What happens when a coworking space is designed around real human needs, not trends or templates? In this episode of Flex That Worx, we sit down with Suzanne Murdock, MD & Co-Founder of The Hub Newry and Coach & Mentor for Micro Business Leaders + Coworking & Flex Space Operators. The Hub Newry is a long-standing coworking space provider based in Newry, Northern Ireland. Suzanne shares how personal experience, starting over, and building a business shaped her approach to coworking...
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What happens when a coworking space is designed around real human needs, not trends or templates? In this episode of Flex That Worx, we sit down with Suzanne Murdock, MD & Co-Founder of The Hub Newry and Coach & Mentor for Micro Business Leaders + Coworking & Flex Space Operators. The Hub Newry is a long-standing coworking space provider based in Newry, Northern Ireland. Suzanne shares how personal experience, starting over, and building a business shaped her approach to coworking...
Flex Rewind - Know Your Audience, Grow Your Coworking Community
Flex That Worx
5 minutes
2 months ago
Flex Rewind - Know Your Audience, Grow Your Coworking Community
Understanding your coworking audience isn’t just good marketing, it’s the foundation of every thriving coworking community. In this episode, we explore how research and insight can help operators build spaces that genuinely resonate with the people they’re designed for. Defining Your Unique Brand We discuss how to clarify what makes your space distinctive and use that to attract the right members. Market Segmentation and Audience Targeting Not every coworking space is for everyone. We d...
Flex That Worx
What happens when a coworking space is designed around real human needs, not trends or templates? In this episode of Flex That Worx, we sit down with Suzanne Murdock, MD & Co-Founder of The Hub Newry and Coach & Mentor for Micro Business Leaders + Coworking & Flex Space Operators. The Hub Newry is a long-standing coworking space provider based in Newry, Northern Ireland. Suzanne shares how personal experience, starting over, and building a business shaped her approach to coworking...
