
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2 months ago
44 minutes

Firing The Man
Why Net Income Matters More Than Revenue with Taylor Holiday
Behind every successful e-commerce business lies a crucial truth that most founders miss: profit matters more than revenue. Taylor Holiday, CEO of Common Thread Collective, knows this firsthand. After transitioning from professional baseball with the New York Yankees to the world of e-commerce, he discovered that building sustainable online businesses requires a fundamentally different approach than what most marketers preach. The harsh reality? The median eight-figure e-commerce business op...
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3 months ago
47 minutes

Firing The Man
Redefining SEO as a Revenue Engine with Dale Bertrand
What if everything you know about SEO is becoming obsolete? Dale Bertrand, founder of Fire and Spark, brings a refreshingly technical yet human-centered perspective to digital growth strategy—a perspective forged through his journey from building government supercomputers to revolutionizing how businesses approach organic traffic. "Rankings and traffic that don't convert are worthless," Dale asserts, challenging the vanity metrics that have dominated digital marketing for years. His "SEO for...
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3 months ago
49 minutes

Firing The Man
The Secrets to Scaling Your Etsy Business with Dylan Jahraus
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Dylan Jahraus transformed from corporate e-commerce strategist to Etsy powerhouse, landing her shop in the top 0.1% worldwide and hitting $1 million in sales in just a few years. Now coaching over 4,500 Etsy sellers across 30+ countries, Dylan returns to share her expertise on the platform that changed her life. This conversation dives deep into what makes Etsy different f...
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3 months ago
40 minutes

Firing The Man
Turning Parenting Struggles into Innovation with Britta Bucholz
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon The screen time battle just got a revolutionary upgrade. Meet Britta Buchholz, the visionary entrepreneur who's flipping the script on how kids interact with technology through her groundbreaking app, Kidoo. After watching her young children memorize complex passcodes to access their iPads while homework sat untouched, Britta had her lightbulb moment. What if those same de...
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4 months ago
32 minutes

Firing The Man
The Future of Email Deliverability in Digital Marketing with Perrin Moncur
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon The difference between struggling to get responses and filling your calendar with qualified leads often comes down to one thing: how you structure your offer. Perrin Monker, Principal at RevAscension.io, reveals the counterintuitive psychology that drives successful cold outreach campaigns. Most entrepreneurs make a critical mistake when reaching out to prospects - they po...
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4 months ago
45 minutes

Firing The Man
Filling Underserved Shelf Space on Amazon with Jim Cockrum
Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon What if the path to e-commerce success was simpler than most "gurus" make it out to be? In this eye-opening conversation with Jim Cockrum—pioneer in online entrepreneurship and founder of the Proven Amazon Course—we discover why most people are looking at Amazon selling all wrong. Forget what you've heard about market saturation. With less than 20% of all retail happenin...
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4 months ago
47 minutes

Firing The Man
Turning Product Launches into Long-Term Growth with Noah Wickham
Ever wondered what separates wildly successful Amazon brands from those barely breaking even? Noah Wickman, VP of Sales and Marketing at My Amazon Guy, pulls back the curtain on the strategies driving $1.2 billion in annual revenue across 400+ brands. Noah's journey from eBay reseller to e-commerce leader offers a fascinating backdrop to his practical insights. While many sellers feel discouraged by Amazon's increasing fees and competition, Noah brings a refreshingly optimistic perspective: ...
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4 months ago
48 minutes

Firing The Man
The Secrets to Raising Capital with Confidence with Jeff Barnes
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5 months ago
48 minutes

Firing The Man
Systems That Set You Free with Jeremy Shapiro
Jeremy Shapiro returns to the Firing the Man podcast with game-changing insights on scaling businesses beyond the hustle phase. With decades of experience helping established entrepreneurs break through growth plateaus, Jeremy unpacks the mental shifts and practical strategies required to build sustainable growth without burnout. We dive deep into the concept of moving from "reactive chaos" to strategic growth. Too many business owners spend their days firefighting – constantly bailing water...
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5 months ago
48 minutes

Firing The Man
Building Generational Wealth for Those Who Served with Zack Miller
Transitioning from employee to entrepreneur is challenging for anyone, but military veterans face unique hurdles despite possessing extraordinary skills for business ownership. In this eye-opening conversation, Zach Miller reveals how his company is changing the game for veterans seeking financial independence. Growing up as the child of two Marines shaped Zach's disciplined approach to life, carrying him through careers in sports, music, advertising, and eventually high-powered digital sale...
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6 months ago
53 minutes

Firing The Man
The Seven Pillars of Abundance with Rebecca Whitman
What if the secret to entrepreneurial success isn't working harder, but aligning your life differently? In this eye-opening conversation with Rebecca Elizabeth Whitman – award-winning coach, bestselling author, and host of the Balanced, Beautiful and Abundant podcast – we explore how high-achieving entrepreneurs can escape burnout without sacrificing their ambition. Rebecca shares her remarkable journey from Princeton graduate to direct sales professional, actress, and multi-faceted entrepre...
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6 months ago
36 minutes

Firing The Man
The Eight Critical Success Factors No Entrepreneur Can Ignore with Daryl Urbanski
What differentiates successful entrepreneurs from those who struggle or fail? According to Daryl Urbanski, it comes down to eight critical success factors he's identified after interviewing more than 600 high-performing business owners. Daryl's own path reads like a masterclass in entrepreneurial evolution. From humble beginnings shoveling Canadian driveways, he transformed into a business growth specialist who helped NeuroGym generate $1.6 million in just six months (which expanded to $7.5 ...
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6 months ago
46 minutes

Firing The Man
Want a clear way to replace your paycheck with rental income without turning your life upside down? We sit down with Axel Meierhoefer, founder of Ideal Wealth Grower, to unpack a practical, numbers-first system for building a cash-flow portfolio you can run in minutes a month. Axel shares how he went from Air Force officer to corporate executive to investor whose properties now cover his lifestyle—and the key pivot points that kept him from getting wiped out in 2008. We get specific. Axel br...